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by Jeanne G. Harris, Thomas H. Davenport
Competing on Analytics: The New Science of Winning
Cover
Copyright
Dedication
Foreword
Acknowledgments
Part One: THE NATURE OF ANALYTICAL COMPETITION
CHAPTER 1: THE NATURE OF ANALYTICAL COMPETITION
CHAPTER 2: WHAT MAKES AN ANALYTICAL COMPETITOR?
CHAPTER 3: ANALYTICS AND BUSINESS PERFORMANCE
CHAPTER 4: COMPETING ON ANALYTICS WITH INTERNAL PROCESSES
CHAPTER 5: COMPETING ON ANALYTICS WITH EXTERNAL PROCESSES
Part Two: BUILDING AN ANALYTICAL CAPABILITY
CHAPTER 6: A ROAD MAP TO ENHANCED ANALYTICAL CAPABILITIES
CHAPTER 7: MANAGING ANALYTICAL PEOPLE
CHAPTER 8: THE ARCHITECTURE OF BUSINESS INTELLIGENCE
CHAPTER 9: THE FUTURE OF ANALYTICAL COMPETITION
Notes
About the Authors
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