Name
<fb:google-analytics/>
Renders the standard Google Analytics JavaScript code in the place where you put the tags. For more information on Google Analytics, refer to http://analytics.google.com and http://www.google.com/urchin/index.html. Basically, Google Analytics and Google’s Urchin Software analyze your site traffic and provide you with reports about how your visitors use your site.
FBML-Specific Attributes
Required
uacct=[string] default: noneThe Urchin or Google account ID provided to you by Google Analytics. It’s often the text in the variable
_uacctprovided in the JavaScript that Google gives you.
Optional
Based on http://wiki.developers.facebook.com/index.php/Fb:google-analytics, the following optional attributes are available:
page=[string] default: noneThe argument given to the
urchinTracker()function; either a page or a virtual page.ufsc=[1|0] default: 1Sets the client info flag, where
1= on and0= off. This is an Urchin Traffic Monitor (UTM) user setting.udn=[auto|none|domain] default: autoSets the domain name for cookies. Specify
auto,none, ordomain. This is a UTM user setting.uhash=[on|off] default: onSpecify whether the unique domain hash for cookies is
onoroff. This is a UTM user setting.utimeout=[int] default: 1800Sets the inactive session timeout in seconds. This is a UTM user setting.
ugifpath=[string] default: /__utm.gifSets the web path to the __utm.gif file. This is a UTM user setting.
utsp=[string] default: |Sets the transaction field separator. This is a UTM user setting.
uflash=[1|0] default: 1Sets the Flash version detection option, where
1= on and0= off. This is a UTM user setting.utitle=[1|0] default: 1Sets the document title detection option, where
1= on and0= off. This is a UTM user setting.ulink=[1|0] default: 0Enables linker functionality, where
1= on and0= off. This is a UTM user setting.uanchor=[1|0] default: 0Indicates whether the use of anchors for campaigns is enabled, where
1= enabled and0= disabled. This is a UTM user setting.utcp=[string] default: /Specifies the cookie path for tracking. This is a UTM user setting.
usample=[1...100] default: 100Represents the sampling percentage of visitors to track, which is a whole number from 1 to 100. This is a UTM user setting.
uctm=[1|0] default: 1Sets the campaign tracking module state, where
1= off and0= on. This is a UTM campaign tracking setting.ucto=[int] default: 15768000Sets the timeout in seconds. This is a UTM campaign tracking setting.
uccn=[string] default: utm_campaignThe name of the campaign. This is a UTM campaign tracking setting.
ucmd=[cpc|cpm|link|email|organic] default: utm_mediumRepresents the campaign medium. Specify
cpc,cpm,link,email, ororganic. This is a UTM campaign tracking setting.ucsr=[string] default: utm_sourceRepresents the campaign source. This is a UTM campaign tracking setting.
uctr=[string] default: utm_termThe campaign term or keyword. This is a UTM campaign tracking setting.
ucct=[string] default: utm_contentRepresents the campaign content. This is a UTM campaign tracking setting.
ucid=[int] default: utm_idRepresents the campaign ID number. This is a UTM campaign tracking setting.
ucno=[string] default: utm_nooverrideIndicates whether or not to override the campaign. This is a UTM campaign tracking setting.
Example FBML
Implementing <fb:google-analytics/> is
actually quite simple. First, go to http://analytics.google.com
and set up an account and a new site to track. When it asks you to
verify the code on the site, you can ignore that part. Take the
_uacct number from the JavaScript you were provided
and plug it into your Facebook application. The FBML code will look
something like this:
<fb:google-analytics uacct="UA-1279896-6" page="" />
Rendered HTML for Single Instance of Tag
The example yields HTML that looks something like this:
<script src="http://www.google-analytics.com/urchin.js"
type="text/javascript">
</script>
<script type="text/javascript">
_uacct = "UA-1279896-6";
urchinTracker();
</script>Additional Information
If you want to do any link tracing, you can utilize FBJS on any links to access your Urchin Tracker through the
Facebook.urchinTracker()method. Simply write something like the following code (taken from http://wiki.developers.facebook.com/index.php/Fb:google-analytics):<a href="http://www.example.com" onclick="Facebook.urchinTracker ('/outgoing/example.com')">This tag will work only on canvas pages. Profile pages will render nothing. It is unclear at the time of this writing how this tag will work in the new design on pages other than canvas pages.