CONTENTS
Introduction: Why a New Book on Innovation?
Jump-Starting the Practice of Creativity
Twin Engines Powered by Everyone in the Organization
The Supplier-Side View Versus the Customer-Side View
The Three Key Processes of Innovating
4 The Three Processes of Innovating
Creation, Integration, Reframing
Innovation Is Everyone’s Business
The Three Key Roles in Innovating
How to Inspire and Empower Your Company’s Frontline Innovators
How Midlevel Managers Nurture the Systems That Make Innovating Possible
How Senior Leaders Can Focus an Entire Organization on Innovating
The Infrastructure for Innovating Governance and Coordination
Creating a Governance and Coordination Structure for the Innovating Engine
A Seven-Step Process for Creating Innovative Ideas
..................Content has been hidden....................
You can't read the all page of ebook, please click here login for view all page.