Home Page Icon
Home Page
Table of Contents for
Cover
Close
Cover
by Ben Carlson
Don't Fall For It
Cover
Introduction
Chapter 1 No One Sells Miracles
Goats as Viagra?
Radio
The Placebo Effect
Correlation Does Not Imply Causation
Same as It Ever Was
Notes
Chapter 2 How to Sell Anything
The Count
Selling the Eiffel Tower
Everyone Is in Sales
Notes
Chapter 3 Fast Money
The Promise of Huge Returns with Minimal Effort
When Trust Goes too Far
Do Your Homework
Notes
Chapter 4 It’s the End of the World as We Know It
Number of People in Extreme Poverty Fell by 137,000 Since Yesterday
Notes
Chapter 5 Sleight of Hand
Bad Brad
A Magician Reveals His Secrets
Notes
Chapter 6 When Success Doesn’t Translate
Defeated by Decency
Don’t Try to Get Rich Twice
Notes
Chapter 7 When Fraud Flourishes
When There’s an ‘Expert’ with a Good Story
When Capital Becomes Blind
When the Banking Industry Gets Involved
When Individuals Begin Taking Their Cues from the Crowd
When Markets Are Rocking
When the Opportunity Presents Itself
When Human Beings Are Involved
When Innovation Runs Rampant
Notes
Chapter 8 The Siren Song of New Technologies
The Railway Napoleon
The Media’s Role in a Bubble
The Other Side
The Silver Lining of a Market Crash
Notes
Chapter 9 The Seductive Power of FOMO
How to Create a Monopoly
The Roaring 20s
When the Tide Goes Out
Not a Ponzi but Close Enough
The Seductive Power of FOMO
Notes
Chapter 10 Type I Charlatan
John Law and the Mississippi Company
Speculation Is a Hell of a Drug
Pop Goes the Bubble
Type I and Type II Charlatans
Notes
Chapter 11 Type II Charlatan
The South Sea Company
Type II Charlatan John Blunt
The Bubble Act
The Echo Bubble and Dunbar’s Number
Notes
Chapter 12 Fooled by Intelligence
Newton’s Mania
The Problem with Smartest People in the Room
Why Smart People Make Dumb Decisions
Fooling Yourself with Complexity
Notes
Chapter 13 How Gullible Are You?
Ponzi versus Bernie
The Sacred Relationship
Notes
Chapter 14 The Easiest Person to Fool
Getting Rich versus Staying Rich
Shot out of a Cannon
The Biggest Fraud of All
Notes
Conclusion: Six Signs of Financial Fraud
1. The Money Manager Has Custody of Your Assets
2. There Is an Aura of Exclusivity in the Pitch
3. When the Strategy Is too Complicated to Understand
4. When the Story Is too Good to Be True
5. When the Returns Are Ridiculously Good
6. When They Tell You Exactly What You Want to Hear
Notes
Index
End User License Agreement
Search in book...
Toggle Font Controls
Playlists
Add To
Create new playlist
Name your new playlist
Playlist description (optional)
Cancel
Create playlist
Sign In
Email address
Password
Forgot Password?
Create account
Login
or
Continue with Facebook
Continue with Google
Sign Up
Full Name
Email address
Confirm Email Address
Password
Login
Create account
or
Continue with Facebook
Continue with Google
Next
Next Chapter
Don't Fall For It
Add Highlight
No Comment
..................Content has been hidden....................
You can't read the all page of ebook, please click
here
login for view all page.
Day Mode
Cloud Mode
Night Mode
Reset