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Author Jamie Turner , Chuck Moxley
The breakthrough marketing strategy today’s leading companies are using to change consumer behavior and drive revenue to the bottom lineOne-to-one marketing is the breakthrough strategy today’s top brands are using to generate meaningful conversations with customers on an individual basis, helping t....
Release Date 2021/09 -
Author Reshma Shah , Jamie Turner
Set up, launch, and run your winning social/mobile media campaign! This guide is packed with actionable tools, techniques, and tips you can really use – all fully revamped for today's newest platforms and opportunities. Authors Jamie Turner and Reshma Shah have uns....
Release Date 2014/08 -
Author Jamie Turner
You need to create great sites that are clean and simple, load quickly, and are optimized to serve the needs of mobile users; and understand how customers want to engage with your brand via mobile. By 2013, the #1 way people will access the Internet will be via ....
Release Date 2012/06 -
How to Use Social Media Monitoring Tools
Author Jamie Turner
It’s no longer enough to launch a social media program: Your company needs to gain clear and substantial value from its social media investments. Getting results begins with monitoring. In How to Use Social Media Monitoring Tools, leading social media marketer Jamie....
Release Date 2012/02 -
How to Make Money Marketing Your Business on YouTube
Author Jamie Turner
Discover powerful, proven ways to use YouTube to attract new clients and customers!You’ve probably watched video on YouTube or other user-generated video sites such as HowCast, Flickr, or DailyMotion. But did you know you can make money using these platforms? It’s n....
Release Date 2011/01 -
The Top 10 Things You Must Know About Measuring ROI on Social Media Marketing
Author Dr. Reshma Shah , Jamie Turner
Skills, facts, strategies, techniques…whatever it takes! FT Press’s quick new Top 10s bring together the 10 most crucial things you MUST know to get great results, right now!Ten powerful techniques and crucial insights for measuring social media ROI--and optimizing ....
Release Date 2010/11 -
How to Make Money Marketing Your Business on LinkedIn
Author Jamie Turner
Discover powerful, proven LinkedIn social networking techniques for attracting new clients and customers!What if you’re not Apple or Nike? What if you’re a CPA, interior designer, real estate agent, architect, consultant, or insurance agent? What if you don’t have a....
Release Date 2010/11 -
How to Make Money with Mobile Media
Author Jamie Turner
Why mobile media is right for your business--and quick, easy, low-cost ways to get started right now!Mobile media is right for your business if you want to attract new customers...drive existing customers to come back more frequently...distribute coupons inexpensive....
Release Date 2010/10 -
How to Make Money Marketing Your Small Business on Twitter
Author Jamie Turner
Learn how to build your business, grow profits, and increase your customers--presented in a step-by-step formula.Don’t be freaked out if you, your company, or your brand get negative comments on Twitter. It happens to the best of us. The good news is that you can tu....
Release Date 2010/10 -
Social Media Is More Than Just YouTube, LinkedIn, Facebook, and Twitter
Author Dr. Reshma Shah , Jamie Turner
This Element is an excerpt from How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business (9780132100564) by Jamie Turner and Dr. Reshma Shah. Available in print and digital formats.Understand the broad range of s....
Release Date 2010/09 -
How to Integrate Social Media into Your Marketing Plan
Author Dr. Reshma Shah , Jamie Turner
This Element is an excerpt from How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business (9780132100564) by Jamie Turner and Dr. Reshma Shah. Available in print and digital formats.Make sure your social media ini....
Release Date 2010/09 -
Establishing Your Major Social Media Objectives and Key Strategies
Author Dr. Reshma Shah , Jamie Turner
This Element is an excerpt from How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business (9780132100564) by Jamie Turner and Dr. Reshma Shah. Available in print and digital formats.How to set clear objectives for....
Release Date 2010/09 -
Author Dr. Reshma Shah , Jamie Turner
This is an authoritative, up-to-the-minute resource, written by real experts who have made social media marketing work for many of the world's largest companies. This in-the-trenches guide brings together both practical strategies and proven execution techniques fo....
Release Date 2010/09