082 Storyboards

A visual narrative that generates empathy and communicates the context for proposed design solutions

• Five design practices common to visual storytelling:

1. Refine drawings so that they show enough context, but not so much that details begin to distract from the purpose of the storyboard.

2. Use text to supplement the visuals in a storyboard when it would otherwise take too much effort to illustrate a concept or idea.

3. Emphasize people, products, or both, depending on whether you want to elicit an emotional impact or get technical or evaluative feedback on the concept.

4. Use three to six panels to communicate an idea, with each storyboard focused on one salient concept.

5. To show time lapses, use design elements such as clocks, calendars, or the movement of the sun.

See also   Personas • Role-Playing • Speed Dating

Do you ever wish you had someone of a similar culture/background to talk with about type 2 diabetes?

Do you ever wish you had someone to help your spouse/family to understand what you are dealing with and how best to support you?

Courtesy of Lauren Chapman

Storyboards shape social, environmental, and temporal factors into a compelling narrative and help design teams to carefully consider how products and services could improve lives.