This chapter will give a brief introduction to and definitions of terms like user experience, creativity, innovation, and successful user experience innovation.

Many books have been written to define user experience, to define innovation, to boost creativity, and so forth, but the scope of this book is not to dwell on definitions and academic descriptions of these terms. Many other authors have already done this much better.

So this introductory chapter is rather here to just lay the ground for the tangible and intangible methods and approaches for user experience innovation that I will outline in the remainder of the book.