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Book Description

As a constantly evolving and developing industry, the music business environment continues to establish new standards in terms of operational efficiency, dynamics between the different parties involved in the professional cycles, and constructing and performing methodologies in the process of achieving the desired results that all the participants in the music world have to adapt to in order to establish a sustainable career.

Hence, the main purpose of this book is to provide practical advice suitable to both aspiring music professionals and artists that need detailed guidance in the process of developing the basis of a fruitful, promising, and sustainable profile, not only in terms of business performance, but psychologically as well.

Table of Contents

  1. Cover
  2. Half Title Page
  3. Title Page
  4. Copyright
  5. Dedication
  6. Contents
  7. Foreword
  8. Preface
  9. Acknowledgments
  10. Introduction
  11. Chapter 1 Intentions and Talents
  12. Chapter 2 Mentality before Opportunity
  13. Chapter 3 Develop Yourself before Developing Your Career
  14. Chapter 4 The Bigger Picture Is the Only One You Have to Focus on
  15. Chapter 5 Developing a Strategy Is Important Only If You Are in a Position to Fulfill It
  16. Chapter 6 Do Not Follow Tendencies—Create Them
  17. Chapter 7 Understand Your Audience
  18. Chapter 8 Develop a Band. Represent a Brand. Marketing Is Everything
  19. Chapter 9 Value Your Time. Respect Your Work
  20. Chapter 10 Communication Matters
  21. Chapter 11 Be Careful, Not Skeptic
  22. Chapter 12 Appreciate Your Platform and Always Stay True to Your Personality
  23. Bibliography
  24. About the Author
  25. Index
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