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The Accidental Entrepreneur
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The Accidental Entrepreneur
by Janine Allis
The Accidental Entrepreneur, 2nd Edition
Introduction
Part I: The Surprise Entrepreneur
Chapter 1: The scenic route to Boost
Just a simple girl from a simple world
First job, bad hair and many lessons
The adventure that was supposed to last three months
Landing back in Oz with a thud
Chapter 2: Natural born winners
What does it take to succeed?
Ten characteristics of a dynamite businessperson
Thinking positively
Fighting negativity
Part II: Finding a partner in crime
Chapter 3: The winning formula
Working with movie stars and finding my soulmate
Dormant DNA
Chapter 4: The power of team
Picking the right bunch
Firing the wrong 'uns
Generals and foot soldiers
Part III: Getting your systems in place
Chapter 5: Growing like a weed
Vision to fruition
Making the decision to franchise
Surrounding yourself with greatness
Running at full tilt
Chapter 6: Structure for growth
To franchise or not to franchise …
Mixing up your marketing
Getting the edge
Part IV: Seeking investors, mentors and acquisitions
Chapter 7: Scaling up for the win
Picking the right mentor
Adding a Boost to Viva
Business Woman of the Year
Cracks in the foundation
Hitting the wall
Building a Zoo
Chapter 8: Show me the money!
Keep it in your pocket
Attracting an investor
Connecting with investors
Mentors: you don't have to learn the hard way!
Avoiding business pitfalls
Part V: World domination
Chapter 9: Leaping into new markets
Pausing to reflect
A new age of Boost
A rainbow of culture
Rise of a global empire
Chapter 10: The giant leap
Get ready to jump
Still loving life
Taking care of yourself and your health
The secret
And then you win …
Now what?
The last words
Index
Advert
EULA
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