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Author Paul Goodey
Over 40 recipes to make effective use of Salesforce CRM with the use of hidden features, advanced user interface techniques, and real-world solutionsImplement advanced user interface techniques to improve the look and feel of Salesforce CRMDiscover hidden features a....
Release Date 2013/03 -
Instant Social Media Marketing with HootSuite
Author Kunal Mathur
Manage and enhance your social media marketing with HootSuite http://www.packtpub.com/social-media-marketing-with-hootsuite/bookPresents you with an insight into your organization’s social assetsPacked with useful tips to automate your social media sharing and trac....
Release Date 2013/10 -
The Hybrid Sales Channel: How to Ignite Growth by Bridging the Gap Between Direct and Indirect Sales
Author Rich Blakeman
Customers are changing the way they buy. Why aren’t you changing the way you sell?Today’s customers have more buying options than ever before. They don’t care if it’s direct or indirect. They don’t mind if it’s not your preferred sales model. And they don’t like it....
Release Date 2015/11 -
Customer Service: How to Attract, Retain, and Interact with High-Quality Customers
Author Jeff Havens
Includes Complete Participant & Instructor Workbooks!OverviewYour fast, fun resource for delivering outstanding customer service: the perfect complement to Jeff Havens’s Customer Service video course!DescriptionIn an era where many companies offer similar produc....
Release Date 2015/12 -
Author C. K. Prahalad
Drawing on Prahalad's breakthrough insights in The Fortune at the Bottom of the Pyramid, great companies worldwide have sought to identify, build, and profit from new markets amongst the world's several billion poorest people, while at the same time helping to all....
Release Date 2009/08 -
Do the Right Thing: How Dedicated Employees Create Loyal Customers and Large Profits
Author James F. Parker
People matter most. Everyone knows that. But most companies would rather slash costs, cut headcount, replace well-paid employees with lower-paid employees or outsourced workers, and reduce customer service. No wonder so many fail and how others focused on doing the ....
Release Date 2007/11 -
Microsoft Dynamics CRM 4 Integration Unleashed
Author Rajya Vardhan Bhaiya , Marc J. Wolenik
In Microsoft® Dynamics CRM 4 Integration Unleashed, two leading experts present proven techniques, best practices, and example code for going far beyond the out-of-the-box capabilities of Dynamics CRM 4. Using these solutions and sample applications, you will enhanc....
Release Date 2009/10 -
Service Science: The Foundations of Service Engineering and Management
Author Robin G. Qiu
Features coverage of the service systems lifecycle, including service marketing, engineering, delivery, quality control, management, and sustainmentFeaturing an innovative and holistic approach, Service Science: The Foundations of Service Engineering and Management ....
Release Date 2014/07 -
Author Dominique Levin , Omer Artun
Make personalized marketing a reality with this practical guide to predictive analyticsPredictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized mark....
Release Date 2015/08 -
Author Brian Signorelli
Change the way you think about sales to sell more, and sell better.Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands – through meaningful, helpful content. But with that change comes unprecedented acces....
Release Date 2018/04 -
Author Jennifer Swartz , Catherine Mary Lamberton , Ronald Paul Hill
Sea-changes in society, technology, consumer expectations and our understanding of behavioral economics have caused us to rethink our understanding of the scope of knowledge required to navigate, analyze and shape consumer behavior. You hold in your hand a field gu....
Release Date 2018/05 -
Numerical Algorithms for Personalized Search in Self-organizing Information Networks
Author Sep Kamvar
This book lays out the theoretical groundwork for personalized search and reputation management, both on the Web and in peer-to-peer and social networks. Representing much of the foundational research in this field, the book develops scalable algorithms that exploit....
Release Date 2010/09 -
Changing Your Company from the Inside Out: A Guide for Social Intrapreneurs
Author Christopher White , Gerald Davis
MAKE YOUR COMPANY A FORCE FOR GOODYou’re ambitious. You’re not afraid to take risks. You want to bring about positive social change. And while your peers have left a trail of failed start-ups in their wake, you want to initiate change from within an established comp....
Release Date 2015/03 -
Author Philip Weinmeister
Whether you are brand new to the world of digital experiences on the Salesforce platform or you are looking to take your Experience Cloud (previously "Community Cloud") knowledge to the next level, this detailed guide will help you build and manage a Salesforce site by leveraging the declarative pow....
Release Date 2022/04 -
Author Nancy Friedman
Faced with the challenge of developing effective customer service training? Not sure where to start? Whether you are a novice at the customer service game or an experienced facilitator, this book will make the development process fun and a whole lot easier. How to G....
Release Date 2008/01 -
Microsoft Dynamics NAV 2013 Application Design
Author Mark Brummel
Customize and extend your vertical applications with Microsoft Dynamics NAV 2013 In DetailThis book is a focused tutorial on Microsoft Dynamics NAV application development to help you develop complete applications and not just application outlines.This hands-on guid....
Release Date 2014/09 -
Force.com Development Blueprints
Author Stephen Moss
Design and develop real-world, cutting-edge cloud applications using the powerful Force.com development frameworkIn DetailNo one can dispute the sheer power and breadth of the Force.com cloud development platform and its infl uence on thousands of developers across ....
Release Date 2014/05 -
Kick-Ass Social Commerce for E-preneurs
Author John Lawson , Debra Schepp
Youre not alone. Almost all businesses are marketing online these dayseveryone tweets, posts to social networks, and blogs. What youre doing now is not enough to make your business stand out.Forget what all the self-proclaimed social media gurus are telling you. Bei....
Release Date 2014/03 -
The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer’s Business
Author Richard Chase , Sriram Dasu
Understand Consumer Psychology to Drive Profits and GrowthWant to know exactly what’s driving your customer’s behavior?NOW YOU CAN!The Customer Service Solution explains how consumers perceive services and shows you how toenhance the customer experience every time. ....
Release Date 2013/06 -
Author Sherry Seethaler
This Element is an excerpt from Curious Folks Ask 2: 188 Real Answers on Our Fellow Creatures, Our Planet, and Beyond (9780137057399) by Sherry Seethaler. Available in print and digital formats.Animal mysteries solved: why lizards do pushups, how kangaroos clean the....
Release Date 2010/11 -
Salesforce.com Secrets of Success: Best Practices for Growth and Profitability, 2009
Author David Taber
Drive Better Productivity and Increase Saleswith Salesforce.com–Starting NowDiscover Real-World Best Practices—Without Paying Expensive ConsultantsYou’re investing in Salesforce.com for one reason: to drive major performance improvements across your entire organizat....
Release Date 2009/05 -
Author Barbara K. Kaye , Norman Medoff
Electronic Media connects the traditional world of broadcasting with the contemporary universe of digital electronic media. It provides a synopsis of the beginnings of electronic media in broadcasting, and the subsequent advancements into digital media. Underlying t....
Release Date 2013/03 -
Author Shaun Varga
In business, there is a moment when everyone has to make a pitch; it might be your own personal OK Corral, when the consequences of failure are too painful to even contemplate, but it will always be an occasion where the outcome really matters. Brilliant Pitch will ....
Release Date 2012/07 -
The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd Edition
Author Lon Safko
The go-to guide to social media skills, now in an updated and revised Third EditionThe Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to re....
Release Date 2012/05 -
Author Ted Shelton
Fully exploit new conditions and opportunities created by current technological changesThe combined impact of social technologies, the mobile Internet, and cloud computing are creating incredible new business opportunities. They are also destroying unprepared compan....
Release Date 2013/02 -
Small Business Marketing Strategies All-In-One For Dummies
Author Consumer Dummies
6 Books in 1Generate high-impact marketing campaigns There's more to a successful campaign than spinning the marketing wheel of fortune and hoping for the best. This all-encompassing guide shows you how to develop and execute winning plans that result in growth an....
Release Date 2016/05 -
Author Anthony Iannarino
Increase revenue and achieve sustainable sales growth and successIn Leading Growth: The Proven Formula for Consistently Increasing Revenue, veteran B2B sales professional and coach Anthony Iannarino delivers an expert guide to enabling revenue growth in your sales team. In the book, you’ll explore t....
Release Date 2022/09 -
Media Composer® 6: Part 2—Effects Essentials
Author Greg Staten
MEDIA COMPOSER 6: PART 2 - EFFECTS ESSENTIALS is for editors who understand the basics of the editing tools in Media Composer and are ready to move ahead and learn the fundamentals of compositing and finishing within Avid Media Composer 6, the non-linear film/video ....
Release Date 2012/03