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Library of Congress Cataloging-in-Publication Data
Redish, Janice.
Letting go of the words : writing web content that works / Janice (Ginny) Redish. – 2nd ed.
p. cm.
Summary: “Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors’ needs. Learn how to create useful and usable content from the master – Ginny Redish. Ginny’s easy-to-read style will teach you how to plan, organize, write, design, and test your content”– Provided by publisher.
Includes bibliographical references and indexes.
ISBN 978-0-12-385930-3 (pbk.)
1. Web site development. 2. Web sites – Design. 3. Online authorship. I. Title.
TK5105.888.R427 2012
006.7–dc23
2012010668
British Library Cataloguing-in-Publication Data
A catalogue record for this book is available from the British Library.
For information on all MK publications visit our website at www.mkp.com
ISBN: 978-0-12-385930-3
Printed in the United States of America
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18.223.107.85