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by Robert L. Jolles
How to Run Seminars and Workshops, 4th Edition
Cover
Title Page
Copyright
Dedication
Preface
Acknowledgments
Part I: Getting Started
Chapter 1: Creating a Seminar Business
Branding Yourself
General versus Closed Seminars
Keynotes
Seminars and Workshops
Marketing Your Programs
Speakers' Bureaus
Third-Party Marketing
Summary
Chapter 2: Working with Adult Audiences
Create an Atmosphere Conducive to Training
Build and Maintain Interest
Capitalize on the Experience of Adult Trainees
Structure Your Presentation Logically
Use Activity to Promote Involvement
Set Definite Goals
Use Repetition to Increase Retention of Critical Information
Tell Trainees What You Require of Them
Motivate Adult Trainees to Learn
Make the Presentation Visual
Satisfy the Information Needs of the Trainees
Summary
Chapter 3: Recognizing Trainees' Levels of Behavior
Level One—The Unconscious Incompetent
Level Two—The Conscious Incompetent
Level Three—The Conscious Competent
Level Four—The Unconscious Competent
The Four Levels of Behavior in Action
The Next Level
Summary
Chapter 4: The Personality Parade: Training All Different Types of People
The Loner Trainee
The Quiet Trainee
The Amiable Trainee
The Discouraged Trainee
The Enlightener Trainee
The Joker Trainee
The Reliant Trainee
The Sniper
Some Closing Thoughts
Summary
Chapter 5: The Pace Race: How to Train Groups with Diverse Needs
How to Pace a Course for a Large Group with Wildly Diverse Needs
What Not to Do when Training Diverse Groups
How to Work with the Slowpoke
How to Work with the Whiz Kid
Summary
Chapter 6: Anatomy of an 8:00 a.m. Start: Finalizing On-Site Preparations
7:00 a.m.: Arrive Early to Ensure Everything Is Ready
7:30 a.m.: Arrange Who Sits Where
7:45 a.m.: It's Time for Music to Create a Relaxed Atmosphere
7:50 a.m.: Greeting Your Trainees
8:00 a.m.: Let's Get Ready to Rumble!
8:10 a.m.: Time to Break the Ice
8:30 a.m.: Expectation Time
Summary
Part II: Delivery: The Art of Making Great Presentations
Chapter 7: The Secret of Success: Selling Your Presentation
Introducing the UPPOPPR Process
Mastering the UPPOPPR
Introducing the UPPOP Process
Summary
Chapter 8: Thirty Tips on Maintaining Interest
What to Do about Sleepy Trainees
Summary
Chapter 9: The Art of Effective Questioning: Getting Trainees Involved
Types of Questions
Preparing and Coaching Trainees to Answer Questions
Techniques for Asking Questions
Do's and Don'ts of Questioning
Summary
Chapter 10: Using Visual Aids
Flip Charts
Video
Objects for Demonstrations
Pointers
Dos and Don'ts
Some Final Thoughts
Summary
Chapter 11: Technology and Training
The Technical Revolution
Presentation Software
Laptop Computers
Projectors
Additional Projector Technology
Troubleshooting
Other Considerations
Music
Electronic Whiteboards and Copy Boards
Document Cameras
Summary
Chapter 12: Taking Your Training Online
The Challenges of Online Training
The Strengths of Online Training
Natural Fits for Online Delivery
Tips for Successful Online Delivery
Tips for Successful Online Videos
Letting Others Know about Your Online Presence
Summary
Chapter 13: Giving Feedback and Coaching
Pitfalls to Avoid
Giving Feedback without Intimidating Trainees
Coaching Using the Three Ss
Summary
Chapter 14: Tricks of the Trade
Summary
Part III: Improving the Training Process
Chapter 15: Inside the Mind of a Professional Speaker: How to Present Your Best Self
Always Present a Positive and Enthusiastic Attitude
Don't Advertise Any Lack of Experience
How to Handle Illness on the Job
Surviving with a Split Personality
Stay in Training Shape
Be Confident, Not Arrogant
Coping with Doubt
Working with Anxiety
Summary
Chapter 16: The Value of Good Training: Hiring Effective Trainers
Meet the New Breed of Presenters
Whom to Hire
Summary
Chapter 17: Avoiding the Training Trap: Problems with Relevance and Respect
How to Build Credibility and Gain Respect for Training
Training Can't Solve All Business Problems
Validating Your Training Programs
Summary
Chapter 18: Developing a Training Staff
Emphasize the Quality of Your Training Programs
Make Sure Trainers Work with the Curriculum Developers
Promote Consistency in Course Content and Training Style
Summary
Chapter 19: Evaluation and Support
Evaluating Trainees
Evaluating the Trainer
Advance Preparation Using Preschools
Realistic Expectations
Summary
Chapter 20: Adventures in Cross-Training
Factors to Consider before Cross-Training Trainers
How to Cross-Train a New Presenter
Don't Be a Perfectionist
Power and Its Many Misuses
Summary
Epilogue: What's Next?
Index
End User License Agreement
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Prev
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Epilogue: What's Next?
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Next Chapter
How to Run Seminars & Workshops
Index
A
Accomplishment
Acronyms
Action
Activity
Adult audiences, working with
activity-centered sessions
building and maintain interest
creating atmosphere for
curriculum logic
experience of trainees
goals
motivation
requirements
satisfying information needs
using repetition
visual presentations
Air mouse
Amiable trainee
Anecdotes
Anxiety, coping with
Arrogance
Assignments
Atmosphere
creating conducive
establishing businesslike
Attitudes
Audio speakers
B
Back tables
Backgrounds
Being on time
Bell
Benchmarks
Body position
Bose SoundLink Mini Bluetooth Speaker
Bose Wave Radio/CD
Branding
Breaks
Breathing
C
Case history–based questions
Case studies
Coaching
training staff
using the three Ss
worksheet
Comparison-based questions
Compassion
Competition
Confidence
Conscious competent level
Conscious incompetent level
Consistency
Consultants
Contact information
Copyboards
Course content
Cross-training
factors to consider before
logistical concerns
perfectionist personality
power and
training new presenters
Curriculum
Curriculum developers
Curriculum logic
D
Day One approach
Dead spots
Delivery
Discouraged trainee
Document cameras
Doubt
Dress
E
Early arrival
Enlightener trainee
Enthusiasm
Evaluations
extra-negative
interpretation of
looking at
misconceptions
process driven approach and
rating of seminar
trainees
trainer
Expectation time
Expectations
Experience
of adult trainees
lack of
previous
relating subject matter to adult
F
Fact-based questions
Fear
Feedback
giving feedback without intimidating trainees
pitfalls to avoid
Field observation
Filler words
Flip charts
Follow-up training
Food
G
Game face
Game show method
Geniecast
Giveaways
Goals
establishing
setting
Guided question technique
H
Handouts
Hiring
critical qualities necessary for
new breed of presenters
Hobbies
Housekeeping issues
Humor
I
Icebreakers
considerations and examples
large-group
misconceptions
presenter’s role in icebreaker process
value of
Illness
Implementation
Implementation exercises
Implementation testing
InFocus projectors
Information
building sequence of
satisfying needs of trainees
Interactive options
Interactive whiteboards
Interest
building
maintaining
Involvement, activity and
J
Joker trainee
K
“Keep It Simple, Stupid”
Keynote presentation software
Keynotes
L
LCD projectors
Leap Chip
Leapfrogging
Lecterns
Loner trainee
M
Manuscript method of body presentation
Marketing
distribution
editing
general seminar session
outlining
publishing
selling
third-party marketing
writing
Material knowledge
Mistakes
Morale
Motivation
Movement
Music
for creating relaxed atmosphere
speakers videos
technology
N
Name cards
Nickel
Nonverbal communication
Notes pages
O
Objective
Offbeat approaches
Online training
challenges of
letting others know about your online presence
natural fits for online delivery
strengths of
tips for successful online delivery
tips for successful online videos
On-site preparations, finalizing
breaking the ice
creation of atmosphere
early arrival
expectation time
greeting trainees
housekeeping issues
seating arrangements
Opinion-based questions
Overhead projectors
focusing
replacement of
Overhead question technique
P
Pace setting
for groups with diverse needs
for slowpoke trainee
variation in
what not to do
for whiz kid trainee
Participant guides
Perfectionist personality
Personality problems
Personality types
amiable trainee
discouraged trainee
enlightener trainee
joker trainee
loner trainee
perfectionist personality
quiet trainee
reliant trainee
slowpoke trainee
sniper trainee
whiz kid trainee
Personalization techniques
Physical shape
Picture expansion
Pointers
Positive attitude
Posttest assessments
Power
Power strips
Power-Point presentations
Preparation
Preschools
Presentation methods
Presentation software
creating with
notes pages
selecting backgrounds
showtime
slide transitions
text animation
use of air mouse
Pretest surveys
Pretests
Pride
Problem areas
Process
Process justification
Product
Projectors
additional projector technology
air mouse
InFocus projectors
LCD projectors
overhead projectors
picture expansion
Proof of ability
Public feedback
Publishers
Q
Questions
art of effective
case history–based questions
comparison-based questions
discounting/discouraging
do's and don’ts of
fact-based questions
forcing responses out of trainees
during greeting period
guided question technique
in icebreaker process
lack of
material knowledge
moments of silence
opinion-based questions
overhead question technique
positioning of
positive attitude toward
preparing and coaching trainees to answer
relay question technique
reverse question technique
techniques for asking
thanking trainees for
types of
understanding
without answers
Quiet trainee
R
Reaction
Relay question technique
Reliant trainee
Remote control devices
Repetition, adult learning by
Requirements
Retention
Reverse question technique
Reverse technique
Review
Rewards
Robblehead
Role model, presenter as
Role-plays
creation of
evaluating
rewards for
small-group exercises
use for reliant trainee
use in closed session
use in reverse technique
use in team-training approach
use of
utilizing
videos
Royalties
Rules
S
Seating arrangements
Selling
Seminar sessions
after
closed session
general session
materials
Sentence outlines
Simulations
Situation
Sleepy trainees
Slide transitions
Slides
Slowpoke trainee
Small-group exercises
Sniper trainee
blindsided by
creation of
definition of
flushing out
handling
Solution
Speakers’ bureaus
Spelling
Split personality
Squirrel mentality
Staff
building qualified training staff
making sure trainers are knowledgeable and up-to-date in fields
Stimulation
Support
T
Teaching methods
Team-training approach
Technology
copyboards
document cameras
interactive whiteboards
laptop computers
LCD projectors
music
online presenting
other considerations
presentation software
technical revolution
troubleshooting
Tennis
Text animation
“The Immunity Challenge”
Thriller Chiller
Timing
Topics
deviation
parking for discussion later
Trainee behavior levels
in action
conscious competent
conscious incompetent
next level
unconscious competent
unconscious incompetent
Trainee materials
Trainees' names
Training programs
analyzing potential audience for
curriculum
curriculum developers
follow-up training
implementation training
initial training
pilot test
quality of
validating
Training style
Training trap
building credibility and gain respect for training
building qualified training staff
making sure trainers are knowledgeable and up-to-date in fields
solving all business problems
validating training programs
Train-the-Trainer course
Tricks of the trade
activity
air mouse
asking trainee to act as scribe
avoiding too many visuals
avoiding too much material
being on time
being vulnerable
building sequence of information
dealing with mistakes
dress for success
flip charts
implementation
“Keep It Simple, Stupid”
leapfrogging
parking topics for discussion later
power strips
rewards for trainees
saying thank you
spelling
starting and finishing smoothly
staying in character
timing
use of bell
use of filler words
use of lecterns
use of post-it notes
use of trainees’ names
use of transitions
using acronyms
U
Um Counter
Unconscious competent level
Unconscious incompetent level
UPPOPPR process
final review
mastering
objective
overview of
process
process justification
product
proof of ability
review
shortening
utility
worksheets
Utility
V
Videos
Visual aids
audio speakers
building sequence of information
cross-training
do's and don’ts of
flip charts
focusing screen
objects for demonstrations
pointers
rehearsal
slides
tip for avoiding too many
use of
Visual presentations
Voice, effective use of
Vulnerability
W
Whiz kid trainee
Word outlines
Workshops
X
Xerox Corporation
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