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Developer's Digital Media Reference
Author Janette Bradley , Curtis Poole
Designed for media professionals working across a broad range of formats, Developer's Digital Media Reference is an excellent reference guide for those keeping pace with this dynamic industry. As "convergence" between the World Wide Web, multimedia, and telev....
Release Date 2013/04 -
International Luxury Brand Strategy
Author Pierre Xiao Lu
This book looks at luxury brand management and strategy from theory to practice and presents new theoretical models and solutions for how to create and develop a worldwide luxury brand in the twenty-first century.The book gives an overview of how a luxury brand is created through the understanding a....
Release Date 2021/11 -
How to Market to People Not Like You: "Know It or Blow It" Rules for Reaching Diverse Customers
Author KELLY McDONALD
Reach new and diverse customer groups and expand your market shareThe standard approach to marketing is to look for as many people as possible who fit one core customer profile. How to Market to People Not Like You challenges this traditional thinking about core cus....
Release Date 2011/03 -
Author David Brickner
While Mac OS X garners all the praise from pundits, and Windows XP attracts all the viruses, Linux is quietly being installed on millions of desktops every year. For programmers and system administrators, business users, and educators, desktop Linux is a breath of fresh air and a needed alternative ....
Release Date 2005/09 -
Author Anthony J. Klarica
Learn the lessons of elite athletes to reach your full potentialFrom acclaimed psychologist Anthony Klarica, The Performance Mindset: 7 steps to success in sport and life reveals the lessons of high-performing athletes and shows how you can build strategies to apply for greater success in sport, bus....
Release Date 2022/05 -
The Trader's Guide to Key Economic Indicators, 3rd Edition
Author Richard Yamarone
A handy reference to understanding key economic indicators and acting on themNew economic data are reported virtually every trading day. Investors, big and small, have to understand how these reports influence their investments, portfolios, and future sources of inc....
Release Date 2012/07 -
J.K. Lasser's Your Income Tax 2018
The nation's most trusted tax guide, updated for your 2017 returnsJ.K. Lasser's Your Income Tax 2018 is the nation's most trusted tax guide, updated to help you prepare your 2017 return. Step-by-step expert guidance walks you through the forms, calculations, an.... -
Author Dawn McGruer
8 powerful ways to market your business online to consistently generate an abundance of leads that convert into profitable customers.Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience, generate leads, and convert....
Release Date 2020/01 -
Visual Studio Code for Python Programmers
Become proficient and efficient with Visual Studio Code and learn how to integrate all your external tools!Visual Studio Code for Python Programmers helps Python developers become not just familiar, but productive in Visual Studio Code. To start, you’ll find the steps for installing Visual Studio Co.... -
Author Michael S. Erwin , Willys DeVoll
Discover how putting people first creates vibrant organizations and profound changeIn Leadership is a Relationship, accomplished founders and authors Michael S. Erwin and Willys DeVoll deliver an insightful collection of interviews with leaders who have succeeded by prioritizing the wellbeing of oth....
Release Date 2021/11 -
Author Priyanka Vergadia
Easy-to-follow visual walkthrough of every important part of the Google Cloud PlatformThe Google Cloud Platform incorporates dozens of specialized services that enable organizations to offload technological needs onto the cloud. From routine IT operations like storage to sophisticated new capabiliti....
Release Date 2022/04 -
Managing and Leading Nonprofit Organizations
Author Paul L. Dann
Practical strategies for ensuring leadership success within nonprofit organizationsIn Managing and Leading Nonprofit Organizations: A Framework For Success, veteran senior leader and CEO Paul L. Dann, PhD, draws on over 30 years of developing and advancing nonprofits to walk you through practical st....
Release Date 2022/01 -
Author Caroline V. Clarke
A fascinating set of Black perspectives on what it takes to succeed today In Take a Lesson: Today's Black Achievers on How They Made It and What They Learned Along the Way, Updated and Revised, award-winning journalist and author Caroline Clarke once again co....
Release Date 2022/02 -
MC Microsoft Certified Azure Data Fundamentals Study Guide
Author Jake Switzer
The most authoritative and complete study guide for people beginning to work with data in the Azure cloudIn MC Azure Data Fundamentals Study Guide: Exam DP-900, expert Cloud Solution Architect Jake Switzer delivers a hands-on blueprint to acing the DP-900 Azure data certification. The book prepares ....
Release Date 2022/05 -
The, Interview Book, 3rd Edition
Author James Innes
James Innes is the Managing Director of The CV Centre, the UK’s leading CV consultancy. James founded The CV Centre in 1998 and has built the company to its current position as UK market leaders in the field of CV consultancy. James regularly delivers presentations to recent graduates and also contr....
Release Date 2016/01 -
Author Catherine Stothart
Catherine Stothart is a leadership coach and team facilitator and has run her own consultancy business since 2002, with clients including Airbus, Audi, BAE Systems, KCOM, Astra Zeneca and United Utilities. She previously held senior posts in human resource management and learning and development in ....
Release Date 2018/06 -
Author Greg Orme
The world is spinning so fast it’s difficult to keep up. Two hundred and fifty years ago the Industrial Revolution replaced our arms and legs at work. The fourth Industrial Revolution is now replacing our brains.This technological shift is engulfing organisations and people. It’s challenging the ver....
Release Date 2019/11 -
Author Olivier Mesly
This book presents a set of tools that will aid in deciding whether a project should go ahead, be improved, or abandoned altogether by pinpointing its vulnerabilities. It offers a review of project feasibility analysis, and more critically, psychodynamic aspects that are often neglected, including h....
Release Date 2017/06 -
Author Norhayati Zakaria
Global virtual teams (GVTs) have evolved as a common work structure in multinational corporations due to their efficiency and cost-effectiveness. The cultural differences can produce great benefits in terms of perspective, creativity, and innovation, but can also exacerbate interpersonal tensio....
Release Date 2016/11 -
Smart Computing Applications in Crowdfunding
Author Bo Xing , Tshilidzi Marwala
The book focuses on smart computing for crowdfunding usage, looking at the crowdfunding landscape, e.g., reward-, donation-, equity-, P2P-based and the crowdfunding ecosystem, e.g., regulator, asker, backer, investor, and operator. The increased complexity of fund raising scenario, driven by the bro....
Release Date 2018/12 -
The Way We Play: Theory of Game Design
Author Michael Killick
Gain insight into what it takes to design and develop your first video game. This book offers a peek behind the scenes, where you will find in-depth knowledge of game design theory and insight into the technical and design aspects of video game development.The Way We Play allows you to explore game ....
Release Date 2022/10 -
The New Commonsense Guide to Your 401(k): Rebuilding Your Portfolio From The Bottom up
Author Mary Rowland
Since the credit crash, investors have been searching for answers as 401(k) accounts have suffered unprecedented declines. Not only have markets been tumultuous but new regulations and concerns regarding hidden fees have been introduced to an already opaque area of ....
Release Date 2010/01 -
Author Alyssa Miller
Kickstart a career in cybersecurity by adapting your existing technical and non-technical skills. Author Alyssa Miller has spent fifteen years in cybersecurity leadership and talent development, and shares her unique perspective in this revealing industry guide. In Cybersecurity Career Guide you....
Release Date 2022/06