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Top Questions Reference List

Here, in one location, are the top questions that I answer at the ends of Chapters Two through Six.

Chapter 2

  • What if I choose the wrong Target for my organization's account?
  • How can I identify the Target choices of existing organizations on Twitter so that I can get a better feel for what the three main goals look like in practice?
  • Does the choice of which individual will tweet from my organization's account affect the Target I choose?

Chapter 3

  • Who should write the Tweets?
  • Who should send the Tweets?
  • How often should I tweet?
  • Can I delete a Tweet?
  • Should I geotag my Tweets?
  • Should I send automatic feeds for picture, video, or blog posts to Twitter? If I do send automatic RSS feeds, should I do so on all my social networks or just one?

Chapter 4

  • What if someone says something negative about my organization?
  • Who should monitor my organization's Twitter account?
  • Are Twitter parties a good way to promote engagement?
  • What about Tweet-ups?
  • All these suggestions are well and good, but what I really need is one million followers. Once I have one million followers, then I'll start implementing your ideas. Can you help me get one million followers?

Chapter 5

  • How do I find the influencers?
  • Once I find the influencers, what's the best way to contact them via Twitter?

Chapter 6

  • Where else can I learn more?
  • How long should it take each day to tweet?
  • What are other tips for streamlining my tweeting?
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