9

Gathering Information

What’s Inside This Chapter

This chapter discusses how to gather information, including different types of information, in-house sources of information, and external sources of information. It will assist you in:

• maximizing information you receive

• organizing your information

• dealing with challenges and solutions associated with gathering technical data.

There are two worksheets at the end of the chapter to guide your information gathering.

9

Gathering Information

Gathering information for your technical training project can be the largest challenge you face during development. It is important that you understand what type of information you are seeking. You need to be able to dig into as many internal and external sources of information as you can find. When you do find a source of information, you should attempt to maximize the amount of material you attain and organize it in a logical manner. There are multiple challenges to gathering information, but every challenge can be met if you are persistent.

Types of Information to Seek

As you gather information for a technical training class, there are certain types of information that you should seek:

• categories

• levels of information

• definitions

• components

• relationships

• analogies

• competencies

• tasks

• processes.

In general, you should first catalog information you have, thinking about it in terms of the types of information listed. Then, based on this assessment, you should seek information that fills the gaps. To complete your technical class, you are likely looking for one or more of the following:

• facts

• case examples

• diagrams

• definitions

• processes

• procedures

• best practices

• contingencies

• components

• descriptions of internal functioning

• typical errors

• calculations

• paperwork

• charts

• graphs

• equations

• scientific principles

• troubleshooting or decision trees

• applications

• limitations

• features

• benefits

• systems

• job conditions

• guidelines

• competencies

• rules of thumb

• maintenance procedures

• service procedures

• assembly instructions

• disassembly instructions

• checklists, accessories

• human factors

• available upgrades

• toolface or equipment readings

• pre- and post-job checks

• operational steps or events

• functions

• safety issues

• menus

• diagrams

• models

• illustrations.

In-House Sources of Information

Every organization has information that will be found (or hidden) in different locations. There is no consistent place to look. You will need to analyze the organization you are working with and think about where you might search and who is likely to have access to the information you need.

When considering in-house sources of information, you might try these approaches:

Ask Other SMEs

It can be helpful to gain additional perspectives on a source you have acquired. After you have soaked up all that one SME has to say about a particular source, you can talk to other SMEs to see if they can offer additional insights. Often, you may find key words and phrases spur different information depending on the background of that particular SME. This means of gathering information is key when no written formal procedures are present and (somewhat informal) best practices are all that exist.

Ask Someone Within Your Target Audience

This tactic has similar benefits to the “ask other SMEs” approach, but it provides a different perspective. Asking someone who does the job day in and day out what they think about a particular source or technical topic can give you incalculable benefits and insights.

Study Old Job Reports

Often, old job reports and job paperwork are treasure troves of information. They may fairly easily be turned into case studies, and the wording that job reports use can clue you in on the correct way to approach a technical topic.

The following are additional examples of internal sources of information:

• intranet site

• R&D or engineering department records

• local IT server

• HR department records

• old training manuals

• operation or service manuals

• marketing brochures and presentations

• IT document library

• job aids around the workplace (formal or informal)

• work orders.

Of course, you can always ask the IT manager, HR representatives, technical writers, R&D or engineering supervisors, secretaries, technicians, or programmers, among others, for additional information.

External Sources of Information

Outside sources of information vary from industry to industry. However, if you know where to look, you can often find useful data related to your course objectives from sources of information outside your organization. Here are some examples of outside sources of information.

Blogs and Forums

Internet communities and discussion boards can give you great insight into the typical job issues of your target audience. Blogs and forums can be an unequaled source of informal information—especially if your technical topic is somewhat obscure and not likely to be represented on major websites.

Wikipedia

The online encyclopedia Wikipedia is typically a more vetted source of informal information than most blogs. Still, Wikipedia is an Internet source with fluctuating editors, so information gained from the site should be verified by SMEs or other sources. When possible, use the citation links in the Wikipedia article to view original sources of information and ensure they’re legitimate.

Books

This may seem obvious, but trade books authored by experts related to your technical topic still remain credible, vetted sources of information.

Think About This

Sometimes the information you need exists, but you are simply not asking questions that will help you attain it. These questions can help lead you to internal sources of information:

• Who is likely to know about this process?

• Does any documentation, visuals, videos, and so forth, already exist for this product, service, or task?

• How did employees find information about this product or service in the past? Did any documentation exist? What kind of instruction did they receive? Were they given a presentation?

• In general, how do employees find answers to their technical questions? If employees have a question about how this product or service works, where or to whom do they go?

• Is there a person who would have access to old job reports?

• Do you have any information on your computer or in your office that might be helpful for someone new to the job?

• What kinds of cheat sheets or references do people use to help them do their jobs?

• What information do you wish you’d had when you started in this position?

• Is there a location where information is saved—a file cabinet, a server, a SharePoint site, anything?

• Can you see the workspace of a few members of your target audience?

• What information is produced when a job is completed?

Often, developing technical training courses is like going on a scavenger hunt for information. You will be surprised by the leaps and gains you can make simply by asking a variety of questions!

Academic Journal Articles

Academic journal articles can give you great perspective on the topic. Often these will clue you in to a specific portion of your technical topic. Sometimes using academic journal articles involves sifting through a lot of information, but if you are able to do this and you have the ability to summarize well, the payoff can be great.

Universities (Professors, Departmental Websites, and So On)

Academia is a great source of information. Often you can contact a department and find professors who have some insight on your technical topic and would be more than happy to share it with you as long as you properly cite them.

Competitor Websites

While competitors’ products are not the exact same products as those of your organization, if a competitor is truly a competitor, there must be some similarities in your product offerings. The mention of competitor websites does not advocate illegal corporate espionage, but rather refers to information that is freely available on the competition’s website or in product sales brochures. Seeing how a competitor explains a product can help you understand and describe your own product better.

Basic Rule 15

Questions where to find information are valid and good to pose during the development process.

Government Websites

The governments of various countries host a variety of informational, credible websites on a variety of topics.

Safety Accreditation Organizations

Safety is a driving force in most technical industries. As such, external safety organizations often have information available that can translate into material that helps your learners meet your course objectives.

Industry Professional Organizations

Related professional organizations frequently have valuable resources available on their websites. These professional organizations also tend to hold training courses and sponsor conferences—both of which are places where you could have the opportunity to learn about your technical topic.

Maximizing Information You Receive

As we all know, technical information is often difficult to attain. As such, it is important that you optimize the technical information you do receive. The following are tactics for making the most out of material coming to you.

Double-Check With Your SME Before You Eliminate Information

Before you decide to trash a source, ask your SME if the material is something that could be used in another place in the course.

Don’t Automatically Discount Sources

If you are not familiar with your technical topic, you should keep in mind, as you try to make sense of the information coming to you, that you are still a relative novice. Don’t automatically discount sources you don’t understand. Sometimes a piece of information requires other information to be fully understood. You will likely not understand every little thing the SME wants to incorporate into the class. You don’t want to limit the course material based on your own understanding of the content. Sometimes, even though you don’t understand it, a particular topic will have to be included or dropped just because the SME “says so.”

Noted

Your SME should be able to rationalize to you why information needs to be included or dropped, but if you don’t understand the explanation, you may just have to go on faith that the SME knows something from their years of experience that you don’t fully understand yet. As long as your SME provides a rationale that seems reasonable, move on and accept that you aren’t likely to understand every single word, phrase, or topic included in the class.

Save Emails

You never know when what has been said previously about a topic will suddenly make sense to you. Periodically during the project (especially if you hit a rough patch), revisit old emails to see if you can glean any additional content.

Read It Twice

If written material is highly technical, it may take you a couple of times reading through it to begin to understand everything the source has to offer.

Save It for Later

Don’t throw away any of your sources. Log them and put them in a safe place, whether they are hard copies or electronic files. After you have learned more about your topic, you may find it helpful to revisit those sources you read during your early days of learning about the topic. As you will by then have additional knowledge, the initial sources you analyzed may make more sense, answer outstanding content questions, and contain valuable information that should be included in the material.

Organize Your Information

Part of gathering information involves organizing the information you receive. You can possess the best information in the world, but if you are not able to access it, the information does you no good.

As you receive information, you will need to create an organizational system that:

• Allows you to store information.

• Allows you to easily find information. That is, the organizational system is convenient to your work flow and indexes data in some way.

• Makes sense to you if you end up stepping away from the project for a while or if the project gets put on hold for a few months.

• Communicates what you already have. With so many files in and out, it can be a challenge to see clearly what data you currently possess. Sometimes a document listing sources with a brief description of their content and purpose (that is, an annotated bibliography) can save you time for large projects, projects extended over a period of time, and projects that include many different levels of courses (with different developers). Also, it will ensure that you don’t have to ask a SME for a document that they have already given you.

The specific organizational system you have is not as important as the simple fact that you have a system. Your organizational system can take a variety of forms. Essentially, as you collect materials, you are matching content gathered with your topical outline and objectives and placing these materials within the section they are most likely to represent.

You might, for example, create an electronic file folder system or SharePoint site that includes different folders representing a different topic, chapter, or section of the course; you may then index all the materials you receive under these folders.

Keep to the Point

As you gather information for a technical training project, you should keep your investigation to the point. Visualize the primary audience and their need for the information. Make decisions about whether information stays or goes based on this audience. Refer often to the course objectives and keep information only if it is related to those objectives.

Basic Rule 16

Above all else, you must keep the objectives of the course in mind as you sift through and organize course materials. As you work on each chapter, include materials only if they help to meet the objective of that chapter.

Challenges of Gathering Information

Almost anyone who has worked on a technical training project will agree that there are times when gathering information is one large headache. This section will discuss the challenges of—and solutions for—effectively gathering information.

Limited Sources

This challenge refers to information so obscure that you will not find a Wikipedia page on it. Sometimes technical information for a particular field is so highly specialized that there are really only two or three people in the world who truly understand the topic. Finding these people and, even more significantly, attaining access to them can be a challenge.

If your limited source is a person, you can counter this challenge by being prepared. Isolate the questions that must be answered by this person only. Find all the possible answers you can on your own. Don’t waste your source’s time with questions whose answers you can find elsewhere.

It is also a good idea to ask your SME how they find information. Having access to your SME’s source of information can be very helpful. Sometimes, for example, your SME may know of an internal server or an external blog that can give you at least a general picture of a particular technical topic.

Missing or Unequal Information

There will be instances in which you have loads of information available (in excruciating detail) about one topic but for a second topic you will have hardly any information at all.

In situations with missing or unequal amounts of information available, pinpointing what you do and do not have is key. Analyze your outline and, if necessary, visually or anecdotally depict the amount of information available for one topic. (For example, I have 329 pages on Topic A, but I have only 14 pages on Topic B.) Explain this to your SME and then ask for suggestions on where you might find additional information.

Noted

Realize that when you are developing a course, most SMEs will probably overlook key bits of information that they simply view as common knowledge.

Beware of the temptation to spend more training time on the topic with the most information available. If a topic warrants it, training time should be spent on it; however, the reason for spending the bulk of the training time on a particular topic should be because the objectives call for it, not because that topic has the information easiest to attain.

Inconsistent Information Available

In the process of gathering technical information, sometimes you will find sources that contradict each other. It can be challenging to determine the correct answer. Inconsistent information can occur for various reasons. Sometimes it is a result of the issue being unresolved. Sometimes it is because, after a change has occurred, no one has gotten around to updating all the various sources in which this information resides.

In situations where you’ve found inconsistent information, it is best to place the sources next to each other and ask the experts. Let your SMEs battle it out and then give you a final answer.

In addition, you should be open to the fact that information sometimes appears inconsistent because, in certain situations, more than one acceptable solution exists.

Noted

For political or safety-related issues, make sure to get a response clarifying the inconsistency in writing or follow up with an email about the verbal discussion. If inconsistent information is out there and you are questioned about why you chose one source over another, you will be better off if you can document your reasons.

Mistrust

Some people want to know every possible thing you may do with a particular piece of information before they let you have access to it. It can take time for you to build trust and to explain your intentions. Unfortunately, this can put a damper on your information-gathering efficiencies.

If you are dealing with a person who is distrustful of you or your purpose, your best bet is to take a deep breath and practice patience. Explain as best you can what you are doing. Some people do not like to feel out of control of situations, so recognize this and try to give them an idea of what to expect. If possible, show them one of your other finished projects so they can understand the reasons behind your questions. Sometimes seeing a finished product can help ease some of the distrust.

Technical Jargon

Highly specialized topics are often accompanied by their own “language,” complete with dense descriptions and acronyms galore. (I once had to create a class that had an accompanying internal acronym dictionary longer than 50 pages!) Technical jargon can slow down your information gathering, and it can make it difficult to realize what a source is really saying.

Technical jargon can be countered most simply by obtaining an industry dictionary or an acronym dictionary. If these items do not exist, start your own. As you come across definitions for these tricky words, phrases, and letters, keep a log of them. Ask other developers with whom you work to do the same, and gradually you will be able to handle the technical jargon better.

Proprietary Material

Technology is pretty much the bread and butter of technical organizations, and organizations usually take precautions to keep proprietary information from getting into unwanted hands. Unfortunately for you, this could include the training department. It can be surprising to see the number of organizations that ask for training on a product without releasing any information about that product, even internally. Still, intellectual property management is a serious matter, and therefore some organizations require stringent controls on information.

You can counter the proprietary material challenge by explaining that you will not release the material to any unauthorized people and you will follow all compliance and IT security processes the organization has in place.

You can try to explain to the proprietary material holders that they are putting their learners at a disadvantage by withholding important information. You might reference the analogy of attempting to explain swimming to someone without being able to discuss what water is.

Another option is to ask the person worried about releasing the information to become the individual in charge of coming up with a solution. For example, you might ask: “We have established that our target audience needs to know about this technology. I realize that security is an issue; how do you suggest that we counter this?” Often this person will find a workaround, and it will be a great idea, because, well, it is theirs.

And finally, if these tactics don’t work, you may just have to accept the fact that some material is simply too sensitive for the general training public of your organization. Figure out what you can and cannot include, and then find a way to work with it.

You Don’t Know What to Ask

When your knowledge of a topic is elementary, you don’t know what you don’t know. This can make it difficult to ask good questions.

This challenge, however, can be met relatively easily. Simply ask your SME, “What other questions do you think I should be asking you that I am not?”

You Don’t Know What You Have

You may have the best source ever, but if your lack of knowledge prevents you from understanding what a treasure you have, that resource may be overlooked.

In these instances, your best line of defense is to be extra aware that you may be sitting on a gold mine. It can be helpful to ask your SME if they notice anything that you have overlooked about a particular source.

Basic Rule 17

In the event that you lack knowledge about a technical topic, you need to be extra careful that you don’t discount potentially useful sources.

Explaining the Type of Information You Need

You should also prepare the SME for what kind of information you are likely to be seeking as the course design process progresses. As you begin to ask question after question about the content of the course, it will help if your SME understands why you are asking these questions. Explain that you will be looking at the material from a different angle than the SME does, and as such, your questions sometimes might seem a little odd. Explain that you will be seeking answers about:

• categories

• levels of information

• definitions

• components

• relationships

• analogies

• processes.

It will make the course development process easier if your SME understands that sometimes you ask specific questions because you are trying to determine whether particular pieces of information are parallel concepts, organized into the correct category, completely described, covered under the objectives of the course, or organized in a logical order (as discussed previously in chapter 7, Arranging a Technical Course). If you can, try to show your SME an organized—and then an unorganized—topic list you have completed for a previous project so they can see the end that you have in mind. Refer to Table 7-9 for an example.

Specific Tactics for Collecting Information

There are specific tactics that you can use to obtain data from your SME. These tactics include asking pointed questions, creating a to-do list, developing exploratory worksheets, utilizing existing job materials, creating a skeleton PowerPoint, hosting a content design meeting, and holding a pilot course.

Pointed Questions

The most obvious tactic is to simply ask questions. Of course, there is a caveat to this seemingly basic strategy: You must do your research first. Figure out what you can on your own. Do yourself a favor and build up credit for those questions to which you really need an answer.

To-Do List

Another simple tactic you can use to gain information from your SME is to create a to-do list of missing information you need from your SME. This allows the SME to see everything they are responsible for in order to complete the project. In addition, these lists can be helpful because they are a documented record of the project’s status. The downside of the to-do list is that, like a lot of other things, the list can simply fall by the wayside. The SME may look at the list and forget what the to-dos mean. For example, when talking to you, the concept of “an exercise explaining the purpose of the hydraulics program” may have made sense to them; however, when going back to the list on their own, these items can be hard to remember, and the SME might just ignore them.

To prevent the SME from forgetting what the items on the to-do list refer to, you can help by being more specific and descriptive in what you put on the list and how you present it. If you have a sample completed exercise for a different topic that gets at the same concept, submit that, along with your to-do list, as an example to show that “this is the type of thing I am seeking.”

Noted

Just as there is a to-do list for the SME, you should have your own to-do list that contains the items for which you are responsible. Complete everything you can with the information currently available to you. Ideally, you will always have all the to-dos done that you can do on your own.

SME Worksheets or Templates

In conjunction with the to-do list is the tactic of creating documentation, or “paper ways,” to get information. Consider creating general worksheets that your SME can fill out. For example, let’s say you need operational information on things that can go wrong on a job and how to fix them. You might give your SME a worksheet (Table 9-1). From the answers the SME supplies by filling out this worksheet (or another one), you have the missing information you need for the course.

Table 9-1. Sample SME Worksheet

Think about what our target audience needs to know in order to troubleshoot effectively. What are the most important issues that can come up during a job? Please fill out the chart below.

 

What can go wrong?

How to fix it

1.

   

2.

   

3.

   

Existing Job Materials

In addition, you can refer to existing job examples for information. Job material refers to the paper trail left when a service is ordered or performed. Typically, this paperwork is readily available from the organization and contains a wealth of information about the task, such as items that were needed before the service was performed, how long the service took, what materials were needed during the service, and what tasks the service provider performed.

This job material can be invaluable, and it can save time for your SME by giving them a starting point for various course exercises or examples. Your SME can use this existing job example or can edit the job example to make an alternate case study. Regardless of how your SME decides to use the job information, have them walk you through the thought process of putting the job together, step by step. Write down relevant teaching points or technical questions to ask (with answers) during each part of the process.

Skeleton PowerPoints

Using your outline, you can also create a skeleton PowerPoint for your SME to fill out (Table 9-2). Many SMEs are comfortable using PowerPoint as a tool. This does not mean, however, that the PowerPoint your SME creates will end up being the final project. Once you get the information you need, you can rework the presentation, move the relevant material to the manual, or use the content to create interactive exercises and worksheets.

Table 9-2. Sample Skeleton PowerPoint Slides

Instructor: Please fill out the information asked for in this presentation.

Product 1: Basic Information

• Define the purpose of this product.

• What are the features, benefits, and applications?

• Copy and paste an image of this product.

Product 1: Internal Components

• List the internal components.

• Define the purpose and benefit of each component.

• Describe how the components interact.

• Copy and paste an image of each component (insert new slides as necessary).

Product 1: Operation

• What preparation needs to take place before operating this product?

• Describe each step of operation.

• What can go wrong on the job? Why? How might you fix this?

Product 1: Sample Scenario

• Describe a scenario where this product was successfully used on the job.

Product 1: Savings and Value

• Describe the various ways that this product can provide savings and value to the customer.

Product 2: Basic Information

• Define the purpose of this product.

• What are the features, benefits, and applications?

• Copy and paste an image of this product.

Product 2: Internal Components

• List the internal components.

• Define the purpose and benefit of each component.

• Describe how the components interact.

• Copy and paste an image of each component (insert new slides as necessary).

Product 2: Operation

• What preparation needs to take place before operating this product?

• Describe each step of operation.

• What can go wrong on the job? Why? How might you fix this?

Product 2: Sample Scenario

Describe a scenario where this product was successfully used on the job.

Product 2: Savings and Value

Describe the various ways that this product can provide savings and value to the customer.

Additional Information

• Is there any other relevant information that we need to include about product 1 or product 2?

• What and why?

Content Development Meetings

SMEs are busy people, and like most busy people, as they sit down at their desks, they are likely to be bombarded with a million other things to do. While your project may be important, they may find it difficult to simply drop everything and pound out responses to your to-do list.

One way you can increase the amount of information you receive is by holding content development meetings. Content development meetings are preset work sessions in which you and your SME come together and actually produce the information you need right then and there in the meeting room. These specific meetings can be helpful because they force the SME to set aside time to finish the things you need for the course. During these meetings, it may be useful to set out worksheets for the SME to fill out.

Pilot Course

If all else fails, you can throw the pilot course at your SME. There is nothing like a deadline to make your project a priority. Scheduling a pilot course can get you the information you need very quickly—especially if your SME will be the person responsible for teaching the class. You can manage this “rush” pilot course by restricting who is allowed in and limiting advertising for the course. Think of it as a soft opening. During this pilot course, you will quickly learn what is working and what is not as well as what you need to expand and what you need to limit. The majority of the time, participants who attend pilot courses are very perceptive and open about suggesting and supplying additional exercises and information to include.

Getting It Done

Gathering information for your technical training project is a necessary, but challenging, aspect of technical course development (Worksheets 9-1 and 9-2). In general, you should first catalog the information you have, thinking about it in terms of the types of information (for example, categories, levels of information, definitions, components, relationships, analogies, and processes). You need to access as many internal and external sources of information as you can find. When you do find a valid source of information that helps your learners to meet course objectives in some way, you should maximize this material and organize it in a logical manner. Be adaptable. There is no one best way that will help you obtain the information you need. It is through constant and effective communication with your SME that you are likely to find the right fit for both of you. Every challenge can be met if you keep a persevering attitude.

Worksheet 9-1. Gathering Information

Use this worksheet to determine the current state of data gathering and your future actions related to it.

1. What type of information do I currently possess?

2. What information do I still need?

3. What sources can I tap to find this information?

Worksheet 9-2. Potential Sources of Information

Use this form when you are at a standstill in gathering information. Go over the following list with your SME.

Do any of the following items exist for our technical topic?

❑ facts

❑ case examples

❑ diagrams

❑ definitions

❑ processes

❑ best practices

❑ contingencies

❑ components

❑ descriptions of internal functioning

❑ typical errors

❑ calculations

❑ paperwork

❑ charts

❑ graphs

❑ equations

❑ animations

❑ videos

❑ scientific principles

❑ troubleshooting or decision trees

❑ applications

❑ limitations

❑ features

❑ benefits

❑ systems

❑ job conditions

❑ guidelines

❑ rules of thumb

❑ maintenance procedures

❑ service procedures

❑ assembly instructions

❑ disassembly instructions

❑ available upgrades

❑ checklists

❑ accessories

❑ toolface or equipment readings

❑ pre- and post-job checks

❑ operational steps or events

❑ functions

❑ safety issues

❑ menus

❑ diagrams

❑ models

❑ illustrations

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