INDEX

Please note that index links point to page beginnings from the print edition. Locations are approximate in e-readers, and you may need to page down one or more times after clicking a link to get to the indexed material.

“A, B, C, D” properties, 125–126

Action (see Taking action)

Active real estate investing:

comfort level with, 153–154

investors’ attitudes in, 20

Administrators (self-directed IRAs):

facilitators vs., 74

list of, 75

role of, 74

vetting, 76

Age of properties, 139

All cash, up front financing, 57

All wins, celebrating, 35–36

Analyzing data, for making investments, 150–154

Annual gross income, on spreadsheet, 152

Annual net income, on spreadsheet, 152

Appraisals, 155

Appraised value, 151

Appreciation of property, 54

Appropriateness of turnkey investing:

personal evaluation of, 21–23, 161, 206

Turnkey Safely Checklist for, 27, 188–189

Assets:

communicating with turnkey company about, 136

selling, for funding self-directed IRA, 81

Attorney, closing, 155

Auto industry, 95–96

Bank loans:

with down payments, 55

when leveraging properties, 56–57

Bankruptcy laws, 72

Best Real Estate Investing Advice Ever Conference, 183–184

Blogs, researching, 98–100

Borrowing money:

to fund self-directed IRA, 80

(See also Loans)

Business journals, finding and reading, 97–98

Capital gains, 61

Capital improvements, on spreadsheet, 152

Capitalizing on investments, 59

Cash purchases, 57

Celebrating wins:

all wins, 35–36

small wins, 143–144, 146, 205

Census Bureau, 94

CESAs (Coverdell Educational Savings Accounts), 77

Chambers of commerce, researching, 98–100

Cheap properties:

avoiding, 49, 126–127

low-cost properties in struggling neighborhoods, 89

as poor turnkey investments, 49, 108, 202–203

value of more expensive companies vs., 148, 149

Choosing a turnkey company, 12, 105–130

evaluate company’s stock, 124–126

identifying good options, 110–111

importance of, 18

key considerations in, 107–109

Shiny Object Syndrome in, 127–128

three-part process for, 109

Turnkey Safely Checklist for, 129, 194

in Turnkey Safely System, 24

Turnkey Test for finalist companies, 111–124

value in, 128–129

Cities:

diversifying among, 140–141

researching (see Research funnel)

Closing:

problems at, 156–157

before renovations are complete, 156

on turnkey company contract, 155

Closing attorney, 155

Closing costs:

change in, 156

and size of down payment, 50

typical, 53

Clothier, Kent, 29–32, 37

Clothier, Kent, Sr., 1–2, 9, 29

Communication:

with self-directed IRA companies, 76

with turnkey companies, 164–166, 169–171 (See also Following up on investments)

Contract closing, with turnkey company, 155

Cost(s):

closing, 50, 53, 156

hard, 152

holding, 116

for maintenance (see Maintenance costs)

management, 120–121

renovation, 53, 63, 108

repair, 53, 61, 120

soft, 152

on spreadsheet, 151–153

with turnkey investing, 20, 51–53 (See also Financing)

vacancy, 52, 54, 152

Courage, for turnkey investing, 10, 11, 26–27

Coverdell Educational Savings Accounts (CESAs), 77

CPAs:

consulting, 60, 62

as SDIRA disqualified person, 70

Creative financing, 28

as not a good option when you buy turnkey real estate, 28, 201

(See also Self-directed IRAs [SDIRAs])

Credit, communicating with turnkey company about, 136

Credit score, 56

Custodians (self-directed IRAs), 73–74

list of, 75

as SDIRA disqualified person, 70

vetting, 76

Customer service programs:

asking about, 121–122

of Memphis Invest, 169–171

Dallas, Texas, 95

Data analysis, for making investments, 150–154

Debt-to-income ratio, 56

Decision making:

analyzing data for, 150–154

based on emotion or excitement, 41, 91, 153

based on facts–not feelings, 103, 203

based on market research, 101–102

financial, 11

impulsive, 142

Deductions, 60–61

Depreciation, as tax deduction, 61–62

Disqualified persons:

and funding of self-directed IRA, 80–81

of self-directed IRAs, 70–71

Distance from turnkey investments, 22–23

Distribution industry, 96

Diversification (of investments):

in investment plan, 140–141

with self-directed IRAs, 69

Diversification of local industry, determining, 94–97

Down payments, 50, 51

with bank loans, 55

on spreadsheet, 152

Due diligence:

and earnest money, 154

neglecting, 132–133

for turnkey investing, 11

Duff, Turney, 143

Earnest money, 154

Economic stability and growth, determining, 94–97

Emotion-based decision making, 41, 91, 153

Employment, as loan criterion, 56

Engagement, 164–165, 171 (See also Following up on investments)

Equity position in properties, 50

Executing investment plan (see Making investments)

Expanding your vision, 12, 175–182

by acting on success, 181

first step in, 178–180

by going where growth is, 177–178

personal relationships in, 180–181

Turnkey Safely Checklist for, 182, 199–200

in Turnkey Safely System, 25

Expenses, with investments, 52 (See also Cost(s))

Experience:

of self-directed IRA companies, 76

of turnkey companies, 14, 117, 201

Facilitators (self-directed IRAs):

list of, 75

role of, 74

Fairless, Joe, 183

Fannie Mae:

5-10 Properties Financed Program, 56–57

lending guidelines from, 56

Fees:

with financing, 50

lease, 152

management, 120, 127, 153, 155, 158

Financial planners, as self-directed IRA disqualified person, 70

Financial planning, Turnkey Safely Checklist for, 65, 191

Financing, 11, 47–66

all cash, up front, 57

amount needed, 48–53

bank loans with down payments, 55

creative, 28, 201

hard money lending, 57–58

leveraging property purchases, 55–57

private money lenders, 58

and return on real estate, 53–55

scaling portfolio, 58–60

with self-directed IRAs, 58 (See also Self-directed IRAs [SDIRAs])

taxes, 60–63

top questions about, 48–63

Financing strategy, 50

Finding your “how,” 39–41

Finding your “why”:

in setting your vision, 36–37

Turnkey Safely Checklist for, 44, 189–190

5-10 Properties Financed Program (Fannie Mae), 56–57

FNMA loans, 50, 51

Following up on investments, 12, 163–173

checklist for, 165–168

importance of, 164–165

by keeping in touch with partner, 168–171

monthly, 166

ongoing, 167–168

Turnkey Safely Checklist for, 172, 197–199

in Turnkey Safely System, 25

yearly, 166–167

Foresight, 41–43

401(k)s:

roll over funds from, 77

Roth Solo, 77, 78

self-directed, 77

self-directed safe harbor, 77

Solo, 77

Fraud (with self-directed IRAs):

risk of, 81

warning signs of, 82

Funding, for self-directed IRAs, 77–78, 80–81

Getting started:

analyzing return from real estate investing, 53–55

avenues for financing investments, 55–60

money needed for, 48–53

tax considerations, 60–63

top financial questions when, 48–63

Turnkey Safely Checklist for, 14, 188

Goal setting:

to accomplish your vision, 39–41

Turnkey Safely Checklist for, 44, 190

Goals:

adjusting, to fit vision, 39

changes in, 34, 142

communicating with turnkey company about, 136, 137

in creating investment plan, 42–43

long-term, partner’s understanding of, 182, 207

as reality check, 35

specific and realistic, 39–40

vision vs., 34–35

Google research:

on business journals, 97

on chambers of commerce, 98

on job growth, 96–97

on turnkey companies, 110–111

Graham, Benjamin, 128

Gross income, annual, 152

Growth, as an investor, 177–178

Growth trends:

determining, 93–94

job growth, 94–97

Guaranteed returns, 82

Guarantees:

as marketing gimmicks, 127–128

rental and maintenance, 115, 128

in third year, 128

Hard costs, on spreadsheet, 152

Hard money lending, 57–58

Health Spending Accounts (HSAs), 77

History of turnkey investing, 18–19

HOA, on spreadsheet, 152

Holding costs, 116

Home office deduction, 61

Honesty, in communicating with turnkey company, 136–137

“How,” goal setting as finding, 39–41

HSAs (Health Spending Accounts), 77

HSAs, self-directed, 77

Improvements to properties:

capital improvements, 152

as tax write-off, 62

Impulse-buy decisions, 142

Income:

annual gross income, 152

annual net income, 152

debt-to-income ratio, 56

less than expected, 142

more than expected, 143

positive income on properties, 52

from real estate investments, 53–55

rental, 152, 166

on spreadsheet, 152

when using self-directed IRAs, 79

(See also Return on real estate)

Individual Retirement Accounts (IRAs):

REIT investments with, 78

roll over funds from, 77

self-directed, 73, 77 (See also Self-directed IRAs)

traditional, 69

transferring funds to self-directed IRAs from, 80

Industry diversification, determining, 94–97

Industry strength, 95

Initial contact with turnkey companies, 111–113

Inspection reports, 155

Inspectors, choosing, 155

Insurance:

choosing, 155

following up on, 164

Memphis Invest program for, 167

mortgage, 50

on spreadsheet, 152

yearly follow-up on, 166–167

Interest rates:

with bank loans, 55

and size of down payment, 50

Internal Revenue Service (IRS):

annual contribution limits set by, 78

and prohibited transactions, 71, 74

Publication 925, 63

SDIRA custodians approved by, 73

Investing mistakes:

of author, 131–134

in real estate, 15–16

by turnkey companies, 122–123

Investment plan, 131–146

assessing risk threshold, 137–140

celebrating small wins, 143–144

creating, 12, 135–137, 195–196

defining your vision and goals for, 42–43

diversification, 140–141

executing (see Making investments)

importance of, 134–135

retirement savings in, 85, 203

reviewing, 146, 205

self-directed IRAs in, 26

sticking with your, 141–143

turnkey as launching pad for future investments, 161, 206

Turnkey Safely Checklist for, 195–196

in Turnkey Safely System, 25

Investment portfolio:

financing (see Financing)

managing, 21

scaling, 58–60

Investments:

calculating value of, 149

pacing, 149–150, 157–159

Investors:

growth of, 177–178

saying no to, 179–180

turnkey companies as, 113–114

IRA (see Internal Revenue Service)

IRAs (see Individual Retirement Accounts)

Job growth, determining, 94–97

Journals, business, 97–98

Knowledge, of self-directed IRA companies, 76

Lease fees, on spreadsheet, 152

Lease renewals, asking about, 118

Lease-term fulfillment, asking about, 118–119

Leveraging property purchases, 55–57

and cash purchases, 57

with hard money lending, 57–58

increased return with, 22

with private money lenders, 58

Living in the moment, 143

Loans:

with down payments, 55

employment as criterion for, 56

FNMA, 50, 51

interest rates with, 55

nonrecourse, to fund self-directed IRA, 80

when leveraging properties, 56–57

(See also Financing)

Local blogs, researching, 98–100

Local business journals, finding and reading, 97–98

Local industry diversification, determining, 94–97

Long-term capital gains, 61

Long-term goals, partner’s understanding of, 182, 207

Losses on properties, 63

Low-cost properties (see Cheap properties)

MACRS (Modified Accelerated Cost Recovery System), 62

Maintenance, 54–55

deferred, 115–116

monthly follow-up on, 166

Maintenance costs, 52

with deferred maintenance by company, 116

following up on, 164

monthly follow-up on, 166

on spreadsheet, 152

as tax write-off, 62

Maintenance guarantees, 115, 128

Making investments, 12, 147–161

analyzing data for, 150–154

pacing yourself in, 149–150, 157–159

pitfalls to avoid in, 156–157

safety in, 159–160

steadily and systematically, 149–150

Turnkey Safely Checklist for, 160, 196–197

in Turnkey Safely System, 25

what to expect when, 154–156

Management costs, asking about, 120–121

Management fees:

asking about, 120

following up on, 164

as indicator of company quality, 127

monthly follow-up on, 166

tier pricing for, 168

Market research (see Researching the market)

Market stability, determining, 93–94

Marketing gimmicks, 127–128

Maximizing profits, 59

Memphis, Tennessee, 96

Memphis Invest:

current status of, 9

customer services at, 169–171

insurance program of, 167

investment guidelines from, 24–25

origin of, 9

personal relationships at, 180

research funnel of, 92

resources from, 178

return from investments with, 148

saying “no” to potential customers at, 88

Metro statistical areas (MSAs), 94

Mistakes:

in author’s investing, 131–134

in real estate investing, 15–16

by turnkey companies, asking about, 122–123

Modified Accelerated Cost Recovery System (MACRS), 62

Money:

earnest, 154

for getting started, 23, 48–53

setting goals related to, 40–41

(See also Financing)

Monthly follow up, 166

Mortgage insurance, 50

Mortgage interest:

interest rates, 50, 55

as tax deduction, 60, 61

Mortgage payments, 52

with bank loans, 55

on spreadsheet, 152

Motivation:

celebrating all wins as, 35–36

celebrating small wins as, 143–144, 146, 205

clear vision as, 33

MSAs (metro statistical areas), 94

Multiple properties, power of, 158, 205–206

Net income, annual, 152

Net on investment (NOI), 153

“No big deal fund,” 51–53

in planning for the unexpected, 59–60

and rainy day fund, 51–52

and self-directed IRA investing, 78–79

NOI (net on investment), 153

Nonrecourse loans, to fund self-directed IRA, 80

Occupancy lengths, asking about, 121

Ongoing follow up, 167–168

Operating expenses, as tax deduction, 61

Ownership of properties, by turnkey companies, 115–117

Pacing investments, 149–150, 157–159

Partners:

as self-directed IRA disqualified persons, 70

in turnkey investing (see Turnkey company[-ies])

Partnerships:

for funding self-directed IRA, 80–81

of turnkey companies, 114–115

Passion, 37

Passive activity, as tax write-off, 63

Passive investing:

comfort level with, 153–154

engagement in, 164–165, 171 (See also Following up on investments)

not being passive about, 173, 206–207

in real estate, 4, 18 (See also Turnkey investing)

self-directed IRAs as, 71

Perfect-day exercise:

reviewing, 141

in setting your vision, 31–32, 37–39

Personal relationships, with turnkey company, 180–181

Pitfalls to avoid, 156–157

Plan for investing (see Investment plan)

Ponzi schemes, 81

Population, as market stability indicator, 93–94

Portfolio:

financing (see Financing)

leveraging purchases to build, 56

managing, 21, 164 (See also Following up on investments)

number of properties in, 157

plan for building, 53

scaling, 58–60

Portfolio under management (turnkey companies), 116

Positive cash flow, understanding importance of, 66, 203

Positive income on properties, 52

Power of multiple properties, 158, 205–206

Price of property, on spreadsheet, 152

Private money lenders, 58

Profits, maximizing, 59

Prohibited transactions, with self-directed IRAs, 71, 74

Promotional companies, 19

Properties:

“A, B, C, D” method of labeling, 125–126

age of, 139

appraisal of, 155

appreciation of, 54

assessing, 124–126

cheap, as poor investments, 49, 108, 126–127

equity position in, 50

improvements to, 62, 152

leveraging, 22, 55–57

losses on, 63

low-cost properties in struggling neighborhoods, 89

maintenance of, 54–55

multiple, power of, 158, 205–206

pacing acquisition of, 149–150, 157–159

positive income on, 52

Scope of Work on, 156

value of, 148, 149

Property appreciation, 54

Property maintenance, 54–55

Property ownership, by turnkey companies, 115–117

Property tax:

following up on, 164

as tax deduction, 61

Protecting capital, 52

Psychological sales techniques, 112

Publication 925 (IRS), 63

Rainy day fund, 51–52, 60

Real estate investing, 2–4

active, 20

author’s family’s experience in, 9–10

to earn positive income, 52

hands-on vs. hands-off, 21

interest in, 2–3

as long game, 35

mistakes made in, 15–16

passive, 4, 18 (See also Turnkey investing)

to protect your capital, 52

reality of, 3

risk with, 10–11

sources of income from, 53–55

talking about vs. acting on, 176

various types of, 23

via self-directed IRAs, 58, 78–79

Realistic goals, 39–40

REIT investments, 78

Remodeling, as tax write-off, 62

Renovation costs, 53

responsibility for, 108

as tax write-off, 62, 63

Renovations, closing before completion of, 156

Rent collection, asking about, 119–120

Rental guarantees, 115, 128

Rental income:

monthly follow-up on, 166

on spreadsheet, 152

Rental payments, 54

Repair costs, 53

asking about, 120

as tax deduction, 61

Research funnel, 92–101

determine job growth potential and local industry diversification (step 3), 94–97

determine market stability and recent growth trends (step 2), 93–94

find and read local business journals (step 4), 97–98

make a list (step 1), 92–93

research the chamber of commerce and local blogs (step 5), 98–100

Researching the market, 12, 87–103

for making informed decisions, 101–102

research funnel for, 92–101

Turnkey Safely Checklist for, 102, 193

in Turnkey Safely System, 24

value of, 90–91

and visiting markets, 100–101, 103, 204

Resident support, asking about, 121

Retirement Industry Trust Association (RITA), 75

Retirement planning:

real estate investing in, 63

self-directed IRAs in, 26

(See also Investment plan)

Retirement savings:

communicating with turnkey company about, 136

as part of your plan for reaching your vision, 85, 203

transferring funds to self-directed IRAs from, 80

(See also Self-directed IRAs [SDIRAs])

Return on real estate, 53–55

expected, 153

guaranteed, 82

less than expected, 142

more than expected, 143

sources of, 53–55

in turnkey investing, 22

(See also Income)

Risk(s), 10–11

evaluating, 21

with low-cost properties in struggling neighborhoods, 89

of paying renovation costs, 108

with real estate investing, 10–11

reducing, 23

with turnkey investing, 47–48

with using self-directed IRAs, 81–83

Risk threshold/tolerance, assessing, 137–140

RITA (Retirement Industry Trust Association), 75

Roth IRAs, 77

Roth Solo 401(k)s, 77, 78

Sales pitches, 107, 204

Scaling portfolio, 58–60

Scope of Work, 156

SDIRAs (see Self-directed IRAs)

Self-awareness, 136

Self-dealing, 69–70

Self-directed HSAs, 77

Self-directed IRAs (SDIRAs), 67–85

accounts eligible for, 73

advantages of, 71–72, 83

annual contribution limits on, 78

big-name players in, 75

custodians of, 73–75

defined, 68–69

disqualified persons with, 70–71

facilitators of, 74, 75

fraud with, 81–82

funding, 77–78

increasing funds in, 80–81

investing in real estate via, 58, 78–79

leaving healthy cushion in, 79

opening, 77

options for, 77

in overall investment plan, 26

restrictions on, 69–71, 77

risk with, 81–83

and self-dealing, 69–70

third-party administrators of, 74, 75

transactions with, 79–80

Turnkey Safely Checklist for using, 84, 192

types of accounts, 77

uses of, 69

vetting SDIRA companies, 76

Self-directed safe harbor 401(k)s, 77

Self-directed SEPs, 77

Self-employment tax, 62

Selling assets, for funding self-directed IRA, 81

SEPs, self-directed, 77

Setting a path:

Turnkey Safely Checklist for, 44, 190

(See also Goal setting; Setting your vision)

Setting your vision, 29–45

celebrating all wins in, 35–36

foresight in, 41–43

getting vulnerable in, 31–32

and goals vs. vision, 34–35

keys to setting vision, 36–39

power of, 33–34

setting goals in, 39–41

Turnkey Safely Checklist for, 44, 190

in Turnkey Safely System, 24

Sheets, Carleton, 6

Shiny Object Syndrome (S.O.S.), 127–128, 130, 204

Short-term capital gains, 61

SIMPLEs, 77

Small wins, celebrating, 143–144, 146, 205

Soft costs, on spreadsheet, 152

Solo 401(k)s, 77

S.O.S. (see Shiny Object Syndrome)

Specific goals, 39–40

Spreadsheets for investments, 150–153

Stability, market, 93–94

Stock of turnkey companies, assessing, 124–126

Strategy, financing, 50

Struggling neighborhoods, low-cost properties in, 89

Success, acting on, 181

Taking action:

courage for, 10–11, 27

in direction of your vision, 45, 202

in expanding your vision, 181

on real estate investing, 176, 177

in turnkey investing, 185–186

Tax professionals, 62

Tax returns, 56

Tax traps, 62–63

Taxes, 60–63

capital gains, 61

deductions, 60–61, 69

depreciation, 61–62

following up on, 164

with self-directed IRAs, 69, 72

on spreadsheet, 152

tax traps, 62–63

yearly follow-up on, 166–167

Team for investing (see Turnkey company(-ies))

1031 exchange, 62

Third-party administrators (self-directed IRAs):

facilitators vs., 74

list of, 75

role of, 74

vetting, 76

Tier pricing, 168

Transportation industry, 96

Travel expenses, as tax deduction, 61

Turnkey (term), 108, 184

Turnkey company(-ies):

all cash payments required by, 57

bad reputation of, 19

choosing (see Choosing a turnkey company)

communication with, 164–166, 169–171

in creating your investment plan, 135–136

desirable characteristics of, 108, 112–113

doing due diligence on, 90

evaluating stock of, 124–126

initial contact with, 111–113

Internet presence of, 110–111

keeping in touch with, 168–171

length of experience of, 14, 117, 201

managing investment portfolio in, 21

personal relationships with, 180–181

promoters of, 19

property maintenance by, 54–55

psychological sales techniques used by, 112

questions to ask, 113–124

renovation and upkeep by, 54

specialization by, 139–140

that take the time to listen and learn, 41–42, 202

tier pricing with, 168

value maximization by, 59

(See also Memphis Invest)

Turnkey investing, 4–5, 15–28

arguments for and against, 20–21

author’s experience in, 5–8

cost of, 20

courage needed for, 10, 26–27

distance from investments in, 22–23

evaluating personal appropriateness of, 21–23, 161, 206

history of, 18–19

lack of clear standards for, 19

by Memphis Invest (see Memphis Invest)

process for, 24–26

qualities needed for, 11

risks with, 47–48

Turnkey Safely System, 24–26

(See also specific topics)

Turnkey Mastery Tips, 12, 201–207

avoid Shiny Object Syndrome, 130, 204

celebrate small wins, 146, 205

cheap properties are not good turnkey investments, 49, 202–203

creative financing is not a good option when you buy turnkey real estate, 28, 201

don’t forget to include your retirement accounts or a retirement account strategy as part of your plan for reaching your vision, 85, 203

in the end, it’s about what’s right for you, 161, 206

follow the steps, 28, 201–202

a great partner understands your goals for the long term, 182, 207

harness the power of multiple properties, 158, 205–206

how do I define value?, 130, 205

how long a company has been in business is very important, 14, 201

if it feels like a sales pitch, it’s a sales pitch, 107, 204

look for a partner that takes the time to listen and learn, 41–42, 202

make decisions based on facts–not feelings, 103, 203

review your plan often to make sure you stay on target, 146, 205

take steady, patient action in direction of your vision, 45, 202

turnkey is great launching pad for future investments, 161, 206

understand importance of positive cash flow, 66, 203

you cannot be passive about your passive investments, 173, 206–207

you do not have to visit a market before you choose to invest, 103, 204

Turnkey portfolio:

financing (see Financing)

leveraging purchases to build, 56

managing, 164 (See also Following up on investments)

number of properties in, 157

plan for building, 53

scaling, 58–60

Turnkey real estate, 17–18

advantages of, 17–18

defined, 17

Turnkey revolution, 11–13, 33

Turnkey Safely Checklist, 12, 187–200

choosing a turnkey company, 129, 194

creating an investment plan, 145, 195–196

determining appropriateness of turnkey investing, 27, 188–189

expanding your vision, 182, 199–200

financial planning, 65, 191

finding your “why,” 44, 189–190

following up with your investments, 172, 197–199

getting started, 14, 188

is turnkey investing right for me?, 188–189

making investments, 160, 196–197

researching the market, 102, 193

setting a path, 44, 190

using self-directed IRA to buy turnkey real estate, 84, 192

Turnkey Safely System, 24–26

“who” and “where” in, 90

(See also individual steps in system)

Turnkey Test, 109, 111–124

initial contact with companies, 111–113

most important questions in, 121–124

questions to ask in, 113–121

The unexpected, planning for, 59–60

Unsolicited investment offers, 82

Vacancies:

asking about lengths of, 119

asking about rate of, 118

costs of, 52, 54, 152

Value:

appraised, 151

defining, 130, 205

of investments, calculating, 149

maximizing, 59

reflected in price points, 127

of researching the market, 90–91

in turnkey companies, 128–129

Vision:

adjusting goals to fit, 39

in creating investment plan, 42–43

designing, 11

expanding (see Expanding your vision)

goals vs., 34–35

perfect-day exercise for creating, 31–32, 37–39

as personally fulfilling, 37

power of, 33–34

setting, 36–39 (See also Setting your vision)

setting goals to accomplish, 39–41

taking steady, patient action in direction of, 45, 202

Visiting the market:

determining need for, 100–101

before investing, 103, 204

Visualizing your perfect day, 31–32, 37–39, 141

Vulnerability, 31–32

“Why,” finding your:

in setting your vision, 36–37

Turnkey Safely Checklist for, 44, 189–190

Wins, celebrating:

all wins, 35–36

small wins, 143–144

Yearly follow up, 166–167

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