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Book Description

The incredible growth of the real estate market over the past few years has more and more people looking to change jobs and get in on the action. Fully revised and updated (and written by a highly regarded real estate broker, author, and lawyer), this book covers everything from whether or not real estate sales is the right career move, to how to master the skills necessary to be successful.

Includes a consideration of the pros and cons of a career in real estate sales, as well as hints for taking the exam and getting licensed.

Updated information on websites, technology, and newly-popular discounted fee structure.

Provides easy-to-follow, customizable business markets.

Table of Contents

  1. Title Page
  2. Copyright Page
  3. Foreword
  4. Introduction
  5. Part 1 - First Things First
    1. Chapter 1 - The Attraction of Real Estate
    2. Chapter 2 - The Spectrum of Careers
    3. Chapter 3 - A Day in the Life
    4. Chapter 4 - Your Prelicensing Education
    5. Chapter 5 - Preparing for and Taking the Exam
  6. Part 2 - Getting Started
    1. Chapter 6 - Choosing Your Office
    2. Chapter 7 - Building Your Business
    3. Chapter 8 - Building Personal and Professional Power
    4. Chapter 9 - Building Your Power Team
  7. Part 3 - Building an Unbeatable System
    1. Chapter 10 - Building A Lead Generating Machine
    2. Chapter 11 - Managing the Time Demon
    3. Chapter 12 - Technology
    4. Chapter 13 - A Multimedia Lead Generation System
  8. Part 4 - Putting It All Together
    1. Chapter 14 - A Master of Organization
    2. Chapter 15 - Building a Referral Stream System
    3. Chapter 16 - The New Ideal
    4. Chapter 17 - A Winning Listing Presentation
  9. Part 5 - The Parts of a Transaction
    1. Chapter 18 - Representing the Seller
    2. Chapter 19 - Representing the Buyer
    3. Chapter 20 - Using the Transaction Documents
  10. Part 6 - Becoming a Top Dog
    1. Chapter 21 - Cutting-Edge Top Dogs
    2. Chapter 22 - Giving and Getting Support
    3. Chapter 23 - Staging Your Listings
    4. Chapter 24 - Future Income Streams
  11. Glossary
  12. Index
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