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Book Description

Includes 10 handy do’s and don’ts of strategy development

 

·    Need powerful decision-making tools at your fingertips?

·    Want to get the most out of strategic thinking models like Porter’s Five Forces?

·    Only want what you need to know, rather than reams of theory?

 

With the critical strategy tools required to drive your business forward, this book tells you what you need to know, fast.

 

 

Table of Contents

  1. Cover
  2. Title page
  3. Contents
  4. Dedication
  5. About the author
  6. Publisher’s acknowledgements
  7. Introduction
  8. Top 10 do’s and don’ts of strategy development
  9. 1 Identifying key segments
  10. 2 Setting long-term goals
  11. 3 Setting SMART objectives
  12. 4 Core ideology (Collins and Porras)
  13. 5 The HOOF approach to demand forecasting (Evans)
  14. 6 The five forces (Porter)
  15. 7 Rating competitive position
  16. 8 The resource and capability strengths/importance matrix (Grant)
  17. 9 The value chain (Porter)
  18. 10 The product/market matrix (Ansoff)
  19. 11 The attractiveness/advantage matrix (GE/McKinsey)
  20. 12 The growth/share matrix (BCG)
  21. 13 Three generic strategies (Porter)
  22. 14 The experience curve (BCG)
  23. 15 Blue ocean strategy (Kim and Mauborgne)
  24. 16 Optimising the corporate portfolio
  25. 17 Creating value through mergers, acquisitions and alliances
  26. 18 Creating parenting value (Goold, Campbell and Alexander)
  27. 19 Core competences (Hamel and Prahalad)
  28. 20 Deliberate and emergent strategy (Mintzberg)
  29. 21 Profit from the core (Zook)
  30. 22 Disruptive technologies (Christensen)
  31. 23 Good strategy, bad strategy (Rumelt)
  32. 24 Innovation hot spots (Gratton)
  33. 25 The Suns & Clouds Chart (Evans)
  34. Conclusion
  35. What did you think of this book?
  36. Ten useful strategy books to read next
  37. Glossary of terms
  38. References and further reading
  39. Index
  40. Endorsements
  41. Advertisement
  42. Imprint
18.223.196.211