James Borg spends part of his working time as a business consultant and coach and also conducts personal development and business skills workshops covering memory improvement, persuasion, body language awareness and ‘mind control’.

With a profound interest in the workings of the human mind, he’s spent a lifetime observing the ‘mind-body’ connection. An early interest in cinema and also the performing arts resulted in an interest in the power of body language and its correlation with successful and effective communication in a person’s personal and working life.

Influenced by an academic background in economics and psychology, his knowledge was honed in a career that spans the spectrum of advertising, sales, marketing, work psychology, training and journalism. He appears on BBC radio and contributes to national newspapers and magazines on the subject of consumer affairs and business and communication skills. In 2009 he was chosen as a Harvard Business Review contributor.

After a weekly column on body language in a national newspaper, nowadays his views are sought on the ‘reading’ of body language of ‘celebrities’ in the world of politics, business, sports and show business. He still finds time to pursue travel and sports journalism which he became involved with early on in his career.

He is also the author of the Number 1 award-winning inter-national bestseller Persuasion and Mind Power, the other two books that form the ‘trilogy’.