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Author Larry Weber
Engage on a deeper level by disrupting the typical business development scriptAuthentic Marketing offers a forward-thinking approach to achieving an entirely new level of engagement with today’s purpose-driven and skeptical audiences. The heart of this process invo....
Release Date 2019/01 -
Everywhere: Comprehensive Digital Business Strategy for the Social Media Era
Author Larry Weber
Put digital business strategy at the center of your businessWelcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across all business functions, impacting the way they communicate, operate, organ....
Release Date 2011/03