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Book Description

Talk. Sketch. Prototype. Repeat.

You know right away when you see an effective chart or graphic. It hits you with an immediate sense of its meaning and impact. But what actually makes it clearer, sharper, and more effective? If you're ready to create your own "good charts"--data visualizations that powerfully communicate your ideas and research and that advance your career--the Good Charts Workbook is the hands-on guide you've been looking for.

The original Good Charts changed the landscape by helping readers understand how to think visually and by laying out a process for creating powerful data visualizations. Now, the Good Charts Workbook provides tools, exercises, and practical insights to help people in all kinds of enterprises gain the skills they need to get started.

Harvard Business Review Senior Editor and dataviz expert Scott Berinato leads you, step-by-step, through the key challenges in creating good charts--controlling color, crafting for clarity, choosing chart types, practicing persuasion, capturing concepts--with warm-up exercises and mini-challenges for each. The Workbook includes helpful prompts and reminders throughout, as well as white space for users to practice the Good Charts talk-sketch-prototype process.

Good Charts Workbook is the must-have manual for better understanding the dataviz around you and for creating better charts to make your case more effectively.

Table of Contents

  1. Cover
  2. Title Page
  3. A Note on the Ebook Edition
  4. Copyright
  5. Dedication
  6. Contents
  7. Introduction: How Do I Start?
    1. What Do I Need?
    2. How Is the Workbook Organized?
    3. How Should I Use the Workbook?
    4. On Data and Tools
    5. Let’s Share
  8. PART 1: BUILD SKILLS
    1. Chapter 1: Controlling Color
      1. Warm-up
      2. The Rainbow Bars
      3. The Simple Pie
      4. The Tangled Lines
    2. Chapter 2: Crafting for Clarity
      1. Warm-up
      2. The Simple, Unclear Bar Chart
      3. The Overdone Line Chart
      4. The Hot Mess of a Heat Map
    3. Chapter 3: Choosing Chart Types
      1. Warm-up
      2. The Surprisingly Adaptable Line Chart
      3. The Convoluted, Too Clever by Half Chart
      4. The Great Whisky Challenge
    4. Chapter 4: Practicing Persuasion
      1. Warm-up
      2. Giving Good Stock Advice
      3. Persuading a Patient to Get Some Sleep
      4. Making a Case to HR
    5. Chapter 5: Capturing Concepts
      1. Warm-up
      2. Landscapes
      3. Tiers and Timelines
      4. Processes
  9. PART 2: MAKE GOOD CHARTS
    1. Chapter 6: Talk, Sketch, Prototype
    2. Chapter 7: The Monthly Report
    3. Chapter 8: The Plastic Problem Presentation
  10. Appendix A: Glossary of Chart Types
  11. Appendix B: Chart Type Guide
  12. Appendix C: Keywords for Chart Types
  13. Acknowledgments
  14. About the Author
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