Michael McKay, Sr Director, Design Language and Mobile Experiences, Yahoo!Design:

“Creating breakthrough innovations is something most companies dream of and pursue. Few have succeeded and many talks and books have been made about the subject. Christian Kraft is one of those authentic innovators who actually has been there and created winning concepts. He is behind 100’s of patentable concepts that millions of people have used. I had the pleasure of working with Christian while at Nokia, where we joined his unique ideation techniques with User Driven Innovation into a cross organizational ideation hub.

In this book, Christian invites us into his special universe of User Experience Innovation. Christian shares stories from the birth of the telecom era with us. We are presented with the background of the first game launched in a mobile phone device and several other now iconic features. He shows how the universal values of curiosity, creativity and persistence can drive innovation into the future.”

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