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Author Philip Kotler , Hermawan Kartajaya , Hooi Den Huan , Jacky Mussry
An eye-opening discussion of the future of marketing, from four of the leading minds in the fieldIn Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the “Father of Modern Marketing,” Professor Philip Kotler, delivers a groundbreaking and incis....
Release Date 2023/03 -
Data Analysis and Related Applications, Volume 2
Author Konstantinos N. Zafeiris , Christos H. Skiadas , Yiannis Dimotikalis , Alex Karagri
The scientific field of data analysis is constantly expanding due to the rapid growth of the computer industry and the wide applicability of computational and algorithmic techniques, in conjunction with new advances in statistical, stochastic and analytic tools. There is a constant need for ....
Release Date 2022/11 -
Data Analysis and Related Applications, Volume 1
Author Konstantinos N. Zafeiris , Christos H. Skiadas , Yiannis Dimotikalis , Alex Karagri
The scientific field of data analysis is constantly expanding due to the rapid growth of the computer industry and the wide applicability of computational and algorithmic techniques, in conjunction with new advances in statistical, stochastic and analytic tools. There is a constant need for ....
Release Date 2022/11 -
Ransomware and Cyber Extortion: Response and Prevention
Author Sherri Davidoff , Matt Durrin , Karen Sprenger
Protect Your Organization from Devastating Ransomware and Cyber Extortion AttacksRansomware and other cyber extortion crimes have reached epidemic proportions. The secrecy surrounding them has left many organizations unprepared to respond. Your actions in the minutes, hours, days, and months after a....
Release Date 2022/11 -
Author Bill Karwin
SQL is the ubiquitous language for software developers working with structured data. Most developers who rely on SQL are experts in their favorite language (such as Java, Python, or Go), but they're not experts in SQL. They often depend on antipatterns - solutions that look right but become increa....
Release Date 2022/10 -
Author Michael Scott , Karim Walji , Samuel Smith , Parker Mathewson , Ryan Bouchard , Larry
DFSMSrmm is an IBM z/OS feature that is a fully functioning tape management system to manage your removable media. In the last decade, many enhancements were made to DFSMSrmm. This IBM Redbooks publication is intended to help you configure and use the newer functions and features that are now availa....
Release Date 2022/10 -
Author Jason Hales , Almantas Karpavicius , Mateus Viegas
Build your understanding and confidence with this hands-on guide to programming with C# 10 and .NET 6Key FeaturesGain a solid foundation in C# and focus on coding real-world applicationsLearn how to write clean, effective code and think like a C# developerBuild your experience and confidence with ha....
Release Date 2022/09 -
Running Effective Meetings For Dummies
Author Joseph A. Allen , Karin M. Reed
Turn meetings into the best part of your day with this actionable, step-by-step guideBrainstorming meetings. Team meetings. Stakeholder meetings. Zoom meetings. Hybrid meetings. Most of us are part of more meetings than we can even count. And how many of these meetings are actually productive and va....
Release Date 2022/09 -
Domain-Driven Design with Java - A Practitioner's Guide
Author Premanand Chandrasekaran , Karthik Krishnan , Neal Ford , Brandon Byars , Allard Bui
Adopt a practical and modern approach to architecting and implementing DDD-inspired solutions to transform abstract business ideas into working software across the entire spectrum of the software development life cycleKey FeaturesImplement DDD principles to build simple, effective, and well-factored....
Release Date 2022/08 -
Modeling and Control of Modern Electrical Energy Systems
Author Masoud Karimi-Ghartemani
Modeling and Control of Modern Electrical Energy SystemsA step-by-step approach to the modeling, analysis, and control of modern electronically controlled energy systemsIn Modeling and Control of Modern Electrical Energy Systems, distinguished researcher Dr. Masoud Karimi-Ghartemani delivers a compr....
Release Date 2022/08 -
General Contractor Business Model for Smart Cities
Author Elie Karam
This book covers three principal subject areas: smart cities, general contractors and business models. The smart city concept is currently on the rise and cities around the world appear to be in a race to become smart, fast. Converting big cities into smart cities is a move that almost all c....
Release Date 2022/04 -
Reproducible Data Science with Pachyderm
Author Svetlana Karslioglu
Create scalable and reliable data pipelines easily with PachydermKey FeaturesLearn how to build an enterprise-level reproducible data science platform with PachydermDeploy Pachyderm on cloud platforms such as AWS EKS, Google Kubernetes Engine, and Microsoft Azure Kubernetes ServiceIntegrate Pachyder....
Release Date 2022/03 -
Databases Illuminated, 4th Edition
Author Catherine M. Ricardo , Susan D. Urban , Karen C. Davis
Databases Illuminated, Fourth Edition is designed to help students integrate theoretical material with practical knowledge, using an approach that applies theory to practical database implementation.
Release Date 2022/03 -
Artificial Intelligent Techniques for Wireless Communication and Networking
Author R. Kanthavel , K. Anathajothi , S. Balamurugan , R. Karthik Ganesh
ARTIFICIAL INTELLIGENT TECHNIQUES FOR WIRELESS COMMUNICATION AND NETWORKINGThe 20 chapters address AI principles and techniques used in wireless communication and networking and outline their benefit, function, and future role in the field. Wireless communication and networking based on AI concepts ....
Release Date 2022/03 -
Author Benjamin G. Levy , Adam Karneboge , Steve Leebove
macOS Support Essentials 12, the official book for macOS support, is a top-notch primer for anyone who needs to support, troubleshoot, or optimize macOS Monterey, such as IT professionals, technicians, help desk specialists, and ardent Mac users. This is the only Apple Pro Training Series book that ....
Release Date 2022/03 -
Solutions Architect's Handbook - Second Edition
Author Saurabh Shrivastava , Neelanjali Srivastav , Rajesh Sheth , Rohan Karmarkar , Kamal
From fundamentals and design patterns to the different strategies for creating secure and reliable architectures in AWS cloud, learn everything you need to become a successful solutions architect.Purchase of the print or Kindle book includes a free eBook in the PDF format.Endorsements"For new or exi....
Release Date 2022/01 -
Penetration Testing Azure for Ethical Hackers
Author David Okeyode , Karl Fosaaen , Charles Horton
Simulate real-world attacks using tactics, techniques, and procedures that adversaries use during cloud breachesKey FeaturesUnderstand the different Azure attack techniques and methodologies used by hackersFind out how you can ensure end-to-end cybersecurity in the Azure ecosystemDiscover various to....
Release Date 2021/11 -
Author Evan Karnoupakis , Sir John Hargrave
Simple, accessible, and fun to read, this practical book provides a fascinating collection of real-life stories from organizations that now use blockchain in practice. Sir John Hargrave and Evan Karnoupakis provide actionable takeaways and valuable lessons learned ....
Release Date 2020/12 -
Author Harvard Business Review , Marco Iansiti , Karim R. Lak
Help your company adapt to the new rules of competition.If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to he....
Release Date 2020/11 -
Millimeter Wave Antennas for 5G Mobile Terminals and Base Stations
Author Shiban Kishen Koul , G.S. Karthikeya
This book discusses antenna designs for handheld devices as well as base stations. The book serves as a reference and a handy guide for graduate students and PhD students involved in the field of millimeter wave antenna design. It also gives insights to designers and practicing engineers who are act....
Release Date 2020/11 -
Author Michael Carter , Karl Shaikh
You’ve grown your business, reached a plateau and are now struggling to grow. Each time you try something new or add a new customer, something else goes awry - leaving you spinning the same plates, under the glass ceiling that’s blocking your progress. You need a plateau ....
Release Date 2020/10 -
Author Trevor Grant , Holden Karau , Ilan Filonenko
If you’re training a machine learning model but aren’t sure how to put it into production, this book will get you there. Kubeflow provides a collection of cloud native tools for different stages of a model’s lifecycle, from data exploration, feature preparation, and model....
Release Date 2020/10 -
The Business Model Navigator, 2nd Edition
Author Oliver Gassmann , Karolin Frankenberger , Michaela Choudury , Michaela Csik
Prof. Dr. Oliver Gassmann is Full Professor and Director at the Institute of Technology Management at the University of St. Gallen, Switzerland. Prior to this, he was leading corporate research within the Schindler Group. Gassmann has been recognized as one of the most active innovation scholars (IA....
Release Date 2020/08 -
Author Chris Eagle , Kara Nance
The result of more than a decade of research and development within the NSA, the Ghidra platform was developed to address some of the agency’s most challenging reverse-engineering problems. With the open-source release of this formerly restricted tool suite, one of the wo....
Release Date 2020/08 -
Xamarin.Forms Projects - Second Edition
Author Daniel Hindrikes , Johan Karlsson , David Ortinau
Learn to build cross-platform mobile apps using the latest features in Xamarin.Forms 4 with the help of a series of projects including apps for real-time chatting, AR games, location-tracking, weather, photo galleries, and much moreKey FeaturesDevelop mobile apps, AR game....
Release Date 2020/06 -
Mastering Computer Vision with TensorFlow 2.x
Author Krishnendu Kar
Apply neural network architectures to build state-of-the-art computer vision applications using the Python programming languageKey FeaturesGain a fundamental understanding of advanced computer vision and neural network models in use today Cover tasks such as low-level vi....
Release Date 2020/05 -
Unlocking Blockchain on Azure: Design and Develop Decentralized Applications
Author Shilpa Karkeraa
Design, architect, and build Blockchain applications with Azure in industrial scenarios to revolutionize conventional processes and data security. This book will empower you to build better decentralized applications that have stronger encryption, better architectures, an....
Release Date 2020/05 -
Monopolies and Tech Giants: The Insights You Need from Harvard Business Review
Author Harvard Business Review , Marco Iansiti , Karim R. Lak
How to compete in a world dominated by tech giants.A new breed of monopolies is threatening your business. Tech mega-firms from around the world are encroaching on your industry's space, rewriting the rules, and scooping up talent--and your customers. What should you and....
Release Date 2020/04 -
Kubernetes - A Complete DevOps Cookbook
Author Murat Karslioglu
Leverage Kubernetes and container architecture to successfully run production-ready workloadsKey FeaturesImplement Kubernetes to orchestrate and scale applications proficiently Leverage the latest features of Kubernetes to resolve common as well as complex problems in a ....
Release Date 2020/03 -
Author Elshad Karimov
Control the performance and stability of the apps you develop in Swift by working with and understanding advanced concepts in data structures and algorithms. All professional developers have to know which data structure and algorithms to use in their developmen....
Release Date 2020/03