NOTES
INTRODUCTION
1. Jason Nazar quoting Wendy Lea in “35 Questions That Will Change Your Life,” Forbes, September 5, 2013; www.forbes.com/sites/jasonnazar/2013/09/05/35-questions-that-will-change-your-life/#6fe24195660e
CHAPTER 1
1. Press Conference #796, Executive Office of the President, January 2, 1942, with Franklin Delano Roosevelt; www.fdrlibrary.marist.edu/_resources/images/pc/pc0128.pdf Courtesy of the FDR Library, digital collection; www.fdrlibrary.marist.edu/archives/collections/franklin/?p=collections/findingaid&id=508
2. “Phoenix to Self: ‘Why Am I Talking About This?” . . . Joaquin, Shut Up,’” Fresh Air, January 21, 2014; www.npr.org/2014/01/21/264524233/phoenix-to-self-why-am-i-talking-about-this-joaquin-shut-up
3. Ibid.
4. Allison Fass, “10 Characteristics of Really Interesting People,” Inc., March 8, 2013; www.inc.com/allison-fass/jessica-hagy-interesting-people-characteristics.html
CHAPTER 2
1. Raf Weverbergh and Kristien Vermoesen, “The 35 (!) Techniques Politicians Use to Avoid Answering Interview Questions,” FINN; www.finn.be/blogs/35-techniques-politicians-use-avaid-answering-interview-questions
2. Laszlo Bock, senior vice president of people operations at Google, as interviewed by Adam Bryant, “In Head-Hunting, Big Data May Not Be Such a Big Deal,” New York Times, June 19, 2013; www.nytimes.com/2013/06/20/business/in-head-hunting-big-data-may-not-be-such-a-big-deal.html?pagewanted=all&_r=0
3. “Ray Charles: The ‘Fresh Air’ Interview,” November 24, 2016; www.npr.org/2016/11/24/503142478/ray-charles-the-fresh-air-interview
4. “Decoding the Artful Sidestep,” Harvard Business School, Working Knowledge, November 17, 2008; https://hbswk.hbs.edu/item/decoding-the-artful-sidestep
5. Ibid.
6. Mathew Cole Weiss, “The Greatest Actor Responses to Shi**y Interview Questions,” Ranker, www.ranker.com/list/funny-celebrity-interview-responses/matthewcoleweiss
CHAPTER 3
1. Deborah Schroeder-Saulnier, The Power of Paradox: Harness the Energy of Competing Ideas to Uncover Radically Innovative Solutions (Pompton Plains, NJ: Career Press, 2014), 24.
2. Todd Rogers and Michael I. Norton, “How Politicians Evade Debate Questions,” New York Times, October 2, 2012; www.nytimes.com/room-fordebate/2012/01/22/why-politicians-get-away-with-lying/how-politicians-evade-debate-questions
3. Paul Smith, Sell with a Story (New York, NY: AMACOM Books, 2017), 16–24.
4. Mark Satterfield, Unique Sales Stories: How to Get More Referrals, Differentiate Yourself from the Competitive & Close More Sales Through the Power of Stories (Atlanta, GA: Mandalay Press, 2011).
5. Heather Finn, “36 Interview Questions That Are Actually Fun to Answer,” Fast Company, February 5, 2016; www.fastcompany.com/3056142/36-interview-questions-that-are-actually-fun-to-answer
CHAPTER 4
1. “Opinion Words and Phrases,” Scholastic, www.scholastic.com/content/dam/teachers/blogs/genia-connell/migrated-files/opinion_words_and_phrases.pdf
2. Jim McCormick and Maryann Karinch, Body Language Sales Secrets: How to Read Prospects and Decode Subconscious Signals to Get Results and Close the Deal (Wayne, NJ: Career Press, 2017), 129.
CHAPTER 5
1. Carrie Johnson, “Rachel Brand, Third in Command at the Justice Department, Is Leaving Her Post,” National Public Radio, February 9, 2018; www.npr.org/people/127410674/carrie-johnson
2. Wade Roush, “What's the Best Q&A Site?” MIT Technology Review, December 22, 2006; www.technologyreview.com/s/407029/whats-the-best-qa-site/
3. Justin Wm. Moyer and Jenny Starrs, “Bernie Sanders Wags His Finger a Lot, and People Are Starting to Talk About It,” Washington Post, February 12, 2016; www.washingtonpost.com/news/morning-mix/wp/2016/02/12/bernie-sanders-wags-his-finger-a-lot-and-people-are-starting-to-talk-about-it/?utm_term=.880764b2c316
4. Daniel O'Callahan, “Big Bang Theory on Body Language,” YouTube, www.youtube.com/watch?v=vicuZS0ChYQ
CHAPTER 6
1. Fox News Sunday with Chris Wallace, January 14, 2018; www.foxnews.com/on-air/fox-news-sunday-chris-wallace/
2. Laurie Kulikowski, “10 Tech Companies with the Highest Paying Sales Jobs,” TheStreet, July 17, 2015; www.thestreet.com/story/13221534/1/10-tech-companies-with-the-highest-paying-sales-jobs.html
CHAPTER 7
1. “Million Dollar Microsecond,” RadioLab, WNYC, February 4, 2018; www.radiolab.org/story/267195-million-dollar-microsecond/
2. Ibid.
3. Ibid.
4. Ibid.
5. Matthew Kirdahy, “CEOs Who Appear in Their Own Commercials,” Forbes, April 22, 2008; www.forbes.com/2008/04/22/ceo-corporate-image-lead-manage-cx_mk_0421tv_slide_12.html#702b0d0e1dbd
6. “Vintage Ads: Perdue Chickens—Tender Chicken,” YouTube, www.youtube.com/watch?v=uN37i9qr0zY
7. Jeremy E. Sherman, “The Silent Treatment: When People Leave You Guessing,” Psychology Today, October 25, 2011; www.psychology-today.com/blog/ambigamy/201110/the-silent-treatment-when-people-leave-you-guessing
CHAPTER 8
1. Martin Murphy, No More Pointless Meetings (New York, NY: AMACOM, 2013), 5.
2. Christopher Byrne, Funny Business: Harnessing the Power of Play to Give Your Company a Competitive Advantage (Wayne, NJ: Career Press, 2015), 77.
CHAPTER 9
1. Saketh Guntupalli and Maryann Karinch, Sex and Cancer: Intimacy, Romance, and Love After Diagnosis and Treatment (Lanham, MD: Rowman & Littlefield, 2017).
2. Tim Hains, “Rescued Woman Blows Up On CNN Reporter for Heartless Hurricane Harvey Coverage,” CNN, August 29, 2017; www.realclearpolitics.com/video/2017/08/29/rescued_woman_cnn_for_heartless_hurricane_harvey_coverage.html
3. Piercarlo Valdesolo, “Flattery Will Get You Far,” Scientific American, January 12, 2010; www.scientificamerican.com/article/flattery-will-get-you-far/
4. Elaine Chan and Jaideep Sengupta, “Insincere Flattery Actually Works: A Dual Attitudes Perspective,” Journal of Marketing Research, February 2010, vol. 47, no. 1, 122–133.
5. Piercarlo Valdesolo, “Flattery Will Get You Far.”
CHAPTER 10
1. Steven Pinker, “What Our Language Habits Reveal,” TEDGlobal 2005; www.ted.com/talks/steven_pinker_on_language_and_thought/transcript
2. Alan McKee, “What Is Textual Analysis,” Textual Analysis: A Beginner's Guide (London: SAGE Publications, 2003), 1.
3. Ibid., 4.
4. Josef Adalian, “The Most Popular U.S. TV Shows in 18 Countries Around the World,” Vulture, December 2, 2015; www.vulture.com/2015/12/most-popular-us-tv-shows-around-the-world.html
5. Ibid.
6. “23 Fascinating Words with No Direct English Translations,” Huffington Post, December 6, 2017; www.huffingtonpost.com/2014/02/20/english-translation-words_n_4790396.html
7. Pinker, “What Our Language Habits Reveal.”