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Reframe The Marketplace: The Total Market Approach to Reaching the New Majority
Author Jeremy Katz , Jeffrey L. Bowman
Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total MarketSometime around 2040, ethnic minorities will become the majority of the US population. Brands and businesse....
Release Date 2015/10