Index

  •  
  • ability not matching ambition 93–94
  • accountant, choosing a good 172–174
  • actions, watching interviewees' 84
  • application forms for investors 161
  • asking, in order to get 72–73
  • assets, describing your 155
  • Australian Hotels Association, advocacy role of 113
  • author, takes course at London School of Economics and Political Science 75
  • authorities
    • —not annoying 106–107
    • —taking on 107–110
  •  
  • bad days, managing 100–101
  • bank, choosing the right 169–171
  • bankers, building relationships with 144–145
  • banks, losing valuable customers 171
  • beer reticulation system, looking after your 60
  • best interests, protecting your 24–25
  • Bezos, Jeff, on types of decisions 185
  • big investments, seeking 161
  • blind spots
    • —author's 29
    • —awareness of your 28–29
    • —finding your 30–31
  • ‘blink' moments 61
  • bouncers 16–19
  • box contents compared with label 119–120
  • Brownie, and beer prices 141
  • business, reinvesting in 134–135
  • business finance agreement (BFA) 170
  • business ideas, questions to ask self 12
  • business person, your history as a 151
  • business plan 121
  • business structure 158–159
  • buying a pub, how not to 4–11
  •  
  • Canva (free design platform) 180
  • car robbery, and Cath 41–42
  • cashflow as king 143–144
  • ‘casting' your business 15–16
  • Cath, and car robbery 41–42
  • CBD Hotel, renovating 130–132
  • Charlie, and his RSA card 111
  • Chippendale, St Patrick's Day in 42–44
  • Claire, her software business failure 20–21
  • codes, owning 180–182
  • community
    • —finding 44–45
    • —helping 47
  • community marketing 44–45
  • concept, matching purpose to 47
  • confidentiality document 162–163
  • constitution
    • —faulty 24
    • —and investors 163
    • —setting rules of 22
  • contingencies, planning for 157–158
  • copyright, owning 180–182
  • corporate customers, not letting in 20
  • corporate laws, triggering 158
  • cost of staff 82
  • counsellors, seeing 67
  • COVID-19 lockdown, activity during 137–138
  • Craig, not letting in 17–19
  • credit departments, workings of 145–146
  • crises, supporting your team in 110–112
  • criticism, being slow with 94–95
  • crowdfunding 174–175
  • customers, knowing 115–118
  •  
  • Darwin, family road trip to 101–102
  • dashboards, use of 146–147
  • Delpani, Lorenzo 50
  • details, paying attention to 58–59
  • digital marketing influencers 180
  • documentation
    • —prior to buying 122
    • —reading and signing 27–28
    • —trusting but checking 26
  • ‘don't let them in' strategy 15–16
  • drug-dealing security guard 108
  • drunkenness and liquor laws 106–107
  • due diligence
    • —cost of not doing 119–120
    • —meaning of doing 121
  •  
  • ecstacy tablets sold by security guard 108
  • employee share option program (ESOP) 87–88
  • Employment Assistance Program (EAP), for staff 67
  • employment contracts, co-creating 87–88
  • energy, maximising 124–126
  • enthusiasm, showing 153
  • entrapment by police 108–110
  • everyone's welcome 61
  • expanding with caution 160–161
  •  
  • Facey, A. B., A Fortunate Life 129
  • failure
    • —using pre-mortems to help prevent 136–138
    • —as your friend 153–154
  • faulty constitution, danger of 24
  • Federer, Roger, at training 55–57
  • Ferriss, Tim, The 4-Hour Work Week 22
  • financials and projections 156–157
  • fine, contesting a 107
  • Finnian's Irish Tavern 77
  • The 5AM Club, Robin Sharma 65
  • A Fortunate Life, A. B. Facey 129
  • Four Pillars gin distillery, and Pozible 175
  • The 4-Hour Work Week, Tim Ferriss 22
  • free marketing, obtaining 46
  • Fulham Gang 116–118
  • funds, raising 74–75
  •  
  • Gandhi, Mahatma, and mind over matter 63, 66
  • getting
    • —by asking 72–73
    • —by giving 51–52
  • giving to get 51–52
  • Gladwell, Malcolm, Outliers, and ‘blink' moments 61
  • good things, sticking to 78
  • Goods and Services Tax (GST), introduction of 64–65
  • graphic designers, warning 181
  •  
  • Harrington Hotel 77
  • Harvard University, Masters of Business at 49
  • haste, acting in 31–32
  • helping others 45
  • hiring and firing staff 83–85
  •  
  • Imperial Hotel 77
  • income, multiple streams of 77
  • increasing value, top 8 ways of 132–133
  • information memorandum (IM)
    • —creating an impressive 150–162
    • —for investors 121
  • insurance against contingencies 157–158
  • interactions, watching interviewees' 84
  • interviewing, using the LOAN process 83–85
  • intrapreneurial culture, developing and fostering 88–92
  • investments, seeking big 161
  • investors
    • —choosing carefully 26
    • —finding no longer a problem 79
    • —misaligned 25
    • —not letting in 21–22
    • —outlining risks to 159–160
    • —reassuring nervous 151–153
  • Irish festival in Chippendale 43–44
  •  
  • Kardashian, Kim, and mud/lotus story 102–103
  • karma 39–42
  • Kent Hotel
    • —doing due diligence on 46
    • —on St Stephen's Day 103–105
    • —use of bouncers in 16–19
  • kick boxing, winning in 22–23
  •  
  • Lakeside Village Tavern 72–73
  • Las Vegas Nightclub and Bar Show 105–106
  • law of unintended consequences 91
  • lawyer, getting a good 164
  • lawyer-speak 164–165
  • lawyers, trusting but checking 26
  • learning
    • —finding time for 32
    • —keeping on 36
  • learning and playing 35
  • legalese 164–165
  • lightbulbs and bad wiring 59–60
  • limiting beliefs see blind spots
  • liquor laws and drunkenness 106–107
  • little things, doing them right 55–57
  • LOAN process for interviewing 83–85
  • local, thinking 50–51
  • London pub, violence in 116–118
  • London School of Economics and Political Science, course at 75
  • looking ahead 122–124
  • lotus flower 102
  • loyal team, building a 81–82
  •  
  • management contracts 163–164
  • marketing
    • —as author's blind spot 29
    • —to middle-aged and retired men 48
  • Masters of Business (MBA) at Harvard, author does 49
  • meal ordering, watching interviewees' 85
  • meditation, benefits of 63–64, 65
  • meetings
    • —rules of engagement for participants 187–188
    • —running with 4-step SORT process 186–187
  • mental health, taking seriously 66–67
  • mentoring staff 96
  • Mick, and not finding time 33
  • middle-aged men, marketing to 48
  • mind, mechanics of the 66–67
  • mind over matter 63
  • mindfulness, benefits of 64
  • misaligned investors 25
  • money
    • —quickly raising 5–11
    • —raising 74–75
  • The Monk Who Sold His Ferrari, Robin Sharma 65
  • morale, building 95–97
  • mud/lotus story, author's 103–105
  • multi-factor model (MFM), for buying pubs 79–80
  • multilingual, being 34–35
  • multiple roles, playing 34–35
  • Myers-Briggs Type Indicator profiling tool 31
  •  
  • negative news, turning into profitable opportunities 123–124
  • nervous investors, reassuring 151–153
  • networking 52
  • networking events, speaking at 52–53
  • Nigel (drug-dealing security guard) 108–110
  • no mud, no lotus 101–105
  • non-disclosure agreement (NDA) 162–163
  • not seeing, what are you 135
  •  
  • Oasis, band members of 62–63
  • Ocean View Hotel 77
  • oily rag event 59
  • optimism, unwarranted 13
  • others, helping and serving 45
  • Outliers, Malcolm Gladwell, and ‘blink' moments 61
  •  
  • Pareto Principle 65
  • passion, finding your 11
  • Patrick, and his silent partner 25
  • Paul (gym owner), and due diligence 120
  • paying attention 60
  • Pepsi, $3 million glass of 57–58
  • personal guarantees 170
  • personal passions of team, benefiting from 92–93
  • playing and learning 35
  • positive, looking for the 105–106
  • potential vs profit 134
  • Pozible, and Four Pillars gin distillery 175
  • praise, being quick to 94–95
  • pre-buying documents 122
  • pre-mortems, conducting 136–138
  • presumption of innocence 109
  • profiling tools, for staff 31
  • profit and loss statements 142–144
  • profit vs potential 134
  • profitable pubs, making 61
  • projections and financials 156–157
  • promotions, successful 184
  • ‘pub fund'
    • —author launches his 71
    • —growing 76–78
  • pub owners, author and family as 79
  • pubs, how not to buy 4–11
  • purpose, matching to concept 47
  •  
  • raising money quickly 5–11
  • Real-Time Management Reporting (RTMR) system 57, 137, 139–140
  • real-time reports, value of 138–140
  • rebranding
    • —cost of 183
    • —defining 177–178
    • —doing 178
    • —4-step plan for 179–182
    • —measuring success of 182
    • —and meetings 185
    • —when to do 182
  • recession of 2008, measures taken in 152
  • references, checking 86
  • reinvesting in your business 134–135
  • respect, treating everyone with 62–63
  • retired men, marketing to 48
  • reward days for staff 96
  • right outcomes, fighting for 112–113
  • right room, putting yourself in the 49–50
  • right thing, doing 39–40
  • risks, outlining to investors 159–160
  • rockstars
    • —not hiring 85
    • —not treating with respect 62–63
  • Rosemary and beauty salon 123–124
  • rules
    • —knowing before playing the game 22–23
    • —setting 21–22
  • rules of engagement for meeting participants 187–188
  • rules of thumb, may not apply 140–142
  • Rutherford Hotel 71, 77
  •  
  • St Patrick's Day in Chippendale 42–44
  • St Stephen's Day (Boxing Day) celebration 103–105
  • Sea Breeze Hotel 77
  • security guards 16–19
  • serving others 45
  • shareholding agreements, reading 27
  • Sharma, Robin
    • —The 5AM Club 65
    • —The Monk Who Sold His Ferrari 65
  • Shoeless Jack (bar franchise) 52
  • silent partners, potential problems with 25
  • software business failure 20–21
  • SORT process (4-step) for running meetings 186–187
  • speaking at networking events 52–53
  • speaking the unspoken 99–100
  • staff
    • —cost of 82
    • —Employment Assistance Program for 67
    • —helping them to help themselves 67
    • —hiring the right people 83–85
    • —keeping 86
  • staff morale, building 95–97
  • stage, getting on the 52–53
  • Steve, and being multilingual 34–35
  • story, telling yours in an IM 150–162
  • strategy documents, owning 180–182
  • structuring your business 158–159
  • success
    • —originates in the past 56–57
    • —sharing 87
  • successes, celebrating 146–147
  • suppliers, collaborating with 97–98
  • Susannah, and paperwork 27
  •  
  • tax bills, having enough cash to pay 144
  • team
    • —building a loyal 81–82
    • —reinvesting in 95–97
    • —summarising for investors 154–155
    • —supporting in crises 110–112
  • team-building events 97
  • tension, defusing 118–119
  • term sheets 170
  • Terry, tough conversation with 99–100
  • thinking local 50–51
  • Thurles Castle Hotel, and karma 40
  • time, using wisely 36
  • time for learning, finding 32
  • time out from fund raising, taking 75–76
  • ‘Tinny full of tinnies' promotion 184
  • tough conversations 99–100
  • training of staff 96
  • trustee, need for 158
  • trusting but checking 26
  • 20/30 rule 65–66
  •  
  • undesirables, not letting in 19
  • unintended consequences, law of 91
  • unwarranted optimism 13
  •  
  • valuations, getting better 130–134
  • violence in London pub 116–118
  •  
  • waste not, want not 124–126
  • web designers, warning 181
  • website, managing your 181
  • welcome to everyone 61
  • what's right, fighting for 112–113
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