You should use R because you are interested in taking control of and making the most out of your data. R provides you with opportunities to design and execute complex, customized analyses that other software packages do not. At the same time, R remains accessible and relevant to a large audience of potential users.

With the fate of a kingdom resting upon your shoulders, you can ill afford a miscalculation or misinterpretation. R will assist you in making the best possible decisions and allow you to rise to greatness as a premier strategist.