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Book Description

The Complete Do-It-Yourself Kit for Creating Powerful, Interactive Presentations

Master presenter Gene Zelazny has shown thousands of professionals around the world how to design and deliver successful presentations. Now, he combines his bestselling Say It With Charts with his Say It With Charts Workbook into one comprehensive volume-complete with an all-new CD that lets you download and implement Zelazny's potent PowerPoint charts, graphs, and visuals!

This first-of-its-kind Toolkit reveals time-tested tips for putting your message in visual form and translating data into eye-catching, persuasive charts and multimedia presentations. Zelazny offers step-by-step advice on selecting and preparing the right charts, emphasizing key points, and encouraging your audience become active participants. He also shows you how to use today's digital technologies to create easy-to-follow, attention-grabbing visuals. Nowhere else will you find such comprehensive, authoritative information on:

• The different types of charts for any presentation

• Audience-tested techniques for communicating information

• Hands-on recommendations for lettering size, color, appropriate chart types, and more

• Techniques for dramatic eVisuals using animation, scanned images, sound video, and links to pertinent websites

• Tactics for customizing graphics to specific audiences

Book Description

The Complete Do-It-Yourself Kit for Creating Powerful, Interactive Presentations

Master presenter Gene Zelazny has shown thousands of professionals around the world how to design and deliver successful presentations. Now, he combines his bestselling Say It With Charts with his Say It With Charts Workbook into one comprehensive volume-complete with an all-new CD that lets you download and implement Zelazny's potent PowerPoint charts, graphs, and visuals!

This first-of-its-kind Toolkit reveals time-tested tips for putting your message in visual form and translating data into eye-catching, persuasive charts and multimedia presentations. Zelazny offers step-by-step advice on selecting and preparing the right charts, emphasizing key points, and encouraging your audience become active participants. He also shows you how to use today's digital technologies to create easy-to-follow, attention-grabbing visuals. Nowhere else will you find such comprehensive, authoritative information on:

• The different types of charts for any presentation

• Audience-tested techniques for communicating information

• Hands-on recommendations for lettering size, color, appropriate chart types, and more

• Techniques for dramatic eVisuals using animation, scanned images, sound video, and links to pertinent websites

• Tactics for customizing graphics to specific audiences

Table of Contents

  1. Cover Page
  2. The Say It with Charts Complete Toolkit
  3. Copyright Page
  4. Contents
  5. Introduction: Say It With Charts
  6. Section I: Choosing Charts
    1. A. Determine Your Message
    2. B. Identify the Comparison
      1. 1. Component Comparison
      2. 2. Item Comparison
      3. 3. Time Series Comparison
      4. 4. Frequency Distribution Comparison
      5. 5. Correlation Comparison
    3. C. Select the Chart Form
      1. 1. Pie Chart
      2. 2. Bar Chart
      3. 3. Column Chart
      4. 4. Line Chart
      5. 5. Dot Chart
  7. Section II: Using Charts
    1. Component Comparison
    2. Item Comparison
    3. Time Series Comparison
    4. Frequency Distribution Comparison
    5. Correlation Comparison
  8. Section III: Say It with Concepts and Metaphors
  9. Visual Concepts
    1. Linear Flows
    2. Vertical Flows
    3. Circular Flows
    4. Interaction
    5. Forces at Work
    6. Changing Course
    7. Leverage/Balance
    8. Penetration/Barriers
    9. Filters/Screens
    10. Interrelationships
    11. Processes
    12. Segmentations
  10. Visual Metaphors
    1. Games
    2. Sports
    3. Puzzles/Mazes
    4. Optical Confusion
    5. Steps and Stairs
    6. Strings and Things
    7. Punctuation
    8. Words, Words
    9. Drips and Drops
    10. Office Stuff
    11. Going and Coming
    12. Coming and Going
    13. Far Out
    14. Etc.
  11. Section IV: Play It With Charts
  12. Index
  13. Footnotes
    1. Chapter 1
    2. Chapter 2
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