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Strategic Innovation: The Definitive Guide to Outlier Strategies
Author Michael Gibbert , Liisa VÄlikangas
GET TO THE FUTURE FIRST!LEVERAGE STRATEGIC NOVELTY (SN) TO TRANSFORM AND DOMINATE YOUR MARKET Become an “outlier organization”: recognize huge opportunities in novelty, and act fast and first Listen for the tremors already building beneath your markets Learn from....
Release Date 2015/09