Dr. Robert N. McGrath, PhD, MBA, PMP. Bob began his career by graduating from the U.S. Air Force Academy and served five years as an Aircraft Maintenance and Explosive Ordnance Disposal Officer. Afterward, he worked in project-driven aerospace environments as a logistician, engineer, and manager for Texas Instruments, General Electric Aircraft Engines, and the Lockheed Aeronautical Systems Company. When the Cold War ended and with several Master’s Degrees accomplished, he completed a PhD in Business Administration at the Louisiana State University.
As a full-time business administration and project management academic, he has served as an MBA or EMBA Program Director and the Director of the largest online project management curriculum in the world. His scholarship and teaching have focused mainly in the areas of strategic management, project management, technology and innovation management, operations management, and logistics. He has published over 75 scholarly, pedagogical, and practitioner items in an attempt to bridge the gap between the fields that must function together in highly competitive organizations. In 2007, he became certificated as a PMI Project Management Professional (PMP), teaching mostly online in that field for the remainder of his career. He is now retired to continue writing in his areas of interest.
This three-volume series is a culmination of work that started in1993. His 1996 PhD dissertation addressed the electric vehicle industry of that day, constructing a content analysis of 2,000 media items for biases for and against various battery technologies, as theory would predict. The events that have transpired since 1996 are consistent with the findings and conclusions in that dissertation, motivating further study, that have culminated in this book.