TABLE OF CONTENTS

Introduction

Mobile TV—A Prologue

PART I: OVERVIEW OF TECHNOLOGIES

Chapter 1: About Mobile TV

1.1  Mobile TV: A New Reality

1.2  What Is Mobile TV?

1.3  How Is Mobile TV Different from Ordinary Terrestrial or Satellite TV?

1.4  What Else Is Different about Mobile TV?

1.5  Standards for Mobile TV

1.6  Resources for Delivering Mobile TV

1.7  The Mobile TV Community

1.8  New Growth Areas for Mobile TV

1.9  Is Mobile TV Really Important?

Chapter 2: Introduction to Digital Multimedia

2.1  Introduction

2.2  Picture

2.3  Video

2.4  Television Transmission Standards

2.5  Analog Signal Formats

2.6  Digital Video Formats

2.7  Video Bit Rate Reduction

2.8  MPEG Compression

2.9  Compression Standards

2.10  H.264/AVC (MPEG-4 Part 10)

2.11  Video File Formats

2.12  Audio Coding

2.13  Audio Compression

2.14  Summary and File Formats

Chapter 3: Introduction to Streaming and Mobile Multimedia

3.1  What Is Mobile Multimedia?

3.2  Streaming

3.3  Streaming Players and Servers

3.4  Rich Media—Synchronized Multimedia Integration Language

3.5  Mobile Multimedia

3.6  Information Transmission over 3G Networks

3.7  File Formats for Mobile Multimedia

3.8  File Formats for 3GPP and 3GPP2

3.9  Creating and Delivering 3GPP and 3GPP2 Content

3.10  Rich Media and 3GPP

3.11  Messaging Applications in 3GPP

3.12  Examples of Mobile Networks Using 3GPP Content

3.13  Multimedia Formats for “Broadcast Mode” Mobile TV Networks

3.14  Graphics and Animations in the Mobile Environment

3.15  Application Standards and Open Mobile Alliance

3.16  Summary of File Formats Used in Mobile Multimedia

Chapter 4: Overview of Cellular Mobile Networks

4.1  Introduction

4.2  Cellular Mobile Services—A Brief History

4.3  2.5G Technologies: GPRS

4.4  EDGE Networks

4.5  CDMA Technologies

4.6  Handling Data and Multimedia Applications over Mobile Networks

4.7  3G Networks and Data Transmission

4.8  Mobile Networks—A Few Country-Specific Examples

4.9  3G Networks

Chapter 5: Overview of Technologies for Mobile TV

5.1  Why New Technologies for Mobile TV?

5.2  What Does a Mobile TV Service Require?

5.3  Mobile TV Services on Cellular Networks

5.4  Digital TV Broadcast Networks

5.5  Digital Audio Broadcasting and Digital Multimedia Broadcasting

5.6  Mobile TV Broadcast Using Digital Multimedia Broadcast Terrestrial Technologies (T-DMB)

5.7  Broadcast and Unicast Technologies for Mobile TV

5.8  Broadcast Mobile TV and Interactivity

5.9  Overview of Technologies

5.10  Mobile TV Using 3G Platforms

5.11  Mobile TV Services Using Terrestrial Transmission

5.12  Terrestrial Broadcasting Technologies for Mobile TV

5.13  Overview of DVB-H Services

5.14  Mobile TV Using DMB Technologies

5.15  MediaFLO Mobile TV Service

5.16  DAB-IP Services for Mobile TV

5.17  Mobile TV Using ISDB-T Services

5.18  Mobile TV Using WiMAX Technologies

5.19  Comparison of Mobile TV Services

5.20  Mobile Services Using 3G (UMTS/WCDMA/CDMA2000)

5.21  Mobile Services Using DVB-H Technology

5.22  Outlook for Mobile TV Services

PART II: TECHNOLOGIES FOR MOBILE TV AND MULTIMEDIA BROADCASTING

Chapter 6: Mobile TV Using 3G Technologies

6.1  Introduction

6.2  What Are TV Services over Mobile Networks?

6.3  Overview of Cellular Network Capabilities for Carrying Mobile TV

6.4  Standardization for Carriage of Multimedia over 3G Networks

6.5  Mobile TV Streaming Using 3GPP Standards—Packet-Switched Streaming Service

6.6  Universal Mobile Telecommunication System

6.7  Data Rate Capabilities of WCDMA Networks

6.8  HSDPA Networks

6.9  Multimedia Broadcast and Multicast Service

6.10  Mobile TV Services Based on CDMA Networks

6.11  Wi-Fi Mobile TV Delivery Extensions

6.12  Broadcasting to 3GPP Networks

6.13  A Typical 3GPP Headend for Mobile TV

Chapter 7: Mobile TV Services Using DVB-H Technologies

7.1  Introduction: Digital Video Broadcasting to Handhelds

7.2  Why DVB-H?

7.3  How Does DVB-H Work?

7.4  Technology of DVB-H

7.5  DVB-H IP Datacasting

7.6  Network Architecture

7.7  DVB-H Transmission

7.8  DVB-H Transmitter Networks

7.9  Terminals and Handheld Units

7.10  DVB-H Implementation Profiles

7.11  Open-Air Interface

7.12  Electronic Service Guide in DVB-H

7.13  DVB-H Pilot Projects and Commercial Launches

7.14  Example of a DVB-H Transmission System for Mobile TV

Chapter 8: Mobile TV Using Digital Multimedia Broadcast (DMB) Services

8.1  Introduction to DMB Services

8.2  A Brief Overview of DAB Services

8.3  How Is the DAB Structure Modified for DMB Services?

8.4  Satellite and Terrestrial DMB Services

8.5  DMB Services in Korea

8.6  DMB Services Ground Segment

8.7  S-DMB System Specifications

8.8  DMB Trials and Service Launches

Chapter 9: Mobile TV and Multimedia Services Interoperability

9.1  Introduction

9.2  Organizations for the Advancement of Interoperability

9.3  Network Interoperability and Roaming

9.4  Roaming

9.5  Interoperability of Multimedia Services

9.6  Handset Features for Roaming and Interoperable Networks

9.7  Summary

Chapter 10: Spectrum for Mobile TV Services

10.1  Introduction

10.2  Background of Spectrum Requirements for Mobile TV Services

10.3  Which Bands Are Most Suitable for Mobile TV?

10.4  Mobile TV Spectrum

10.5  Country-Specific Allocation and Policies

10.6  Spectrum Allocation for Wireless Broadband Services

10.7  Will Mobile TV Be Spectrum Constrained?

PART III: MULTIMEDIA HANDSETS AND RELATED TECHNOLOGIES

Chapter 11: Chip Sets for Mobile TV and Multimedia Applications

11.1  Introduction:  Multimedia Mobile Phone Functionalities

11.2  Functional Requirements of Mobile TV Chip Sets

11.3  Chip Sets and Reference Designs

11.4  Chip Sets for 3G Mobile TV

11.5  Chip Sets for DVB-H Technologies

11.6  Eureka 147 DAB Chip Set

11.7  Chip Sets for DMB Technologies

11.8  Industry Trends

11.9  Outlook for Advanced Chip Sets

Chapter 12: Operating Systems and Software for Mobile TV and Multimedia Phones

12.1  Introduction—Software Structure on Mobile Phones

12.2  Software Organization in Mobile Phones

12.3  Why Is the Operating System Important in Mobile Phones?

12.4  Common Operating Systems for Mobile Devices

12.5  Middleware in Mobile Phones

12.6  Applications Software Functionalities for Mobile Multimedia

12.7  Integrating Mobile Office with Multimedia and TV

Chapter 13: Handsets for Mobile TV and Multimedia Services

13.1  Introduction: Handset Functionalities for a Multimedia and Mobile TV Phone

13.2  Handset Features for Rich Multimedia Experience

13.3  Features of Multimedia Phones

13.4  Mobile Phone Architecture

13.5  Handling Video, Audio, and Rich Media: Media Processors

13.6  Handsets and Features for 3G Services

13.7  Handsets for DVB-H Services

13.8  DMB Multimedia Phones

13.9  Multinetwork and Multistandard Phones

13.10  Phones for WiMAX and WiBro Technologies

13.11  Hard-Disk Mobile Phones

13.12  Integrating Phone Features Wi-LAN and Bluetooth

13.13  Can the Handsets Be Upgraded with Technology?

13.14  Summary

13.15  Appendix: Nokia N90 Technical Specifications

PART IV: CONTENT AND SERVICES ON MOBILE TV AND MULTIMEDIA NETWORKS

Chapter 14: Mobile TV Services and Multimedia Services Worldwide

14.1  Introduction

14.2  Approach to Mobile TV Networks

14.3  Content Models of Commercial Operators

14.4  Operational Networks

14.5  Summary

Chapter 15: Content for Mobile TV Networks

15.1  Introduction: the New Interactive Media Opportunity

15.2  Mobile TV Content

15.3  Interactive Services

15.4  Delivery Platforms

15.5  Content Formats for Mobile TV

15.6  Content Authoring Tools

15.7  Mobile Content in the Broadcast Environment

15.8  Summary: Focus on Content Development and Delivery Platforms

Chapter 16: Interactivity and Mobile TV

16.1  Introduction: Why Interactivity in Broadcast Mobile TV?

16.2  Making Mobile TV Interactive

16.3  Tools for Interactivity

16.4  Platforms for Providing Interactive Mobile TV Applications

16.5  Example of Interactive End-to-End Applications and Networks: The Norwegian Broadcasting Corp. Trial

16.6  Summary

Chapter 17: Content Security for Mobile TV

17.1  Introduction: Pay TV Content Security

17.2  Security in Mobile Broadcast Networks

17.3  Conditional Access Systems for Mobile TV

17.4  Examples of Mobile CA systems

17.5  Digital Rights Management and OMA

17.6  Content Security and Technology

17.7  Multimedia Applications and High-Capacity SIMs

17.8  Examples of Mobile Broadcast Content Security

17.9  Models for Selection of Content Security

Chapter 18: Mobile TV and Multimedia—the Future

18.1  Major Factors Influencing the Direction of the Mobile TV and Multimedia Industries

18.2  Future Challenges for Mobile TV and Multimedia Services

18.3  Leading Indicators for Growth in Mobile TV Services

18.4  Summary

Glossary

Index

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