0%

Book Description

Learn how to plan, develop, and implement dynamic business and team strategies with Strategic Thinking. This concise and informative guide shows you how to identify the route to success by gathering and analyzing key information, setting short- and long-term objectives, developing your team-leadership skills, predicting future trends, and maintaining a flexible approach. It covers the essential tools of strategic management, from SWOT analysis and feasibility studies to budgeting forecasts and contingency plans, to help give you a competitive edge in today's fast-moving business world.

Table of Contents

  1. Introduction
  2. Understanding Strategy
    1. Defining Strategy
    2. Examining the Process
    3. Thinking Short- and Long-Term
    4. Preparing for Strategic Success
    5. Looking to the Future
  3. Analyzing your Position
    1. Examining Influences
    2. Understanding your Customers
    3. Analyzing Competitors
    4. Assessing your Skills and Capabilities
    5. Summarizing the Analysis
  4. Planning a Strategy
    1. Staging the Process
    2. Defining your Purpose
    3. Determining Competitive Advantages
    4. Setting Boundaries
    5. Choosing Strategic Emphasis
    6. Estimating a Budget
    7. Integrating Strategy
    8. Testing the Strategy
    9. Communicating Clearly
  5. Implementing a Strategy
    1. Prioritizing Change
    2. Planning Change
    3. Assessing the Risks
    4. Reviewing Operational Targets
    5. Motivating People
    6. Monitoring Performance
    7. Holding Reviews
    8. Being Flexible
    9. Assessing your Strategic Thinking
3.145.58.169