0%

Book Description

So many things could go wrong during a production launch, and relying on ad hoc planning is simply inviting trouble. Using a launch plan as a template for products large and small could save a lot of time, money, and headaches. This practical report demonstrates how Google devised its production launch plan and provides actionable advice to help your company develop its own.

A launch plan can prevent a wide range of issues by involving all relevant parties and processes to ensure a controlled launch progression. With this report, developers and site reliability engineers will explore the basic components of Google’s launch plan and learn practical methods to reduce risks when introducing your company’s products. These lessons are adaptable for consumer-oriented services regardless of company size or product user base.

  • Explore launch planning elements for managing risks, making quick adjustments, and communicating effectively
  • Build a list of specific, ordered activities to execute before and during the launch
  • Organize a launch command center to help you react to changing conditions
  • Examine a case study that shows how video game developer Phoenix Labs prepared for one of its successful launches

Table of Contents

  1. Creating a Production Launch Plan
    1. What Does a Launch Plan Look Like?
    2. Benefits of Launch Planning
      1. Managing Risks Instead of Hoping for Luck
      2. Allowing Quick Adjustments
      3. Communicating Effectively
      4. Improving Launch Processes Over Time
    3. Elements of a Successful Launch
      1. Focus on the Product
      2. Evaluate Operational Sustainability
      3. Accommodate Business Needs
    4. Launch Structure and Execution
      1. Launch Stages
      2. Launch Checklists
      3. Launch Actions and Status
      4. Launch Controls
      5. Documenting Launch Decisions
      6. Insights into Launch Progress
      7. Managing Precise Time of Launch
    5. What to Do on Launch Day
      1. Organizing a Command Center
      2. Transitioning from “Before Launch” to “After Launch”
      3. After the Launch
    6. Case Study: Lessons Learned from a Product Launch
      1. Planning Ahead of Time
      2. Holding a Scaling Session
      3. Reviewing the Architecture Design
      4. Designing for Resilience
      5. Adapting Post-Launch
      6. Lessons Learned
    7. Wrapping Up
  2. A. Appendix: Launch Plan Template
    1. Status
    2. Summary
    3. Related Documents
    4. Testing Guidelines
    5. Checks for Trusted Tester Stage
    6. Checks for Production Stage
    7. Checks for Post-Launch Stage
    8. Rollout Schedule
    9. Launch Monitoring
    10. Plan for Emergency Rollback
    11. Product Success Metrics
3.149.234.141