0%

Book Description

Addressing a multitude of questions and issues surrounding how we use the media, Media Effects and Beyond represents the results of an international research programme into the use and effects of television, video and music. Seeing the viewer not simply as passive object but as a very active subject, the contributors engage with every aspect of children's, adolescents' and families' use of the media - its character, causes and consequences. Topics explored include media and social mobility; family commumication, and consumer lifestyles.
Confronting the two traditions of lifestyle research and effects research, Media Effects and Beyond offers a much-needed reconceptualization of both. Written at a time when traditional European public service media systems struggle against a tidal wave of commercial electronic media, this book will be important reading for students of contemporary culture and communications, as well as media policy for decision makers.

Table of Contents

  1. Cover
  2. Half Title
  3. Communication and Society
  4. Full Title
  5. Copyright
  6. Contents
  7. List of Figures
  8. List of Tables
  9. List of Contibutors
  10. Acknowledgements
  11. Part I Introduction
    1. 1 Culture, media and society: agency and structure, continuity and change
    2. 2 Sweden and its media scene, 1945–90: a bird's-eye view
    3. 3 The Media Panel Program (MPP) and related research
  12. Part II Media use: differentiation, change and stability
    1. 4 Media use under structural change
    2. 5 Looking for patterns in lifestyle behaviours
    3. 6 Models of change and stability in adolescents' media use
  13. Part III Young people and media use: individual, class and socialization
    1. 7 For better and for worse: effects studies and beyond
    2. 8 Self-evaluation in an ecological perspective: neighbourhood, family and peers, schooling and media use
    3. 9 Media use and social mobility
  14. Part IV Lifestyle and the use of media
    1. 10 Values, lifestyle and family communication
    2. 11 Seven lifestyles
    3. 12 Late modernity, consumer culture and lifestyles: toward a cognitive-affective theory
  15. Part V Conclusion
    1. 13 Starting up
  16. Indices
3.12.36.30