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Book Description

This big initiative could make or break this fiscal year--or your career.

Managing a successful strategic initiative may be the key to transforming your company--and propelling your career forward. Yet running a cross-functional team on a high-profile project can present a multitude of challenges and risks, causing even the most experienced manager to struggle.

The HBR Guide to Managing Strategic Initiatives provides practical tips and advice to help you manage all the stages of an initiative's life cycle, from buy-in to launch to scaling up.

You'll learn how to:

  • Win--and keep--support for your new initiative
  • Move rapidly from approval to implementation
  • Assemble transformative, high-performing initiative teams
  • Maintain the confidence of sponsors and stakeholders
  • Stay on schedule and within budget
  • Avoid initiative overload by killing projects that aren't meeting business needs
  • Keep multiple initiatives in strategic alignment

Arm yourself with the advice you need to succeed on the job, from a source you trust. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

Table of Contents

  1. Cover
  2. Harvard Business Review Guides
  3. Title Page
  4. Copyright
  5. What You’ll Learn
  6. Contents
  7. Introduction: Putting Strategy into Action
  8. Section One: From Idea to Pitch
    1. 1. A Guide to Winning Support for Your New Idea or Project
    2. 2. How to Keep Support for Your Project from Evaporating
    3. 3. You’ve Pitched Your Initiative—What’s Next?
  9. Section Two: Evaluating and Prioritizing an Initiative Portfolio
    1. 4. Which Initiatives Should You Implement?
    2. 5. A Better Way to Set Strategic Priorities
    3. 6. Too Many Projects
    4. 7. The Initiative Portfolio Review Process
    5. 8. Rebalance Your Initiative Portfolio
  10. Section Three: Launching and Implementing Initiatives
    1. 9. New Project? Don’t Analyze—Act
    2. 10. Monitoring and Controlling Your Project
    3. 11. Building a Transformative Team
    4. 12. Teamwork on the Fly
    5. 13. Why Good Projects Fail Anyway
  11. Section Four: Maintaining Momentum and Overcoming Challenges
    1. 14. Four Ways to Be More Effective at Execution
    2. 15. Learning in the Thick of It
    3. 16. How to Hand Off an Innovation Project from One Team to Another
    4. 17. Making Process Improvements Stick
    5. 18. Your Initiative Needs an “Exit Champion”
  12. Section Five: Keeping Strategy and Execution Aligned
    1. 19. Good Strategy Execution Requires Balancing Four Tensions
    2. 20. Five Ways the Best Companies Close the Strategy-Execution Gap
    3. 21. Your Strategy Has to Be Flexible—But So Does Your Execution
  13. Index
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