International Business Basics

Author Scott L. Girard

Release Date: 2015/02/01

ISBN: 9789077256411

Topic:

• Business

59
Chapters

0-1
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0k
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View table of contents

Table of Contents

1. Cover Page
2. Title Page
3. Copyright Page
4. Dedication
5. Contents
6. Foreword
7. Introduction
8. Chapter I: Getting Started
   1. The Case for Going International
   2. How to Do Your Homework, and Who Can Help
   3. Market Research and Data Collection
   4. What Model Works for Me?
   5. Making the Most of Others’ Expertise: Agents, Brokers, Consultants and Reps
   6. International Business Do’s and Don’ts
   7. Networking and Other Informal Resources
   8. Trade Fairs, Conferences and Other Events
   9. Tech Tools to Shrink the Distance
   10. Identifying Customer Trends with a Global Perspective
   11. Facts and Rules
   12. Working Through Your International Business Plan
9. Chapter II: Legal Issues
   1. Loading Up Your Legal Toolbox
   2. Treaties 101
   3. Tariffs and Quotas and Trade, Oh My!
   4. Immigration Issues
   5. Immigration: Opportunities and Challenges
10. Chapter III: Financials
    1. Finding Money Abroad
    2. Moving Money Across Borders
    3. Currency Fluctuations and Cures
    4. Making Sure You Get Paid, Protecting What’s Yours
    5. Subsidies, Incentives and Other Start-Up Support
    6. Bribes and Black Money
    7. Taxes and Regulations at Home and Away
    8. Nationalization of Businesses
11. Chapter IV: Marketing and Sales
    1. Will They Like Me?
    2. Brand, Language, Color and Market Dress in Target Markets
    3. Localization vs. Straightforward Import/Export
    4. Building a Brand and Making It Work
    5. Pricing and Business Models
12. Chapter V: Logistics, Travel
    1. When to Go There, When Not
    2. Delivery Systems and Processes
13. Chapter VI: Feet on the Ground and Human Resources
    1. Who Runs the Show?
    2. Managing at a Distance
14. Afterword: Where to Go from Here?
15. Acknowledgements
16. Glossary
17. Resources
18. Index
19. About the Authors