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Book Description

Why read another book on selling? Simple. Today's client is more informed; more sophisticated, and has more access to information. Selling professionals today need to be keener to fulfill the needs of the client by offering value, and most important, trust. In the increasing age and rage of globalization and the Internet, competition rises. Selling professionals today need to determine better ways to reach the economic decision maker and better articulate their value. Selling: The New Norm is such a book. This book will provide the tools and templates required to meet today's sales challenges.

Table of Contents

  1. Cover
  2. Title
  3. Copyright
  4. Acknowledgments
  5. Chapter 1. Inescapable Change—Why It Is Required?
  6. Chapter 2. The Cancellation of Old Practices
  7. Chapter 3. New Methods for Selling
  8. Chapter 4. Creating a Customer Experience
  9. Chapter 5. Networking Skills—Keys to Pipeline Success
  10. Chapter 6. The Holy Grail of Referrals
  11. Chapter 7. Wow It’s Noisy—How to Get Heard in a Rock Concert
  12. Chapter 8. Becoming a Buyer Peer
  13. Chapter 9. Sales Tools for Today’s Seller
  14. Book Summary and Action Steps
  15. Templates for Selling Professionals
  16. Index
  17. Adpage
  18. Backcover
3.139.72.78