Advertisements:
in newspaper design, 110
Analysing newspaper content, 130–6
Angles, 30
Backgrounders:
defined, 27
examples of, 27
follow-up, for actual event, 29
in consumer magazines, 28
in national tabloids, 28
Bill writing, 81, 85, 86, 90, 92, 95
‘Blowing back/up’ of pictures, 77
Body text, 109
Briefing defined, 4
for feature articles, 27
for reporting, 2
planning a, 13
Caption, photographer’s, 104
Case studies/examples for social problems features, 60
Chief reporter, 3
Collating, for multi–source stories, 90, 95
Columnist as expert, 48
Columns on:
consumer affaire, 45–8, 56, 57, 101
Conclusions, based on evidence, 29
in investigative projects, 136
Contacts, regular calls to, 6–8
Courses:
correspondence, ix
pre–training, 2
Crime reports, subbing, 86
‘Cropping’ of pictures, 77, 78
‘durent situation’ articles, see Backgrounders
collected by specialist writes, 56
concertina, for seasonal features, 37
for situationers, 141
maintained for training programmes, 28
of name columnists, 49
Cuttings libraries:
for investigative projects, 136
in-house, 129
for feature articles, 25
for reviews, 51
for situationers, 141
Diary pieces, see Gossip columns
policy for, 94
simulated, 28
Editorial production set–up, 82
Feature articles:
defined, 25
for the ‘silly season’, 38
promotion of, 100
rehashing, 27
research-based, 51
seasonal, 36
staadfirsts for, 99
Feature module based on interview, 34
Features:
department, typical input, 45
page design, illustrated, 32
amateur theatre review, 98
captioning, 97
headlining, 97
TV reviews, 98
Follow-ups, see Spin-offs
Foreign reports, subbing, 90
Formula articles:
content of, 42
illustrating, 43
researching, 43
as back-up to the news, 19
for staff and freelance, 49
style, 21
see also Personal columns
Half-lead, 109
Handouts, see Press releases
‘Hard sell’ features, 100
Hardening the story by subeditor, 87
Headline writing, 81, 84, 89, 92, 94, 101, 102, 104, 162
Headlines:
visualy wrong, 107
Hobby magazine, designing a, 126
House magazine, planning and designing, 123
How-to articles, examples of, 42
Ideas:
building on, 25
finding, 25
fitting to markets, 25
originating, 25
Interviewees:
choosing for opposing viewpoints, 29
for the comical/odd piece, 36
likely prospects for feature articles, 34, 35
‘off the record’ ausweis by, 31
Interview features, see Profiles
Interviewing:
to rework a feature, 30
Interviews:
as bases for feature modules, 34
checklist for, 23
for hobby magazines, 22
for investigative projects, 136
for situationers, 141
set-piece, 18
using shorthand for, 18
using tape-recorder for, 18, 19
with celebrities, 18
with consumers/users, 22
with local people, 29
with people in the news, 18–19
Intro:
as basis of the headline, 4
writing, 84
Investigative projects:
for training programmes, 136
on countryside rights of way, 136
on door-to-door trading, 136
Jargon, 84
Legal restrictions, 17, 92, 99
Legwork, to rework a feature article, 30
Local councils:
meetings/minutes, 14
residents’ relations with, 14
Local government organization, 14
Magazine page one design, illustrated, 124–5
Market study, for feature articles, 25, 34
Media debates:
in group workshops, 138
led by visiting experts, 138, 139
subjects covered by, 139
Media research, subjects for:
bias, 144
confusion of fact and opinion, 145
distortion, 144
news management, 145
the press as consumer watchdog, 145
Name columnists:
writing personal columns, 49
writing service columns, 46
National Council for the Training of Joumalsts (NCIJ), ix
National newspapers:
news values of, 131
slants of, 131
National Readership Survey, 132
National tabloids:
adapting local story for, 16
updating running story for, 16, 17
News editor, 2
checklist for, 23
for backgrounder, 29
News-in-briefs (‘nibs’), 22
News page of suburban weekly, Illustrated, 12
aims tad techniques, 110
of county and suburban weeklies, 118
varied for different markets, 110
News presentation illustrated, 3
News report:
content of, 4
last paragraph of, 4
legal restrictions on, 95
pitfalls in, 20
speed needed for, 13
structure of, 95
News room, 2
illustrated, 2
checklist for, 23
Opinion pieces, 39
Outlines:
for feature articles, 42
for situationers, 141
Page design illustrated:
area page on local paper, 119
from rough layout to printed page, 120–1
type use on sports page, 117
Page lead, 109
Page make-up on screen, 77
Personal columns:
based on readers’ letters, 50
dangers in, 49
ideas for, 49
opportunities for, 49
Photojournalism:
briefing from picture editor, 65
feature, research for, 67
Photojournalism subjects:
court coverage, 76
disabled, 66
listed buiding, 65
shopping, 69
Picture content of pages, 77
Picture desk:
Maison with, 7
illustrated, 78
Pictures:
changes for new editions, 79
colour-balancing, 77
for feature articles, 25, 66–77
‘imaging’ on screen, 77
suggesting, for news stories, 7, 10, 11, 20
Press regulation, x
Press releases and handouts, 8–9
as sources of magazine news, 22
how to read, 9
rehashed as feature articles, 27
Profiles:
research for, 31
Readership:
relating to page design, 126
revealed in letters page, 13
Readers’ lettere, subbing, 101–2
Reading, of own newspaper, 19
‘Re-nosing’ the story, 81, 89, 94
Reporting:
accidents, 89
based on regular calls, 87
crime, 86
defined, 1
disasters, 90
elections, 90
fires, 87
foreign stories, 90
for periodicals and magazines, 21
for the newspaper group’s papers, 84
industrial activity, 15
local talking points, 13
meetings/minutes of local councils, 14
off-beat stories, 18
speeches, 10
weddings, 4
Researching for features, 25, 35
Restaurant columns, 47
Reviewing:
arts in general, 51
books, 51
fiction, 52
music, 51
practising, with tape-recorder, 53
Rewriting reports for liter edition, 16
Running story:
‘Scissors-and-paste’ features, 33
Simulations, 28
’Snatch’ picture, 74
Specialist writer:
cuttings lies of, 56
demand for, 56
style and substance of, 56
Spin-offs (follow-ups), 30
Stand-ins, for simulated events 28, 68, 73
Structure:
for feature articles, 25
for news report, 95
for situationer, 141
programmes, x
Students’/trainees’ publications, 35, 37–8
Style:
for news-in-briefs (‘nibs’), 23
Subbing to mike legally safe, 99
Summary sheet:
contents of, 27
illustrated, 26
‘Think pieces’, see Opinion pieces
Topical peg:
for formula features, 42
for situationers, 143
‘Tops’, 110
Type:
formats illustrated, 113
Writing techniques, 62
3.15.25.32