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Introduction to Social Media Marketing: A Guide for Absolute Beginners
Author Todd Kelsey
Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn social media monitoring. If you are completely new to social media mar....
Release Date 2017/06 -
Introduction to Search Engine Optimization: A Guide for Absolute Beginners
Author Todd Kelsey
Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental steps as you try out the tools and master the tips and strategies. ....
Release Date 2017/06 -
Introduction to Search Engine Marketing and AdWords: A Guide for Absolute Beginners
Author Todd Kelsey
Use Google's AdWords to create your ads. Each chapter goes beyond the tool itself, discussing helpful resources and important issues to keep in mind. If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will....
Release Date 2017/06 -
Introduction to Google Analytics: A Guide for Absolute Beginners
Author Todd Kelsey
Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and....
Release Date 2017/06 -
Getting Started with WordPress®: Design Your Own Blog or Website
Author Todd Kelsey
In a world where blogs are all over the internet, designing an attractive one that stands out from the crowd can seem like a daunting task for anyone who has never done it before - unless they have an easy-to-follow resource that will guide them through every step o....
Release Date 2011/07 -
Drupal® 7 Primer Creating CMS-Based Websites: A Guide for Beginners
Author Todd Kelsey
In the past, in order to make a website, you had to manually assemble all the files and develop a fair amount of technical expertise; however, an open source content management system (CMS) like Drupal can automate and significantly simplify many parts of the proces....
Release Date 2011/06 -
Social Networking Spaces: From Facebook to Twitter and Everything In Between (Beginning)
Author Todd Kelsey
What the heck is Facebook? Twitter? Blogging? This book answers these questions and explains how to use a variety of social networking sites to keep in touch, stay in business, and have fun.This book covers the main social networking "spaces," and introduces some of....
Release Date 2010/03