Contents

Using This Book

Acknowledgments

1 Basic Concepts in Research and Data Analysis

Overview

Introduction: A Common Language for Researchers

Steps to Follow When Conducting Research

Variables, Values, and Observations

Scales of Measurement and JMP Modeling Types

Basic Approaches to Research

Descriptive versus Inferential Statistical Analysis

Hypothesis Testing

Summary

References

2 Getting Started with JMP

Overview

Start the JMP Application

The JMP Approach to Statistics

A Step-by-Step JMP Example

Summary

References

3 Working with JMP Data

Overview

Structure of a JMP Table

JMP Tables, Rows, and Columns

Getting Data into JMP

Data Table Management

Summary

References

4 Exploring Data with the Distribution Platform

Overview

Why Perform Simple Descriptive Analyses?

Example: The Helpfulness Social Survey

Computing Summary Statistics

A Step-by-Step Distribution Analysis Example

Summary

References

5 Measures of Bivariate Association

Overview

Significance Tests versus Measures of Association

Choosing the Correct Statistic

Section Summary

Pearson Correlations

Spearman Correlations

The Chi-Square Test of Independence

Fisher’s Exact Test for 2 X 2 Tables

Summary

Appendix: Assumptions Underlying the Tests

References

6 Assessing Scale Reliability with Coefficient Alpha

Overview

Introduction: The Basics of Scale Reliability

Cronbach’s Alpha

Computing Cronbach’s Alpha

Summarizing the Results

Summary

References

7 t-Tests: Independent Samples and Paired Samples

Overview

Introduction: Two Types of t-Tests

The Independent-Samples t-Test

The Paired-Samples t-Test

Summary

Appendix: Assumptions Underlying the t-Test

References

8 One-Way ANOVA with One Between-Subjects Factor

Overview

Introduction: Basics of One-Way ANOVA Between-Subjects Design

Example with Significant Differences between Experimental Conditions

Example with Nonsignificant Differences between Experimental Conditions

Understanding the Meaning of the F Statistic

Summary

Appendix: Assumptions Underlying One-Way ANOVA with One Between-Subjects Factor

References

9 Factorial ANOVA with Two Between-Subjects Factors

Overview

Introduction to Factorial Designs

Some Possible Results from a Factorial ANOVA

Example with Nonsignificant Interaction

Example with a Significant Interaction

Summary

Appendix: Assumptions for Factorial ANOVA with Two Between-Subjects Factors

References

10 Multivariate Analysis of Variance (MANOVA) with One Between-Subjects Factor

Overview

Introduction: The Basics of Multivariate Analysis of Variance (MANOVA)

A Multivariate Measure of Association

The Commitment Study

Overview: Performing a MANOVA with the Fit Model Platform

Example with Significant Differences between Experimental Conditions

Example with Nonsignificant Differences between Experimental Conditions

Summary

Appendix: Assumptions Underlying MANOVA with One Between-Subjects Factor

References

11 One-Way ANOVA with One Repeated-Measures Factor

Overview

Introduction: What Is a Repeated-Measures Design?

Example with Significant Differences in Investment Size across Time

Repeated-Measures Design versus the Between-Subjects Design

Univariate or Multivariate ANOVA for Repeated-Measures Analysis?

Summary

Appendix: Assumptions of the Multivariate Analysis of Design with One Repeated-Measures Factor

References

12 Factorial ANOVA with Repeated-Measures Factors and Between-Subjects Factors

Overview

Introduction: The Basics of Mixed-Design ANOVA

Possible Results from a Two-Way Mixed-Design ANOVA

Problems with the Mixed-Design ANOVA

Example with a Nonsignificant Interaction

Example with a Significant Interaction

Summary

Appendix A: An Alternative Approach to a Univariate Repeated-Measures Analysis

Appendix B: Assumptions for Factorial ANOVA with Repeated-Measures and Between-Subjects Factors

References

13 Multiple Regression

Overview

Introduction to Multiple Regression

Predicting a Response from Multiple Predictors

The Results of a Multiple Regression Analysis

Example: A Test of the Investment Model

Computing Simple Statistics and Correlations

Estimating the Full Multiple Regression Equation

Uniqueness Indices for the Predictors

Summarizing the Results

Getting the Big Picture

Formal Description of Results for a Paper

Summary

Appendix: Assumptions Underlying Multiple Regression

References

14 Principal Component Analysis

Overview

Introduction to Principal Component Analysis

The Prosocial Orientation Inventory

Conduct the Principal Component Analysis

Summary

Appendix: Assumptions Underlying Principal Component Analysis

References

Appendix Choosing the Correct Statistic

Overview

Introduction: Thinking about the Number and Scale of Your Variables

Guidelines for Choosing the Correct Statistic

Single Response Variable and Multiple Predictor Variables

Summary

Index

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