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Book Description

Be inspired by the masters! This visually stunning book showcases the work and creative process of several of today's leading VFX studios. Over 1000 vibrant four color images provide great visual insight as to how the studios start with a concept then arrive at their finished VFX shot. Also included are case studies that delve further into the techniques applied, insight into the production process, and listings of the tools used to create each effect. Among the studios featured are ILM, Pixar, Weta Digital, Sony Pictures and more

Table of Contents

  1. Cover
  2. Full Title
  3. Copyright
  4. Contents
  5. Introduction
  6. Foreword
  7. Digitalkitchen
  8. Thornberg & Forester
  9. 1 Eyeball
    1. Studio Philosophy
    2. Target: “Art for All”
    3. Bioshock: Beyond the Sea
  10. 2 Intelligent Creatures
    1. Studio Philosophy
    2. Babel
    3. The Fountain
    4. The Number 23
  11. 3 Marco Iozzi
    1. Studio Philosophy
    2. Darklands
    3. Equilibrium
    4. Infiniti
    5. Neve
    6. Fightfor Life
  12. 4 Jesse Jacobs
    1. Studio Philosophy
    2. Skittles: “Mindbender”
  13. 5 Thornberg & Forester
    1. Studio Philosophy
    2. Target:“Fallfor Less”
    3. AICP 2008 Show Open
  14. 6 Digitalkitchen
    1. Studio Philosophy
    2. MindQuest Video
    3. True Blood Main Titles
    4. The Company Main Titles
  15. 7 Royale
    1. Studio Philosophy
    2. The Daily Show
    3. Flaunt Magazine and Diesel: 9th Anniversary
    4. Jet Blue: “Happy Jetting”
    5. McDonald's Best Chance Monopoly
  16. 8 Adolescent
    1. Studio Philosophy
    2. PEAK
    3. That 70's Show
  17. 9 Freestyle Collective
    1. Studio Philosophy
    2. The Good Witch's Garden
    3. Kung Fu HD: Cat Fight
    4. Criss Angel: Mindfreak
    5. MTVK Network Launch: “Lokation”
  18. 10 Troika Design Group, Inc.
    1. Studio Philosophy
    2. GOLIATH: SportsCenter Rebrand
    3. ABC
  19. 11 Trollbäck + Company
    1. Studio Philosophy
    2. ESPNews Steps to Creation
  20. 12 Nallgun
    1. Studio Philosophy
    2. Universal Channel Redesign
    3. Sundance Channel—“One Punk Under God” Promo Campaign
    4. HGTV—Deserving Design with Vern Yip Show Open
  21. 13 Velvet
    1. Studio Philosophy
    2. Gran Centenario: The Calling
    3. Clorox: Mermaid
    4. Mattoni: Star (Water Dress)
    5. Mercedes Benz USA: Race
  22. 14 Ntropic
    1. Studio Philosophy
    2. Chevrolet—General Motors: “Disappear”
  23. 15 Blind
    1. Studio Philosophy
    2. Russell Athletics: “Fourth and Inches”
    3. OppenheimerFunds: “Escalator”
  24. 16 Rhino-Gravity Group
    1. Studio Philosophy
    2. Pelephone: “Cannons”
    3. Verizon FiOS Campaign: “Rock Star”
  25. 17 Click 3X
    1. Studio Philosophy
    2. goArmy.com
  26. 18 Imaginary Forces
    1. Studio Philosophy
    2. Mad Men Opening Title Sequence
  27. 19 A52
    1. Studio Philosophy
    2. Acura: “Motion”
    3. Lexus: “Pop-Up”
  28. 20 Method
    1. Studio Philosophy
    2. Pepsi
  29. 21 Panoptic
    1. Studio Philosophy
    2. Lincoln MKZ: “Touch”
    3. Cole Haan
    4. Dr Dog
  30. 22 Prologue
    1. Studio Philosophy
    2. Across the Universe
    3. Iron Man
  31. 23 Pixeltrick
    1. Studio Philosophy
    2. Instinct
  32. 24 Sea Level
    1. Studio Philosophy
    2. Toyota Prius: “Unlitter”
    3. The Coca-Cola Company: “Heidi Klum Red Dress”
  33. 25 Digital Domain
    1. Studio Philosophy
    2. Halo: “Starry Night”
    3. Adidas: “Mechanical Legs”
  34. 26 PMcD Design, Ltd.
    1. Studio Philosophy
    2. Starz Network: Crash Promo
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