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Book Description

New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.

Table of Contents

  1. Cover
  2. Copyright
  3. Dedication
  4. Preface to the Paperback Edition
  5. Preface and Acknowledgments
  6. Chapter 1: Getting Off the Treadmill
  7. Chapter 2: How Competition for the Future Is Different
  8. Chapter 3: Learning to Forget
  9. Chapter 4: Competing for Industry Foresight
  10. Chapter 5: Crafting Strategic Architecture
  11. Chapter 6: Strategy as Stretch
  12. Chapter 7: Strategy as Leverage
  13. Chapter 8: Competing to Shape the Future
  14. Chapter 9: Building Gateways to the Future
  15. Chapter 10: Embedding the Core Competence Perspective
  16. Chapter 11: Securing the Future
  17. Chapter 12: Thinking Differently
  18. Notes
  19. Bibliography
  20. About the Authors
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