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Selling Above and Below the Line
Author William Skip Miller
Cost, service, functionality—good salespeople know the value propositions that speak to frontline managers. But there’s another crucial player in the buying decision, with an entirely different set of criteria. Top-....
Release Date 2015/02 -
Author Jeremy Cassell , Tom Bird
You can sell anything you want and targets are always achievable – Brilliant Selling will show you how. Whether you’re new to selling or want to take yourself to the next level, this bestelling, and definitive guide will show you how to instantly improve your sales ....
Release Date 2014/12 -
Author Michael Gross , James Cordier
The Go-To Option-Selling Guide--Updated for Today's Manic MarketsInvesting today is more complicated and unpredictable than ever before. The strategy of buy-and-hold has been replaced by buy-and-hope. Trying to grow your assets means worrying about how the next geo....
Release Date 2014/11 -
Eco-efficient Masonry Bricks and Blocks
Author S Kumar , P Chindaprasirt , Joao Labrincha , Paulo B. Lourenco , Fernando Pacheco-To
Masonry walls constitute the interface between the building’s interior and the outdoor environment. Masonry walls are traditionally composed of fired-clay bricks (solid or perforated) or blocks (concrete or earth-based), but in the past (and even in the present) the....
Release Date 2014/11 -
Author Fabien Serny
Develop and customize powerful modules for PrestaShop 1.5 and 1.6In DetailThe number of e-commerce websites has drastically increased in these past few years. Building your own web store is a complex and expensive task; that's why open source solutions such as Pres....
Release Date 2014/11 -
Learning Magento Theme Development
Author Richard Carter
Create visually stunning and responsive themes to customize the appearance of your Magento storeIn DetailMagento is an open source e-commerce solution. It comes with a variety of tools necessary for building a successful online shop. Magento offers many built-in cap....
Release Date 2014/08 -
Magento Site Performance Optimization
Author Mathieu Nayrolles
Leverage the power of Magento to speed up your websiteIn DetailIn the open source, e-commerce platform community, Magento has established itself as the most popular e-commerce platform in the market. It is supported by a very strong developer community and it fits m....
Release Date 2014/05 -
Author Haiyan Wang , Girija Pande , Anil K. Gupta
A roadmap for understanding the business challenges and opportunities in ChinaBy 2025, China and India will be two of the world's four largest economies. By then, economic ties between them should also rank among the ten most important bilateral ties worldwide. The....
Release Date 2014/04 -
Mastering Magento Theme Design
Author Andrea Saccà
This book will teach you how to create a custom Magento theme from scratch, how to make it mobile compatible, and much more. With lots of code snippets, it’s the perfect tutorial for web designers and developers.In DetailThis book explores Magento theme design, from....
Release Date 2014/04 -
What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest
Author Denise Lee Yohn
Discover proven strategies for building powerful, world-class brandsIt's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic statuses because of serendipity, an unattainable magic formula, or even the genius of a single visionary lead....
Release Date 2014/01 -
Exporting: The Definitive Guide to Selling Abroad Profitably
Author Laurel J. Delaney
Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners—the makers, movers, and shakers in our world—interested in taking their businesses to the next level of growth through exports.In the old days, creating an in....
Release Date 2013/12 -
Solving Disputes for Regional Cooperation and Development in the South China Sea
Author Shicun Wu
This book discusses the South China Sea dispute from a Chinese perspective with regards to history, law, international politics, the economy, diplomacy and military affairs. Not only does it detail China’s official position on the sovereignty and maritime disp....
Release Date 2013/09 -
Author Jonh Grant
This book charts the emergence of a vibrant new type of brand from the emerging markets. This new type of brand is Made With – more concerned with design, community and fusion – rather than the classic Western brand that is “Made by” (by Coco Chanel or Steve Jobs) b....
Release Date 2013/09 -
China Catalyst: Powering Global Growth by Reaching the Fastest Growing Consumer Market in the World
Author David M. Holloman
Maximize your presence in the China marketTo drive the next round of global growth, companies will need to transition their operations and focus to one that serves the Chinese consumer. China Catalyst examines in-depth the transition currently underway in China from....
Release Date 2013/07 -
Magento Beginner's Guide - Second Edition
Author Robbert Ravensbergen , Sander Schoneville
As a non-techie you might be a bit daunted at the thought of taking on an e-commerce system as powerful as Magento. But don’t be – our guide makes it all so accessible with its user-friendly, absolute-beginner approach.Install, configure, and manage your own e-comme....
Release Date 2013/06 -
Chinese Librarianship in the Digital Era
Author Conghui Fang
The library in China has been transformed by rapid socioeconomic development, and the proliferation of the Internet. The issues faced by Chinese libraries andlibrarians are those faced by library practitioners more globally, however, China also has its own uni....
Release Date 2013/06 -
Yunnan-A Chinese Bridgehead to Asia
Author Tim Summers
The Chinese Government’s five-year strategy for social and economic development to 2015 includes the aim of making the southwestern province of Yunnan a bridgehead for ‘opening the country’ to southeast Asia and south Asia. Yunnan - A Chinese Bridgehead to Asia trac....
Release Date 2013/05 -
Reinventing Giants: How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform
Author Fang Liu , Umberto Lago , Bill Fischer
A compelling profile of an emerging Chinese competitorChinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the rank....
Release Date 2013/04 -
The Profitable Consultant: Starting, Growing, and Selling Your Expertise
Author Marshall Goldsmith , Jay Niblick
Selling can be uncomfortable for professional business consultants and executive coaches. The two biggest problems are generating more qualified leads, and turning those leads into actual paying clients. Taking traditional beliefs about how best to "sell" and turnin....
Release Date 2013/04 -
The Dragon Network: Inside Stories of the Most Successful Chinese Family Businesses
Author Patricia Susanto , A. B. Susanto
What's driving the burgeoning global Chinese family businesses?Chinese family businesses are the driving force behind Asia's economic prosperity. As the world becomes more global they have had to adapt to the new environment. This timely book draws on an extensive....
Release Date 2013/03 -
Instant E-Commerce with Magento: Build a Shop
Author Branko Ajzele
A fast-paced, practical guide to building your own shop with MagentoLearn something new in an Instant! A short, fast, focused guide delivering immediate results.Learn how to install and configure an online shop with Magento Tackle difficult tasks like payment gatewa....
Release Date 2013/02 -
Author Michael Forsythe , Henry Sanderson
Inside the engine-room of China's economic growth—the China Development BankAnyone wanting a primer on the secret of China's economic success need look no further than China Development Bank (CDB)—which has displaced the World Bank as the world's biggest developm....
Release Date 2013/01 -
Making 'Toons That Sell Without Selling Out
Author Bill Plympton
Learn the secrets behind independent animation from the "The King of Independent Animation - Academy Award-nominated Bill Plympton. This living legend breaks down how to make a career outside of the world of corporate animation - and without compromise. Learn time-....
Release Date 2012/11 -
China Fast Forward: The Technologies, Green Industries and Innovations Driving the Mainland's Future
Author Bill Dodson
Will China Surpass the United States as an innovation nation?China is tirelessly working to overcome its technological deficiencies by driving R&D initiatives in government and business and adapting Western Internet platforms for domestic use. It is extending it....
Release Date 2012/10 -
Author Chandler Steve
Steve Chandler’s coaching has had a tremendous impact in my life. He was vital to my personal transformation from a man of ideas and dreams to a person of action and reality. Radames Soto, former managing director, The Wall Street Journal Steve Chandler lights you u....
Release Date 2012/10 -
Author William Dowell , Winter Nie
The made in China label has long dominated the lower end of the US manufacturing industry, effectively squeezing it out of existence. That's old news. What most people don't know is that China's global reach now extends much further. Chinese companies have entere....
Release Date 2012/05 -
The Finch Effect: The Five Strategies to Adapt and Thrive in Your Working Life
Author Nacie Carson
Evolve your work strategy and thrive in today's high-pressure economyAs Darwin famously observed, the beaks of each generation of Galapagos Island finches change to accommodate shifting food resources, allowing the birds to survive by adapting their capabilities to....
Release Date 2012/05 -
Teaming: How Organizations Learn, Innovate, and Compete in the Knowledge Economy
Author Edgar H. Schein , Amy C. Edmondson
New breakthrough thinking in organizational learning, leadership, and changeContinuous improvement, understanding complex systems, and promoting innovation are all part of the landscape of learning challenges today's companies face. Amy Edmondson shows that organiz....
Release Date 2012/04 -
Author Guosong Shao
A comprehensive, structured, and up-to-date introduction to the law governing the dissemination of information in a computer-mediated world in China, Internet Law in China stresses the practical applications of the law that are encountered by all individuals and org....
Release Date 2012/03 -
Web Programming and Internet Technologies: An E-Commerce Approach
Author Scobey
Today's Web programmers are required to understand and use the tools and skills for both client and server-side programming. Web Programming and Internet Technologies: An E-Commerce Approach provides an accessible, comprehensive introduction to creating fully funct....
Release Date 2012/02