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by Leah Hunter
Changing Realities for Business
Introduction
I. Augmented Reality Strategy
1. How AR Is Helping Manufacturing (and Other Uses That Show Promise)
What Makes AR Compelling Now?
It Is Important to Be Clear: AR and VR Are Not the Same
Why Should You Focus on AR Now?
AR Has Reached the Usability Phase
Workforce Transformation: AR for Knowledge Transfer
Billion-Dollar Companies Are Making AR an Investment Priority
2. How to Make Your Best Investment and Development Bets in AR
Understanding AR Evolution and How to Place Your Bets
What’s Inside the Headsets Is Most Interesting
Adoptions: How Do You Sell-In AR (or Any New Tech)?
How AR Will Grow: Lots of Content Producers Building on Each Other’s Work
How Can You Cash In Financially and Ethically Over the Next Five Years?
Play with Different Interfaces
Capitalize on (and Create) the Best Inputs and Outputs
Play at the Intersections Between Industries
Look at Linking to Existing/New Systems from the Beginning
3. Augmented Reality Creators and Use Cases You Should Know
AR Makes Time-Consuming Industrial Tasks Easier
Case Study: Index AR/Newport News Shipbuilding
Cutting Inspection Time from 36 Hours to 90 Minutes
AR Helps Reduce Human Errors
Case Study: Scope AR
Case Study: RE’FLEKT GmbH
AR for Visualizing Product Accessories and Doing Diagnostics
AR Trains Medical Professionals
Case Study: Case Western Reserve
AR Offers New Ways to Learn Anatomy
From Body Awareness to Other Structures
AR Enhances Museums
Case Study: Institute for the Future
AR Is at an Acceleration Point
AR Adds Meaning in Retail
Case Study: AR Can Help Reinvent Fashion and Soft Goods
4. Building Out the Augmented Reality and Internet of Things Layer
Using AR to Help Visualize Sensor Data
IoT Can Support AR and Vice Versa
AR Tools Are Becoming Embedded in the Technology Stack
Case Study: DAQRI
The Business Justification for AR (aka Show Me the Numbers)
II. AR in Practice
5. Key Techniques for Building AR Experiences (and Why They Matter)
Creating AR Content
Content Authoring Tools and SDKs
Authoring: A Deeper Dive
Illustrative Visualization for Augmented Reality
Extracting Images for AR from Video
Why You Should Also Know About Mapping Tools from Robotics
6. Computer Vision and Complementary Technologies: Where It’s All Going
III. AR in the Future (Near and Longer Term)
7. The Future
Reality from a Tech Perspective
Our Deeper Awareness of Reality Is Changing
Think Big and See from a Higher Level
Focus on Perception
The Power of Music and Positive Words
Tap into What You Already Know
Study and Use the Head and the Heart
Embodiment
Conscious Development
Augmented Reality for Social Good
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