With its dual appeal as the world’s factory and the largest consumer market worldwide, China is about to become the preferred playing field for American and European businesses with global ambitions. China’s massive global development project, the Belt and Road Initiative (BRI), now includes more than two-thirds of the world’s countries. Entering the Chinese Market aims to assist Western businesses and entrepreneurs to understand and effectively enter the Chinese market.

An essential factor for the success of investors and professionals engaging in business in or with China is being able to understand and correctly set up a sustainable and effective corporate structure. This book discusses different company structures, their functions, and their respective liabilities and provides practical and operational observations. The book details all applicable decision-making processes to help you choose the most suitable structure based on your business scope, specific needs, and available capital when entering China. In addition, it discusses all relevant rules, regulations, documentation, and management issues related to the establishment of different types of structures such as WFOEs representative offices, joint ventures, and other forms of investment. Topics covered include tax, legal, intellectual property rights, common pitfalls, and ways to address them.

Table of Contents

  1. Cover
  2. Half-Title Page
  3. Title Page
  4. Copyright
  5. Dedication
  6. Description
  7. Contents
  8. Author’s Statement
  9. Introduction
  10. “Know before You Go”: Devising Your China Strategy
  11. Foreign Direct Investment (FDI) Inflows and Outflows in Today’s China
  12. China’s Belt and Road Initiative (BRI)
  13. Broad Methods of Market Entry
  14. Market Opportunities and Challenges
  15. Industry Applications
  16. Types of Companies with Easier Access to China
  17. Licensing and Franchising
  18. Representative Office (RO)
  19. Investment
  20. Establishing and Running a Business in China
  21. How to Establish a Representative Office
  22. How to Establish a Wholly Foreign-Owned Enterprise (WFOE)
  23. How to Establish a Joint Venture (JV)
  24. How to Establish a Trading Company (FICE) in China
  25. Shortcut Options: Third Jurisdictions as a Gateway to China
  26. Tax and Accounting
  27. Location Options
  28. Human Resources
  29. Intellectual Property Rights Protection
  30. Due Diligence
  31. Final Thoughts
  32. Useful Links
  33. About the Author
  34. Index
  35. Backcover