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Author Harry Mills
When it comes to messaging, what worked in the past won’t work today. Our noisy, digital world has undermined our ability to focus.For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and E....
Release Date 2017/02 -
What's Your Presentation Persona? Discover Your Unique Communication Style and Succeed in Any Arena
Author Sunday Mancini , Scott Schwertly
A practical guide based on a proprietary skill assessment tool—a Myers-Briggs for presenters—that provides tips and strategies that address the core element for becoming a successful presenter: YOUWhat kind of presenter are you? Are you charming? Purposeful? Inform....
Release Date 2017/02 -
Author Anna Weinstein
Writing for the Screen is a collection of essays and interviews exploring the business of screenwriting. This highly accessible guide to working in film and television includes perspectives from industry insiders on topics such as breaking in; pitching; developing ....
Release Date 2017/02 -
The Presentation Book, 2/E, 2nd Edition
Author Emma Ledden
Make the next presentation you do, the best you’ve ever done. The Presentation Book shows how you can easily put your nerves behind you and calmly and confidently deliver a clear, sharp and very influential presentation. Show and hide more
Release Date 2017/01 -
Writing and Selling Your Mystery Novel Revised and Expanded Edition, 2nd Edition
Author Sara Paretsky , Hallie Ephron
A Mystery Writers of America Edgar Award Finalist for Best Critical/Biographical Work Discover the secrets to crafting an unforgettable mystery! To piece together the puzzle of your mystery novel, you need patience, resilience, a solid understanding of the craft, an....
Release Date 2017/01 -
The Complete Handbook of Novel Writing, 3rd Edition
Author Writer's Digest Writer's Digest Editors
Get advice from the best in the business on every stage of the novel-writing and publishing process! In The Complete Handbook of Novel Writing, 3rd Edition, you'll learn from established writers about how to make your novel a reality. Discover techniques and strate....
Release Date 2017/01 -
Author Don W. Stacks , David Michaelson
Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publicatio....
Release Date 2017/01 -
The Communication Clinic: 99 Proven Cures for the Most Common Business Mistakes
Author Denise Cowie , Barbara Pachter
The proven prescription for powerful business communicationSending an email plagued with typos. Rushing through a presentation. Never saying “no.” Under-dressing for a company event. What do these all have in common? Bad messaging.The Communication Clinic is a comp....
Release Date 2016/12 -
The Emotional Craft of Fiction
Author Donald Maass
Engage Your Readers with Emotion While writers might disagree over showing versus telling or plotting versus pantsing, none would argue this: If you want to write strong fiction, you must make your readers feel. The reader's experience must be an emotional journey ....
Release Date 2016/12 -
Excellence in Internal Communication Management
Author Shannon A. Bowen , Rita Linjuan Men
This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders. Important topics....
Release Date 2016/12 -
Communication Technology Update and Fundamentals, 15th Edition
Author Jennifer H. Meadows , August E. Grant
Communication Technology Update and Fundamentals has set the standard as the single best resource for students and professionals looking to brush up on how communication technologies have developed, grown, and converged, as well as what’s in store for the future. T....
Release Date 2016/11 -
Author Writer Unboxed Writer Unboxed , Therese Walsh
Empower your writing through craft and community! Writing can be a lonely profession plagued by blind stumbles, writer's block, and despair--but it doesn't have to be. Written by members of the popular Writer Unboxed website, Author in Progress is filled with prac....
Release Date 2016/11 -
The Writer's Guide to Beginnings
Author William Martin , Paula Munier
Give your story its best start! The best beginnings possess a magical quality that grabs readers from the first word and never lets them go. But beginnings aren't just the door into a fictional world. They are the gateway to the realm of publishing--one that could ....
Release Date 2016/11 -
Author Matthew Freeman , Tiffany Jana
Control, Conquer, and Prevail! Everybody's biased. The truth is, we all harbor unconscious assumptions that can get in the way of our good intentions and keep us from building authentic relationships with people different from ourselves. Tiffany Jana and Matt....
Release Date 2016/11 -
HBR Guide to Making Every Meeting Matter (HBR Guide Series)
Author Harvard Business Review
Make every minute count.Your calendar is full, and yet your meetings don’t always seem to advance your work. Problems often arise with unrealistic or vague agendas, off-track conversations, tuned-out participants who don’t know why they’re there, and follow-up note....
Release Date 2016/11 -
Bridges, Pathways and Transitions
Author Gail Whiteford , Mahsood Shah
Bridges, Pathways and Transitions: International Innovations in Widening Participation shows that widening participation initiatives and policies have had a profound impact on improving access to higher education to historically marginalized groups of students from....
Release Date 2016/10 -
Requirements Writing for System Engineering
Author George Koelsch
Learn how to create good requirements when designing hardware and software systems. While this book emphasizes writing traditional "shall" statements, it also provides guidance on use case design and creating user stories in support of agile methodologies. The book....
Release Date 2016/10 -
Author James A. Runde
The real secret to career success and what it takes to get ahead is EQUNEQUALED is the client service professional's guide to getting ahead and achieving professional goals. You're smart and hard working, but guess what—so is everyone else. So how do you stand ou....
Release Date 2016/09 -
Keys to Great Writing Revised and Expanded, 2nd Edition
Author Faith Sullivan , Stephen Wilbers
Transform your writing! If you're ready to empower your writing but are unsure of where to start, let Keys to Great Writing Revised and Expanded show you the way. Award-winning author and veteran writing coach Stephen Wilbers provides invaluable instruction on ever....
Release Date 2016/09 -
Author Scott Cochrane
Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like qua....
Release Date 2016/09 -
The Etiquette Edge, 2nd Edition
Author Beverly Langford
Intelligence, ambition, and skill will start you on the road to success, but without strong communications skills, social savvy, and a sense of appropriate behavior...you won’t get far.The Etiquette Edge gives you a crash course on modern business manners. New advi....
Release Date 2016/08 -
Writing Business Bids and Proposals For Dummies
Author Charlie Divine , Neil Cobb
Develop a winning business proposalPlan and use a repeatable proposal process Use tools and templates to accelerate your proposals Get the intel on bids and proposals Congratulations! You have in your hands the collected knowledge and skills of the professional pro....
Release Date 2016/08 -
Presentation Skills For Managers, 2E, 2nd Edition
Author Kerri Garbis
Proven Techniques for Designing and Delivering a Powerful Presentation Every TimeGreat presentations have the power to impact people, boost careers, and generate interest in both the speaker and the topic. Presentation Skills for Managers, Second Edition equips you....
Release Date 2016/08 -
Author Sage Cohen
Produce your best work. Live your best life. Make your greatest impact. You have everything you need--and you are everything you need--to do the writing you are meant to do. And yet the path to success can be difficult to find and follow. Veteran author and writing ....
Release Date 2016/08 -
Emotional Intelligence Training
Author Karl Mulle
When it comes to reaching peak performance, emotional intelligence is key. Research shows that emotional intelligence is more important to performance than ability and technical skill combined. But is EI a skill that can be developed in others? Absolutely. Trainer....
Release Date 2016/08 -
Author Kirk McElhearn
Finally, write your novel or screenplay with Scrivener 2!Updated August 24, 2016In this book, you'll take a creative voyage with Scrivener, a unique and popular content-generation tool. Scrivener supports wordsmiths of all types, and it's designed especially for l....
Release Date 2016/08 -
Be the Boss Everyone Wants to Work For
Author William A. Gentry
Flip Your Script!You've been promoted to leadership—congratulations! But it's nothing like your old job, is it? William Gentry says it's time to flip your script. We all have mental scripts that tell us how the world works. Your old script was all about “me....
Release Date 2016/08 -
Creative Solutions to Global Business Negotiations, Second Edition
Author Subhash C. Jain , Claude Cellich
Making deals globally is a fact of life in modern business. To successfully conduct deals abroad, executives like you need skills to negotiate with counterparts who have different backgrounds and experiences. This book gives you and other international executives t....
Release Date 2016/08