Working with Clients

I’m a great believer in the idea that how you begin a relationship sets the tone for how it will continue. Be sure to get off on the right foot by presenting yourself as confident and professional. Be on time for all meetings, dress professionally, and always check and recheck your work before sending it to a potential client. Keep in mind that when you interview for a grant-writing assignment, you’re there to judge the nonprofit’s grant-worthiness as much as they’re assessing your qualifications.
Do your homework before the interview. Go to GuideStar (guidestar.org) and study everything it has on the charity, including looking over its last few years of 990 forms. (These also tell you what they pay their top people and help you judge how much you can charge them.) Use your favorite Internet search engine to see if the charity has been in the news lately, and go over the charity’s website carefully. Come prepared with several questions about the charity’s programs. Listen carefully to the answers, and take notes.

Clients to Avoid

Most of your clients will be thankful to have your help, supply you with the information you need, and pay you on time. Some clients, however, you’d best avoid.
Charity cases: They expect you to postpone payment until after the grant money arrives. That’s not much different from working on commission (or maybe for free, if the grant doesn’t come in).
Stealth clients: They want you to work on a grant without access to other people in their organization. Both staff and board should be aware you’re preparing grant proposals for the nonprofit and be prepared to cooperate with you as needed.
High hopes: The worst kind of client is looking for a miracle worker whose grant-writing skills will create a sudden shower of money for their cause. You’ll chiefly find these clients among those with little or no fundraising background. Run the other way when you suspect the client’s expectations far exceed reality.

Don’t Overpromise

Managing clients’ expectations is an important part of the grant writer’s job, and one you’d be wise not to ignore. Overpromising is the number one worst thing you can do. You’ll only disappoint your client, and they’ll only blame you. As you know by now, your skills at grant writing, while important, are only one of several factors in whether a grant will be made.
Don’t promise the client that three out of four or even one out of six proposals you create will be funded. You have absolutely no way of predicting that, no matter how many years of experience you have. (Which is why I am immediately suspicious of fundraisers who boast of their success rate, and you should be, too.)
163
PHILANTHROPY FACTS
The acceptance rate for grant proposals is sobering. It’s not unusual for a major foundation to receive as many as 20,000 applications in a year and to make fewer than 500 grants! Smaller foundations might receive several hundred applications and award a dozen or so grants.

Do Provide Your Honest Estimation

Even though you cannot predict the results of the grant proposals you create, you will be expected to give your client your honest estimation of the likely success of the grant proposals you prepare. This is not a contradiction. This is an evaluation of the client’s program’s readiness for funding and an evaluation of the types of funding available in your area. For example:
• If the client’s education program works with only one school, major funders and government agencies seeking to reach high numbers of students won’t be interested in the program.
• If your client is a church that restricts access to its food bank to the church’s members, few funders outside the church will be willing to fund it.
• If your client has run a program for several years but has never done an objective evaluation of its effect on the people it serves, funders who require evaluations and specific metrics probably won’t want to fund this project.
I once interviewed with a potential client that had a terrific music education program. It was very small in scale but had global ambitions. I loved what they were doing, but because I knew the many restrictions of the local education funders, I could not come up with a single strong prospect for them. I had to decline them as a client, even though I thought I could have written a passionate proposal describing their work.
It is also important that you be sure your client understands the outside factors influencing the decision about grant applications:
• The economy has a direct influence on how much grant money is available. Everyone holds back during recessionary times, and foundations in particular don’t ramp up their giving until after a few years of a good economy.
• The competition for every grant awarded is fierce. Nonprofits far outnumber funders.
• Sometimes, unfortunately, it’s all about whom you know, not what you know or do.
164
WORDS TO THE WISE
As the saying goes, “Success has many parents, but failure is an orphan.” You can bet this will be true in your grant-writing career, but by avoiding overpromising results and involving your client with the process of creating the grant, you’ll minimize the blame game.
..................Content has been hidden....................

You can't read the all page of ebook, please click here login for view all page.
Reset
3.149.254.103