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Blockchain Is Changing How Media and Entertainment Companies Compete
Author Isabell M. Welpe , Andranik Tumasjan , Andre Dutra
Blockchain is poised to help media and entertainment companies build innovative business models that offer new monetization strategies for their digital assets and streamline critical business activities. Show and hide more
Release Date 2018/10 -
Author Michael Etter , Isabell M. Welpe , Timm O. Sprenger , Cornelius Puschmann , Johan Bo
Few CEOs of large companies leverage the power of Twitter to the fullest extent. As of September 2014, only 42 Fortune 500 CEOs had Twitter accounts. The authors argue that rather than waiting for impressions to be driven by the media or by individuals with ulterio....
Release Date 2016/01