-
Media Promotion & Marketing for Broadcasting, Cable & the Internet, 5th Edition
Author Robert Klein , Douglas A. Ferguson , Susan Tyler Eastman
This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Int....
Release Date 2012/11