Index


a

  • Aburrá Valley  13, 17, 20–21, 23, 26
  • activism  160–168, 226–227
  • activist  83, 148, 159–168, 211–212, 226
  • advocacy  73, 115–117, 204
  • agency theory  224, 227
  • agenda building  235, 237–242
  • agenda‐building theory  117
  • agenda setting  8, 239–241
  • agenda‐setting theory  24, 179–180, 237
  • attribution theory  192

b

  • biological citizenship  205

c

  • Campaign for No  22–23
  • catalytic model  33, 35, 38
  • chaos and complexity theory  166
  • charitable sector  113
  • Cheong  180–181
  • Chicago School of Social Thought  143, 145
  • circuit of culture  55, 58, 131
  • Coca‐Cola  219
  • communication  16–20
    • activism  159–168
    • community  141–153
    • crisis communication, risk communication, and issues management  31–43
    • CSR  185–196
    • dialogue  79–93
    • diversity  49–58
    • ethics  63–76
    • globalization  125–136
    • health  203–215
    • investor relations  219–227
    • media relations  175–181
    • nonprofits  113–119
    • political communication and government relations  233–242
    • process  16, 18, 119
    • social and emerging media  97–107
    • strategy  13–27
  • communitarianism  143–144
  • community  34–36, 63–64, 99–107, 141–153, 219–221
  • community‐building  141–153
  • community‐building theory  146–150
  • CONSOL Energy  227
  • constructivism  165, 167
  • coorientation theory  68
  • corporate citizenship  185–186, 189
  • corporate social responsibility (CSR)  79, 89–90, 185–196
  • corporate stakeholder management  186–187
  • corporate sustainability  185
  • creating shared values (CSV) 194
  • crisis communication  31–37, 41–42, 100, 117
  • crisis management  32–34, 115–16, 144, 161
  • critical discourse analysis, 8
  • critical political economy of communication  147
  • critical theory  6, 8, 146, 165–166
  • cultivation theory, 5
  • cultural theory of risk communication  204, 207–209, 212–213
  • culture  13–14, 125–134, 142

d

  • deontology  70
  • dialogic  2, 4, 79–93, 225, 227
  • dialogic principles  88–92
  • dialogic theory  103, 117
  • dialogue  32–39, 79–93, 98–107, 145–146, 227
  • difference  49–55
  • digital advocacy  237
  • diversity  49–58, 72, 91

e

  • efficient market theory  224
  • El Carmen de Viboral  24–25
  • emerging media  97–107
  • environment  14–25, 33–38, 133–136, 145–160
    • CSR  187–192
    • investor relations  125–129
    • media relations  176–179
  • ethics  65–76, 80, 85, 87, 135
  • evaluation  19, 118–119
  • excellence theory  5, 8, 86, 164
  • extended parallel process model  39

f

  • financial communications  223–224
  • Flesch readability formula  222–223
  • framing  117, 165, 215, 237–241
  • framing theory  8, 22–23, 179, 192
  • freedom of expression  68–70
  • functional perspectives  162–165

g

  • Gatorade  219
  • Global Alliance for Public Relations and Communication Management  63, 73
  • global issues  126, 133–136
  • globalization  21, 125–136, 141, 147–148
  • global public relations  129–135
  • government relations  233–242
  • grand theory  3–5, 143
  • Green Tunnel Collective  23–24

h

  • Habermas, Jurgen  54, 223
  • health communication  203–204, 211, 213
  • health public relations  203–214
  • hybrid media system  238
  • hyperlinked society  238

i

  • image repair/restoration theory (IRT) 37
  • inclusion  49–51, 56–57, 147
  • information subsidies  178–179, 207
  • institutional theory  192
  • internationalization  5, 125–126
  • internet  79, 83, 88, 167, 175–176
  • interpretive theory  6–7
  • intersections/intersectionality  55–56
  • introspective studies  222
  • investor relations  6, 219–227
  • issues management  31–43, 235
  • issues management theory  38

l

  • legitimacy theory  191, 195–196
  • leveraged affordances  238, 242
  • Levinas, Emmanuel  70–71
  • lobbying  21, 86, 117–118, 128, 235
  • logic of connective action  238

m

  • magic bullet theory  4
  • measurement  19–20, 106, 118, 221
  • media relations  7, 175–181, 219, 221
  • Merkel, Angela  65, 75
  • metatheory  144
  • METRO transportation system  13–14
  • middle‐range theories  4–5, 129, 134
  • models of public relations  4, 119, 164, 224
  • morality  135, 160, 186

n

o

  • obfuscation theory  223
  • organic theory of public relations  10, 146–150
  • organization‐public relationship  8, 15, 38, 55, 79–92, 105, 188, 190
  • organization‐public relationship theory  204, 207–215
  • other, the  70–71, 162, 165

p

  • persuasion knowledge model  192
  • political communication  233–242
  • positive theory  4, 87
  • postmodernism  166–167
  • postpositivism  164–166
  • post‐truth  72
  • priming  239–242
  • problem integration theory  204
  • public relations  3
    • activism  159–168
    • community  141–153
    • crisis communication, risk communication, and issues management  31–43
    • CSR  185–196
    • dialogue  79–93
    • diversity  49–58
    • ethics  63–76
    • globalization  125–136
    • health  203–215
    • investor relations  219–227
    • media relations  175–181
    • nonprofits  113–119
    • political communication and government relations  233–242
    • process  16, 18, 119
    • social and emerging media  97–107
    • strategy  13–27

q

  • queer theory  53–56

r

  • regulation FD  220
  • relationship management  33–35, 115, 119, 149, 221–222
  • relationship management theory  8–9, 25, 54, 57, 117
  • relationships  2–3, 7–8, 50
    • activism  166
    • community  141–149
    • crisis communication, risk communication, and issues management  33–34
    • CSR  185–190
    • dialogue  79–93
    • diversity  54–57
    • globalization  127, 132–134
    • health  210–212
    • investor relations  219–225
    • media relations  177–181
    • nonprofits  114–119
    • political communication and government relations  233–242
    • social and emerging media  97–107
    • strategy  13–27
  • relationship theory of risk  204, 207–209, 215
  • responsibility  35–37, 50–51, 64–66, 70–73, 148–149
  • return on equity  220
  • return on expectations  220
  • rhetorical generic theory  130–131
  • rhetorical paradigm  222
  • rhetorical theory  223
  • risk communication  31–43, 207, 212
  • risk communication theory  38, 204, 207–208
  • risk perception  39–41
  • ROE  220
  • roles theory  224–226

s

  • situational crisis communication theory (SCCT)  37, 100
  • situational theory of publics  133, 164–165, 212–213, 225–227
  • social amplification of risk  38–42, 208
  • social capital  92, 114, 141–148
  • social identity theory (SIT)  52–58, 192
  • social media  83–91, 97–107, 149–150, 159
    • examples of use  14, 17, 42, 66–67, 116–117
    • investor relations  226
    • media relations  176–179
    • political communication and government relations  237–242
  • social media research  42, 99–106
  • social‐mediated crisis communication model (SMCC)  100
  • social media theory  103–106
  • social movement organizations  161–165
  • stakeholder theory  191–192, 195, 239, 241
  • standpoint theory  51–58
  • stealing thunder  37
  • stewardship  16, 117–119
  • storytelling  98–99, 107, 189, 192, 210
  • strategic issues management  193
  • Strategic Plans of the North and South of the Aburrá Valley  20–21
  • strategy  13–26, 192, 194, 215
  • synergistic model of corporate communication strategy  192
  • systems theory  41, 117, 225

t

  • teleology  69–70
  • theory  1–9
    • activism  159–168
    • community  141–153
    • crisis communication, risk communication, and issues management  31–43
    • CSR  185–196
    • dialogue  79–93
    • diversity  49–58
    • ethics  63–76
    • globalization  125–136
    • health  203–215
    • investor relations  219–227
    • media relations  175–181
    • nonprofits  113–119
    • political communication and government relations  233–242
    • social and emerging media  97–107
    • strategy  13–27
  • theory of communicative action  54, 81
  • theory of generic principles and specific applications  129–130
  • theory of planned behavior  103–105, 117, 226
  • theory of spillover effects  238
  • third‐culture building model  130–132
  • third‐party endorsement  24, 179–180
  • travel industry  66
  • Tylenol murders  65

u

  • uncertainty management theory  204, 207, 209, 213
  • uncertainty reduction theory  204, 207–210
  • uses and gratifications theory  5, 225–226

v

  • Volkswagen (VW)  42, 74–76
  • voluntary sector  113, 127

w

  • Waldheim, Kurt  64–65
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